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Introducing Rakuten's Englishnization
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Englishnization and Iイングリッシュナイゼーションと
私
Eiji Shinohara2012.10.20
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Introduction
Educational Background
HighSchool: Attached to University( 附属校 )
Never experienced Univ entrance exam…
University: Bachelor of Law( 文系 )
Japanese universities are easy to graduate…
I didn’t study English so hard…
Eiji Shinohara – Software Engineer
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Introduction
Internet! Google! Open source!!
Touched something to me.
From SIer To Rakuten
In 2006
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Before E13N
DevOps
Rakuten ID
Rakuten SuperPoint
Providing APIs for Taiwan Ichiba
As a platform, our target was
not only Taiwan but Global
In 2007
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Before E13N
In 2008 Collaborate with LinkShare
Rakuten bought LinkShare in 2005
LinkShare opportunity in NY!!
Applied for that open position….
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In 2008
Before E13N
I couldn’t make it due to my poor English… But,,,
“Global opportunities were already existed”
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In 2009
Before E13N
Got used to read tech things in English
Now a days, that is normal, isn’t it?
There are NOT enough Japanese Documents…
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In 2010
E13N
Date Listening Reading Total
Jan ’10 380 310 690
May ’10 395 265 660
Sep ’10 395 365 760
May ’11 450 380 830
Study hard with iKnow
• Business trip to NY for 2 weeks Made me highly motivated Using English became realistic
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E13N & Opportunities
In Japan
Working with International Employees
My mentee is from India
Communicating in English
Email, Yammer, Agenda,,,
In 2011 & 2012
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E13N & Opportunities
In Abroad
San Francisco
Smartphone, Agile/Scrum, Meetup
Toronto
Kobo, Search, QA, Trouble Shoot
In 2011 & 2012
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I think,,,
We engineers can communicate…
“Proper English” might not be so important…
Just between us… ( ココだけの話… )
# Skype chat after fixing bugs…
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How to study English
Any Special?
Vocabulary Conversation
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Finally Rakuten has been proceeding Globalization
Not only English
I don’t feel we’re crazy
Being an Engineer is beneficial to ride the Global wave
Japanese Engineers are skilled enough
Becoming like a native English is not so easy…
Nervous about discussion after this…lol
But,, need to have fun!!
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