Libraries And Twitter

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Presentation from ACRL National Conference, Seattle, WA

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Tweeting in the Library

“It seems like when you give people easier ways to share information more good things happen.” ~ Evan Williams, CEO and founder of Twitter

What is Twitter?•140 Characters (including Spaces)

•Broadcast

•Conversation

How to use it•Cell Phone

•Tiny URL

•Hash Tags

•2,000 applications using Twitter API

Who uses it?•Median age is 31

•Generally get other online content through mobile device

•11% of online adult users in Pew survey have use microblogging

Based on PewResearch Center’s report “Twitterpated” Feb. 12, 2009

Who uses it?•Companies

•CEOs & Other Employees•Customer Service•Marketing

Libraries & Twitter

General use for libraries•Marketing

•News & links

•Patron response

Other uses for libraries•Reference

•Updates

•New resources

Other uses for libraries•Reference

•Updates

•New resources

Really we’re talking marketing

New Title Tweets•Goal: Generate New title list in Twitter

•Title- Author: link subject hashtag

•Use only Millennium, Excel & Twitter

Data provided on 3/10/09 by tweetstats.com

Next Steps•Automate.

•RSS feed & Tweets, multi-use.

•Generated by scanner

•Add subject-specific titles to Dept. feeds

Problems with Twitter•100 tweet per hour limit

•No tags

•Conversation not easy to follow

•Search questionable

Follow us on Twitter•Rodzvilla (that’s me)

•Beatleynewtitle (new title list)

•Simmonsgslis (multi-user twitter)

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