Broadband Options

Broadband Project

Lisa Jones N00063330

20052006

20072008

05

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713

31

43

Statistics% of households with Broadband connection in Ireland

StatisticsMobile Broadband

• Total revenue across Europe will be €11b in 2011.

• Subscribers will be 43 million in 2011.

• Highest charging countries are France (€85 per month for 4 GB); Germany (€45 per GB)

• UK is the cheapest (€5 per GB) (www.siliconrepublic.com)

Broadband Technologies

• ADSL: Uses the existing telephone cable to connect to the internet.• Cable: Uses the existing television cable to connect to the internet, using a special modem.• Fixed Wireless: Uses an aerial rather than a landline to connect.• Satellite: Uses a satellite dish as the aerial to connect to the internet.

Broadband Technologies

• Fibre Powered Broadband: Uses a cable modem to work over a fibre optic network.

The Case I own my own business as a graphic designerand I conduct all my business from my home inBray.I need to be able to download lots of data, but Ialso need to be able to upload large pieces of data ( videos, pictures, posters etc ) onto my website, as well as through my email. I need a provider that is speedy, and one which won’t ‘go down’ at peak times.

What type of Broadband is available to me?

• ADSL: Digiweb, Eircom, Imagine Broadband , Irish Broadband, Perlico, Vodafone.

• Mobile: 3 Ireland, 02, Meteor 3G, Vodafone 3G

• Wireless: Irish Broadband

• Satellite: Applied Solutions, Avonline, Broadband Wherever, Cross Country Broadband, Digiweb, e3 Broadband, Eircom, Fastnet, Media Satellite Ireland, National Broadband, Orbit Link, Pure Telecom, Satellite Broadband Ireland.

DSL ComparisonsVodafone Eircom

Business Plus

Imagine

Download / Upload Speed

24MB / 384 KB 12MB / 1MB 12MB / 1MB

Download Limit? Yes/ 100 GB Unlimited Unlimited

Contract? Yes/ 12 months Yes/ 12months Yes / 12 months

Cost €67 per month €65 per month € 55 per month

Connection Charge Free Free €45

Contention Ratio 48:1 No Information 12:1

Mobile Comparisons3 Ireland 02 Meteor

Download / Upload Speed

7.2 Mbps / 5.6Mbps

No Information No Information

Download Limit? 15GB No Information No Information

Contract? Yes / 12 months Yes / 18 month Yes / 18 month

Cost €19.99 €19.90 €19.99

Connection Charge €69 (modem) €59 (modem) Free

Contention Ratio No Information No Information No Information

Satellite ComparisonsSatellite

Broadband Ireland

Digiweb

Download / Upload Speed

3.6 Mb/ 364 kb 3.6 Mb/ 384 kb

Download Limit? 6 GB 6 GB

Contract? No No information

Cost €69 per month €65 per month

Connection Charge €579 €220

Contention Ratio No information No information

Wireless Comparisons

Irish Broadband

Download / Upload Speed 6 Mb/ 6 Mb

Download Limit? Unlimited

Contract? Yes/ 12 months

Cost €100 per month

Connection Charge €150

Contention Ratio 24:1

Broadband TrendsWiMAX

• WiMAX stands for Worldwide Interoperability for Microwave Access.

• It is an evolution of WiFi, i.e. it is a wireless technology used for high speed internet.

• It allows a greater amount of data to be transferred over a larger distance. (www.wifi.com)

• It offers a better quality of service at a lower cost.• Currently Imagine Broadband are providing WiMAX ,

however coverage is as yet limited to Dublin, Wexford and Sligo. (www.imagine.ie)

Broadband TrendsLTE

• LTE stands for Long Term Evolution and is seen as an evolution of 3G mobile telecommunication. (www.mobileburn.com)

• Like WiMAX it is able to transfer data at greater speeds.

• Mobile network providers such as Vodafone and Meteor plan to bring out LTE technology in 2010. (www.independent.ie)

Broadband TrendsMobile Broadband

• There are 354,000 mobile broadband subscribers in Ireland.

• Up 90% on last year• Coverage has been growing rapidly.“We are already seeing a significant uptake of 3G

broadband connectivity by businesses, especially amongst SMEs” Ian Blake, www.siliconrepublic.com

I Choose.........• Imagine DSL broadband.

