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4Developing Your
Purpose and Topic
General Purpose
The speaker’s overall objective• To inform• To persuade• To entertain
Determining Your General Purpose
Speaking to inform Speaking to persuade Speaking to entertain Keeping your general purpose in mind
Brainstorming for Possible Topics
Brainstorming – a free-form way of generating ideas without evaluating them
Evaluating and Selecting Topic Ideas
Consider your own interests Consider the audience Consider resource availability Consider time Consider the setting and speaking event
Identifying Your Speech Purpose
Specific purpose – what you want to achieve in your speech
General Purpose, Topic, & Specific Purpose
Phrasing Your Thesis
Thesis – summarizes your plan for achieving the specific purpose; a single descriptive sentence that captures the essence or central idea of a speech
Building Your Working Outline
An outline that guides you during the initial stages of topic development, helping to keep you focused on your general purpose and clarify your specific purpose
Building Your Working Outline Cont.
Brainstorming for topic development Grouping ides to select main points Writing the thesis
Types of Outlines
Intro
Greeting Name
Thesis
Attention Getter
Introduction
Major Speech Parts
Introduction Arouse the audience members’
attention with a quotation, question or short story
Introduce yourself (First & Last Name) Greeting Clearly state the thesis at the end of the
introduction
Body
• Use Transitions • Focus on Detail• Create additional Attention Getters• Give examples• Make Audience feel like they are a part
of your discussion
Conclusion
• Restate the thesis• Leave Audience with something to
think about/attention getter• Say Thank You• Discuss Objects (one minute or less)
• Prepare Demonstration(30 seconds or less)
• Answer questions
Relevant Websites
Developing your thesis Framing a thesis statement
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