Cloud Computing and Microsoft

Mainframe

Client-Server

Web

SOA

Cloud

1970s

1980s

1990s

2000s

Present

Evolution to the Cloud

The Core of Cloud Computing

Infrastructure as a Service (IaaS)Platform as a Service (PaaS)Software as a Service (SaaS)

No Longer on the Horizon: The Cloud Has Come to Business

Computing

“... among large enterprises, cloud computing is gaining critical mass, with more than 80% of

respondents at least in trial stages for public and private cloud computing deployments.”

– F5, August 2009

“The bottom line: Early adopters are finding serious benefits, meaning that cloud computing is real and warrants your scrutiny as a new set of

platforms for business applications.” – Forrester, August 2009

“...most enterprises will eventually exploit cloud-based services for a significant portion of their

information services over time and, in the long run, a majority of these implementations will be hybrids.”

– Gartner, December 2008

“A recent IDC survey of IT executives, CIOs, and their line of business (LOB) colleagues shows that

cloud services are ‘crossing the chasm’ and entering a period of widespread adoption.”

– IDC, October 2008

Actual Load

Allocated IT capacities

Reduction of initial

investments

Reduction of “over-supply“

No “under-supply“

Possible reduction of IT-capacities

in case of reduced load

TIME

IT C

APA

CIT

YLoad

Forecast

Actual Load

Workload Patterns Optimal for Cloud Services

“On and Off”Co

mpu

te

Time

AverageUsage Inactivity

“Growing Fast”Co

mpu

te

Time

AverageUsage

“Unpredictable Bursting”Co

mpu

te

Time

AverageUsage

“Predictable Bursting”Co

mpu

te

Time

AverageUsage

Usage

Com

pute

Time

Average

“On and Off”

Workload Patterns Optimal for CloudCo

mpu

te

Time

“Unpredictable Bursting”

Average Usage

Average UsageCom

pute

Time

“Growing Fast”

Com

pute

Time

Average Usage

“Predictable Bursting”

Inactivity

Reasons for Considering a Cloud-Based Approach

• Greater business agility • Greater resource agility • Managed costs • Smaller carbon footprint

Microsoft Cloud Services(A Historical Retrospective)

Windows Live HotmailMSN

Windows Update

Windows Live Messenger

BingXbox LIVE

Microsoft Live Meeting

Microsoft Online Services

Private Public

Dynamic Data Center ToolkitFor Hosters| Dynamic Data Center Toolkit

For Enterprises|

IT a

s a

Serv

ice

Software as a Service

(SaaS)

Platform as a Service

(PaaS)

Infrastructure as a Service

(IaaS)

Microsoft Cloud Computing Strategy

3 Principles

On-premise, off-premise, or a combination of both based on business

need

Enterprise-class services with no compromises to availability, reliability

or security

Consistent, connected experiences across device or platform

Microsoft Cloud Computing Strategy1. On-premise, off-premise, or a combination of both

based on business need2. Enterprise-class services with no compromises to

availability, reliability or security3. Consistent, connected experiences across device or

platform

Cloud Computing: The Microsoft View

• Microsoft cloud services means freedom for businesses• Microsoft cloud services is Microsoft by extension• Microsoft cloud services is Microsoft as a utility but it is

more than plugging into a utility

Power of Choice

• A hybrid model of on-premises and off-premises resources; as much or as little as you want

• Enables you to flow workflows back-and-forth• Complement your existing IT assets

Greater Business Agility

• Elastic infrastructure that enables you to address needs as they arise

Availability, Security and Reliability

• Global reach, a commitment to security, and a 99.9% uptime SLA with 24/7 support

“Microsoft Is A Cloud Leader”

“Microsoft’s cloud strategy is visionary, and its ambitions are broad and span multiple dimensions including on-premises and off-premises deployments and a variety of business models. No other vendor is attempting to deal with the cloud in all these dimensions simultaneously.”- Gartner

“Windows Cloud Computing is a where and when… NOT AN IF.”- Forrester

Who's Who in Application Platforms for Cloud Computing: The Enterprise Generalists Sept 16, 2009

BPOS: Integrated Capabilities

Communicate and collaborate seamlessly across applications and devices

StreamlinedCommunications

Instant Messaging

Email Web Conferencing

Document Sharing

PresenceCalendaring Work

Flow Mobility Offline Access

Archiving

Introducing the Windows Azure Platform

The Fabric Controller communicates with every server within the Fabric. It manages the Windows Azure operating system, monitors every application, decides where new applications should run – optimizing hardware utilization.

Defining Windows Azure Architecture

Why Microsoft?

3 Key Reasons

Technical Innovation

Our Developer and Partner Ecosystem

Security and Reliability

Why Microsoft for Your Cloud Services?• Technical Innovation

– Investment of billions of dollars to date, with more to come– We test and release real versions of our technology– Updates approximately every 90 days

• Our Developer and Partner Ecosystem– Thousands of ISVs worldwide, providing software, services and support– Many more developers through interoperability support of third party

solutions• Security and Reliability

– Microsoft Global Foundation Services hosts more than 200 Microsoft services and portals with 24/7 reliability

– SAS 70 and ISO 27001 security certifications (3rd party)

microsoft.com/online/estimator

microsoft.com/windowsazure/tco

Thanks!

John Bristowejohn.bristowe@microsoft.com

@jbristowe