Changing Operating Models for Virtualised Networks

CHANGING OPERATING MODELS FOR VIRTUALISED NETWORKS

© Analysys Mason Limited 2015

APAC WEBINARTELECOMS SOFTWARE

CHANGING OPERATING MODELS FOR VIRTUALISED NETWORKS

SHANTHI RAVINDRAN21 JANUARY 2016

CHANGING OPERATING MODELS FOR VIRTUALISED NETWORKS

© Analysys Mason Limited 2015

CONTENTS

2

INTRODUCTIONWHAT ARE THE NEW OPERATING MODELS FOR VIRTUALISED NETWORKS ?WHY DO WE NEED THE NEW OPERATING MODELS ?HOW DO WE TRANSFORM TO THESE NEW OPERATING MODELS ?RECOMMENDATIONSABOUT ANALYSYS MASON

CHANGING OPERATING MODELS FOR VIRTUALISED NETWORKS

© Analysys Mason Limited 2015 3

CHANGING OPERATING MODELS FOR VIRTUALISED NETWORKS

CHANGING OPERATING MODELS FOR VIRTUALISED NETWORKS

© Analysys Mason Limited 2015

CSPs will require converged ICT clouds to achieve their aspirations for becoming digital services providers

Digital service providerAggregat

or / Broker

Digital services

, beyond telecom

s

Converged cloudIT

DevOps

NV cloudNFV SDN

4

Source: Analysys Mason

CHANGING OPERATING MODELS FOR VIRTUALISED NETWORKS

© Analysys Mason Limited 2015 5

ETSI MANO fits inside the wider vNGN-OSS architecture needed for complete NFV/SDN deployments

CHANGING OPERATING MODELS FOR VIRTUALISED NETWORKS

© Analysys Mason Limited 2015

Emerging APAC – personalising, differentiating services to acquire and retain customers in price sensitive market

6

Pakistan

Thailand

China

Vietnam

Bangladesh

India

Indonesia

60%

2012 10%

2015 10%

2016 37%

2014 8%

2014 25%

2014 36%

Malaysia

2013 64%

2014Key trends Low ARPU, high price sensitivity and relatively higher CAGR Smartphone penetration averages at 30% Fibre rollouts and copper upgrades are in progress, growing penetration in Indonesia Mobile represents 50% of connections, strong growth in connections Decline in ARPU due to OTT voice and messaging popularity Fixed-mobile substitution will increase

Key trends for software: Strategies to neutralise OTT threat and monetise data Tailoring service bundles and tariffs to user groups to ensure

high quality user experience Market segmentation, differentiated offers and a successful

customer service model are key to reducing churn Enterprise and M2M focus

Mobile connections by technology generation

Fixed broadband household penetration

2011

2G

3G

4G

Year of LTE launch

74%

Key

Countries modelled individually

Countries modelled as part of the region

Source: Analysys Mason

CHANGING OPERATING MODELS FOR VIRTUALISED NETWORKS

© Analysys Mason Limited 2015 7

ETSI MANO fits inside the wider vNGN-OSS architecture needed for complete NFV/SDN deployments

Service orchestration

PNF

Network

BSS

VNF

Customer service layer

Service assuranceService fulfilment

VIMCloud manager

VNFMSDN controller

Network function(logical resource)Infrastructure(physical resource)

ETSI MANO

Infrastructure

SDP

Dynamic inventory

Network service level

NFVONMS

NFVICompute, storage, networking

VNF levelInfrastructure level

Customer product layer

vNGN-OSS

Network orchestration

Customer-facing and service layer

CHANGING OPERATING MODELS FOR VIRTUALISED NETWORKS

© Analysys Mason Limited 2015 8

Analysys Mason Webinar link and research sourcesClick the link below to launch the webinar:

Changing Operating Models for Virtualised Networkshttp://www.analysysmason.com/About-Us/News/Webinars/Changing-operating-models-for-virtualised-networks/

CHANGING OPERATING MODELS FOR VIRTUALISED NETWORKS

© Analysys Mason Limited 2015

CONTENTS

9

INTRODUCTIONWHAT ARE THE NEW OPERATING MODELS FOR VIRTUALISED NETWORKS ?WHY DO WE NEED THE NEW OPERATING MODELS ?HOW DO WE TRANSFORM TO THESE NEW OPERATING MODELS ?RECOMMENDATIONSABOUT ANALYSYS MASON

CHANGING OPERATING MODELS FOR VIRTUALISED NETWORKS

© Analysys Mason Limited 2015 10

Research from Analysys MasonWe provide dedicated coverage of developments in the telecoms, media and technology (TMT) sectors, through a range of research programmes that focus on different services and regions of the world.

To find out more, please visit www.analysysmason.com/research

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Customer Experience Management

Customer CareRevenue Management

AnalyticsNetwork Orchestration

Software-Controlled NetworkingService Delivery Platforms

Service FulfilmentTelecoms Software Market

SharesTelecoms Software Forecasts

PROGRAMMESDigital Economy StrategiesDigital Economy PlatformsFuture Comms and MediaIoT and M2M Solutions

PROGRAMMESMobile ServicesMobile DevicesFixed Broadband and Multi-PlaySME Strategies

PROGRAMMESFixed Networks

Wireless NetworksSpectrum

Consumer and SME services

Digital economy

Regional marketsTelecoms

software

Network technologies

PROGRAMMESGlobal Telecoms ForecastsAsia–PacificThe Middle East and AfricaEuropean Country ReportsEuropean Core ForecastsEuropean Telecoms Market Matrix

Researchportfolio

CHANGING OPERATING MODELS FOR VIRTUALISED NETWORKS

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Consulting from Analysys MasonFor 30 years, our consultants have been bringing the benefits of applied intelligence to enable clients around the world to make the most of their opportunities.

To find out more, please visit www.analysysmason.com/consulting

Consultingportfolio

Strategy and planning

Transaction support

EXPERTISECommercial due diligenceRegulatory due diligenceTechnical due diligence

Regulation

EXPERTISEPolicy development and

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Performance improvement

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EXPERTISEPerformance analysis

Technology optimisationCommercial excellence

Transformation services

EXPERTISERadio spectrumauction supportRadio spectrum

management

Spectrum policy and auction support

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Shanthi RavindranLead Analyst, Network OrchestrationShanthi.Ravindran@analysysmason.com @RShanthiAM shanthiravindran