Participatory Democracy With New Age Interactive Media

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Krishnamurthy HegdeFounder, Interactive Media WorldwideURL: www.linkedin.com/e/vgh/1254667 / krish23456@yahoo.com

Participatory DemocracyWith

New Age Interactive Media

2Copyright © 2009 Interactive Media Worldwide. All rights reserved.

• Abstract: India’s Democracy is often referred as a ‘Miracle Democracy’ by the western press. No country has more heroically pursued the promise of democracy. Against the odds of staggering poverty, conflicting religious passions, linguistic pluralism, regional separatism, caste injustice and natural resource scarcity, corruption and social unrest. Indians have lifted themselves largely by their own sandal straps to become a stalwart democracy and emerging global power.

• Inspite of all the achievements in the last 60 years, we the people in India grumble, criticize and blame the Government, the political & bureaucratic class, justice system, police and the sorts. This only indicates that, there is more to do and more refinements to bring into our democratic system. As a large democratic country, we do have problems. Most of our problems can be addressed by collaborative efforts between people to people, people to government, and people to corporate programs. The New Age interactive media; which is an amalgamation of web 2.0, social media, IPTV, Interactive Billboards, Mobile VAS, OOi Paper and Digital Signage has the potential to provide the necessary framework for interactions and make the collaboration productive, transparent and effective.

Participatory Democracy:

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To present a realistic, technically feasible and

workable solution concepts for Participatory Democracy with framework based on the New Age Interactive Media, which can create high potential opportunities for our people as well as strengthen our democratic institutions; to further elevate our democracy to the next level.

Objective:

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Participatory Democracy

In a participatory Democracy, framework to connect with

people is the fundamental need. And its also important that,

people have some attraction to relate with the framework itself

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What does Participation mean in practice?

• Participation is Power for self Governance.

• Participation creates Opportunity.

• Participation builds competitive edge and nurtures Progress.

• Participation ushers Positive Social Change

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How do you Participate ?

• Framework- Regulatory with Solutions Infrastructure

• Need a Interactive Touch Point.

3. Need a Context.

4. Identity Management - for all actors of social change

5. It should be Free !!

Pre-requisite: A Centralized Identity Management at National Level of all entities; people, enterprises and Institutions.

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Merits of People Participation

Contd…

• Example 1 : Era of Bank Nationalization

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Merits of People Participation

• Example 1 : Growth due to People Participation

• Touch Points : 56000 Branches, 17000 ATMs, Online Banking, Phone Banking

1700 % UP

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Merits of People Participation

Contd…

• Example 2 : Telecom Sector Monopoly

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Merits of People Participation

• Example 2 : Growth due to People Participation

•The vibrant telecom sector fueled growth in other sectors too.

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New Age Interactive Media

• New Age Interactive Media is the Unifying Force that can connect people across the full spectrum of people eco-system

Single Media Integrated Media

• Two Metrics : Influence and Engagement .

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New Age Interactive Media Platform

Customers

Back Office

Collaborative Platform promotes contextual collaboration

Talent Pool

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Interactive Media User Spectrum

Digital Natives

Digital Novices

Digital MigrantsCovers full people eco-system

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Entities of Social Change

• You are a Media and a Brand too !

“ Everyone has a chance to standout.Everyone has a chance to learn,

improve and build up their skills . Everyone has a chance to be a Brand

worthy of remark” – Tom Peters. Father of Branding

1

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Entities of Social Change

• Every enterprise is a Media entity and a Brand too !

“ In a Media economy, every enterprise turns into a media entity

in order to connect with their employees, partners and

customers.”

2

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Enterprise

Institutions

Individuals

2. Promotes Contextual Collaboration between drivers of social change

Benefits of the Framework

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Benefits of the Framework

1. Validated Identity promotes productive collaboration

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3. New order of Participatory Democracy

Benefits of the Framework

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I Swear,

John F Kennedy1917 - 1963

“ “ Ask Not What Your Country Can Do For You,Ask Not What Your Country Can Do For You,But Ask What You Can Do For Your Country.But Ask What You Can Do For Your Country.” ”

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Thank youThank you

Krishnamurthy HegdeFounder, Interactive Media WorldwideURL: www.linkedin.com/e/vgh/1254667 / krish23456@yahoo.com