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#OTCW 4 big shifts, a fundamental concept, 3 case studies and a product

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BY – 222 Improving productivity and outcomes with Social Workplace

Deb Lavoy

dlavoy@opentext.com

@deb_lavoy

a social collaboration tool that helps groups of people to form, think and act as a team.

Open Text Social Workplace

4 big shifts

1 fundamental concept

3 Illuminating use cases

And a product

Pace Complexity

TeamsAction imperative

4 big shifts

Improving Productivity and outcomes with Social CollaborationDeb Lavoy

Dlavoy@opentext.com

@deb_lavoy

Moving from a world of equilibrium to a world of constant flux.

Companies must move from scalable efficiency to scalable learning and performance.

- Hagel and Brown, Deloitte/Harvard Business Review

VERY HIGHLY RECOMMENDED: http://www.youtube.com/watch?v=B4FPH-Oo1iM

Other people talking about big shifts

messy“They are messy, devious, and reactive, i.e. they fight back when you try to "resolve" them.”

- Tom Ritchie

Complexity:Wicked Problems

Can’t define em, break em down, or tackle them alone.

ExplicitOrganizational

ExplicitCross Functional

Ad HocCross Functional

ExplicitCross Organizational

SpontaneousCross FunctionalTrans-organizational

Need for speed

Com

ple

xit

y

Teams: a broader concept

Work will become less routine. People will "swarm" more often and work solo less. They will work with others with whom they have few links.

Teams will include people outside the control of the enterprise.

Work will be both ad hoc and urgent, requiring dynamic and spontaneous real-time results.

Gartner: http://www.gartner.com/it/page.jsp?id=1416513

Gartner: Changes in the Nature of Work, 2010-2020

A team with a bit of sense and technology can consistently outperform a genius and the world’s most powerful computer

http://blogs.hbr.org/hbr/mcafee/2010/02/like-a-lot-of-people.html

Teams can solve wicked problems.

1. Social Sensitivity2. Even distribution of contributions

plan

execute

review

learnThe way we were

plan

execute

review

learn

plan

execute

review

learnAction ImperativeDO

Learning = Execution

How do we do?

Encourage and support formation and work of ad hoc teams

Maintain ambient awareness Constantly build and leverage existing expertise and

work

Leverage social collaboration

1 fundamental concept

Common Operating Picture

a social collaboration tool that helps groups of people to form, think and act as a team.

Open Text Social Workplace

Social Workplace

• An out of the box application

• Secure and governed

• Integrated with Content Server

• Scalable – 250K+ users

• A great user experience

• Available in the Cloud

• Mobile: iPhone and Blackberry

App, not Platform

People will use it when its

easier to use than not to.

3 Illuminating use cases

Multilateral Organizations

Copyright © Open Text Corporation 2008 - 2010. All rights reserved. Slide 27

The G-20 Summit

United Nations Global Sustainability Panel

Commonwealth Secretariat

Young Entrepreneurs

Francophonie

Public service without borders

Copyright © Open Text Corporation 2008 - 2010. All rights reserved. Slide 28

Challenges

High level government officials across the globe

What is the latest on the agenda? The paper?

Feedback on feedback from 20 delegates

Limited IT resources

Security matters

Tight timeframes

Solved

Ease of use

3-week deployment

Shared workspaces

Connections to other communities

SecurityCut complexity!

Program continued

Strategic Client Relationships

Copyright © Open Text Corporation 2008 - 2010. All rights reserved. Slide 30

Law firms

Consulting Agencies

Advertising and Marketing

Banking

Financial advisors

Copyright © Open Text Corporation 2008 - 2010. All rights reserved. Slide 32

ClientWhat’s the status? Where’s the latest? Is anything happening? Did you get my question? I need info right now and its midnight! Who can help me if you’re out? Will the team still have everything for our next project? What if there’s turnover at your company?

Copyright © Open Text Corporation 2008 - 2010. All rights reserved. Slide 33

ConsultantBuild customer confidence. Offer excellent, constant service – while maintaining reasonable workloads. Make it as convenient as possible to work with you. Save time! Act in a coordinated fashion, build on last year’s project. Deal gracefully with team transitions.

Solved

Ease of use

3-week deployment

Shared workspaces

Connections to other communities

Security

Constant, convenient Access to identical info.

Information stays in context so team transitions gracefully

Usability means no training needed for customers and light users

Customer can always find out the latest

End of endless email trails

Consistent expectations

High Expectations:

Organizational Effectiveness

Copyright © Open Text Corporation 2008 - 2010. All rights reserved. Slide 35

Technology

R&D

Mergers and restructures

government

Military and intelligence

Refocusing

Urgency

Restructuring

Reinventing Identity, purpose, approach

innovation

Easy to find work and expertise

Enables urgent responses to urgent issues

Easy for teams to form and connect

People understand each other and can work together

A community is a common operating picture.

Using Communities

Teams Clients Projects Issues Partners

Copyright © Open Text Corporation 2008 - 2010. All rights reserved. Slide 39

Search + Ambient Awareness

Ensuring Like finds Like

Search

Ambient Awareness

Supports an effective organization

Enables Teams

Hard Problems

Compounding capabilities

FormOrganizeAggregate

Align StakeholdersAmbient AwarenessIdentify Expertise

Capture work, and make it findableResources appear as neededExpert Search, Ambient awareness

IterateDeliberateDeliver

Its MobileFully functional iPhone and Blackberry clients.Secure, encrypted transfers. No resident data.

A new model for Enterprise: Easy

Easy to Buy: Runs in most environments. Integrated with Content Server.

Easy to Own: “Shrink-wrapped”: deploys quickly, minimal configuration, self-provisioned, high adoption, simple upgrades.

Easy to Use: Zero-click, web 2.0 usability. Minimal training, high satisfaction.

Slide 46Copyright © Open Text Corporation 2008 - 2010. All rights reserved.

What could you do, if there were no barriers?

Call me, beep me

Twitter @Deb_Lavoy

On Linked In/Facebook Debra Louison Lavoy

Email: dlavoy@opentext.com

3 minute demo

www.opentext.com/otsw

Creative Collaboration

Connective Collaboration

Compounding Collaboration