Is Your IT Sales Playbook Consistent and Effective? (SlideShare)

Is Your IT Sales Playbook Consistent and Effective?

Keep your IT Sales playbook up to date in order to attract quality clients

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The IT services industry has seen its customer's transition

to a digital world

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Many playbooks rely on: Cold calling Direct mail Email marketing Advertising

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Free access to information (the internet) has made

buyers well-informed

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When a sales message relates to the buyer, chances

of success increase

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Sales professionals need to understand what their ideal customer’s interests are

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Does your company’s sales playbook need updating?

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Let us know in theComments

section below

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IT Sales Has Changed. Is Your Team Living in the Past?

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