Maxine Teller

Creating Social Media Policy

Open Government: Strategies & Tactics from the Playbook

November 16, 2009

Maxine Teller

?

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Policies protect our information & systems

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Don’t be paralyzed by existing policies

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Policies can—and should—evolve

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Government 2.0 “trinity”

It’s not about the tools

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social media

use

understand

Social media is a Catch-22

social media collaboration

use

understand

do

understand

Collaboration is a Catch-22

social media collaboration

use

understand

do

understand

A Catch-44…?

Policy development

Practice the collaboration that you preach

Show, don’t tell

Policy development

Clearly and succinctly define policy scope

• What?• When?• Where?• Why?• How?

Develop policy in the context of existing policies

1. Infrastructure/systems2. Content management3. Information assurance4. User conduct/training5. Program management6. Legal contract requirements

Maxine Teller

http://mixtmediastrategies.com202-258-4605

maxine@mixtmediastrategies.comtwitter: @mixtmedia

Maxine Teller

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