Own What You Love - Barry Schneider

OWN WHAT YOU LOVE

Who We Are

We make it easy for companies to turn consumers, employees and fans into more valuable owners.

Ownership Changes Behavior

Brand-Owners vs. Non-Owners

Source: Bain & Company - Industry Standard

+54%

+33%

+26%

+10%

+68%

+107%

Annual Spend

Share of Wallet

Price Premium

Tenure

Frequency

Of Visits

ReferralsConsumer-Owners vs. Non-Owners

Our Products

Offer employees, customers and partners IPO access at the same price as Wall Street.

Social IPO™

Gift stock as a brand-positive promotion to consumers and partners.

Stock Rewards™

Offer people connected with your company an easy, fee-free way to buy your stock.

Social Stock Plan™

Brands deploy ownership messaging through social and digital channels

Banner Ad LOYAL3 Communications Brand Communications

This communication does not constitute an offer to buy or sell securities.

Ownership Trends 80% of users stay opted-in for permitting data sharing with brands.

64% of participants invest on an automatic monthly basis.

In two years only 1 in 10 owners have sold shares.

IPOs: 95-99% retention day 1, 90% retention day 30.

Our Products

Stock Rewards™

Social IPO™

Social Stock Plan™

Social IPO

Goal: Take a successful loyalty program and make it even better.

Solution:

Offer loyalty members early access to IPO shares at the same price as Wall Street.

Inviting Loyalty Members to the AMC Theatres IPO

"We're offering this exclusive employee benefit to our AMC Stubs members to express our sincere gratitude for your loyalty."

Social & Media Reaction

“Being an #AMC Stubs cardholder is paying off: Food upgrades; reward $; free pre-screenings; and now we get to take part in the AMC IPO.” – Nick Surguine “Received email to participate in the @AMCTheatres IPO via @LOYAL3 because I have a AMC Stubs acct. Amazing.” – Eric Ho

Goal: Transform their IPO into a brand engagement event -- a way of saying “thank you” to those who matter most.

Solution:

Offer employees, consumers and fans access to IPO shares -- at the same price as Wall Street.

Rewarding People Who Matter Most

”While with most IPOs ‘friends and family’ are defined as a few select people, with our IPO, you’re all our friends and family."

GoPro Empirical Data

120% retention day 14

$58M in capital reserved on the LOYAL3 platform

16,500 individuals invested.

Social Stock Plan

Goal: Identify fans and monetize social media.

Solution:

Use LOYAL3’s platform as an eCRM and social media asset.

Monetize Facebook

Ownership is a Brand Experience

Even on the Stock Purchase Page

Stock Rewards

Goal: Find innovative way to increase retention.

Solution:

Surprise and delight customers with a gift of stock ownership.

A Personalized Message

loyal3.com/own

Ownership Matters

Parting Thoughts

Stock Rewards lets ALL consumers become owners.

Ownership is the world’s first behavioral currency.

Ownership is the ultimate Like button.

barry@loyal3.com

Barry Schneider