Why? • Contention ratio: Imagine had the lowest contention

ratio at the lowest price which should mean that at peak times, my broadband speeds won’t be compromised.

• Information: Imagine’s website was reader-friendly, providing all the information I needed- it gave me greater confidence in their service.

• Branding: Being the only Irish provider of WiMAX, they come across as an innovative company.

International ComparisonThailand

• Low penetration of broadband: 2.2% of households.• Low PC ownership.• Largest provider: True Corporation

(www.point-topic.com)• Dial-up: the consumer market is still dominated by

dial-up services- 94.5% of subscriptions. (www.findarticles.com)

International ComparisonThailand

True Corporation

Download / Upload Speed 12Mb/ 1 Mb

Download Limit? No information

Contract? No Information

Cost €41 per month

Connection Charge No Information

Contention Ratio No Information

International ComparisonCanada

• 52% of households subscribed to landline broadband in 2008

• Generated $6.2b in 2008.• Accessibility: Broadband is available to 94% of

households.• 48% of businesses in Canada use DSL(www.crtc.gc.ca)

International ComparisonCanada

Bell

Download / Upload Speed 6Mb/ 800 kb

Download Limit? No information

Contract? No Information

Cost €67 per month

Connection Charge No Information

Contention Ratio No Information

On a final note………..• It is interesting to note that I found all information on

the internet, via broadband. • I was to surprised to find that many ISPs did not have

all information on their websites. As a consumer I do not expect to have to ring or email to find out information. This is a big deterrent for me.

• It is certainly in Ireland’s best interests to achieve greater coverage, competitiveness and improved speeds, for all industries.

BibliographyWebsites• http://www.cso.ie Date accessed, 20/11/09• http://www.broadband.gov.ie/List+all++Services/, Date accessed 20/11/09• http://www.siliconrepublic.com/news/article/14727/comms/irelands-mobile-broadband-expl

osion, Date accessed, 04/01/10

• http://www.siliconrepublic.com/news/article/14717/comms/get-ready-to-enjoy-wireless-freedom, Date accessed, 06/01/10

• http://www.siliconrepublic.com/news/article/14844/comms/explosive-growth-for-hspa-broadband-predicted-for-europe/,Date accessed 13/1/10

• http://point-topic.com/content/operatorSource/profiles2/thailand-broadband-overview.htm, Date accessed 13/01/10

• www.broadband.gov.ie, Date accessed 13/01/10• http://www.vodafone.ie. Date accessed 27/01.10• http://www.eircom.ie/broadband, Date accessed 27/01/10• http://www.imagine.ie, Date accessed 27/01/10• http://www.three.ie, Date accessed 27/01/10• http://www.02.ie, Date accessed 27/01/10• http://www.meteor.ie , Date accessed 27/01/10• http://www.satellitebroadbandireland.ie, Date accessed 27/01/10• http://www.digiweb.ie, Date accessed 27/01/10

BibliographyWebsites

• http://www.irishbroadband.ie, Date accessed 27/01/10• http://www.wifi.com, Date accessed 27/01/10• http://www.mobileburn.com, Date accessed 27/01/10• http://www.independent.ie ,Date accessed 27/01/10• http://www.satelliteinsight.com/dsl.html, Date accessed 28/01/10• http://www.topbits.com/dsl-vs-cable-modem.html, Date accessed 28/01/10• http://service.upc.ie/service/?aid=9, Date accessed 28/01/10• http://fiber-optic-technology-news.blogspot.com/2009/02/what-are-advantages-and-disadva

ntage-of.html, Date accessed 28/01/10

• http://www.connectingcommunities.info/article.cfm?id=208, Date accessed 28/01/10• http://www.globaltechforum.eiu.com, Date accessed 28/01/10• http://www.point-topic.com, Date accessed 28/01/10• http://www.findarticles.com, Date accessed 28/01/10• http://www.trueonline.com/th/package.aspx, Date accessed 28/01/10• http://www.crtc.gc.ca, Date accessed 28/01/10 http://

www.ic.gc.ca/eic/site/719.nsf/eng/home, Date accessed 28/01/10• http://www.bell.ca/shop/Sme.Sol.Internet.High.Speed.Static.Ip.page,Date accessed 28/01/10