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View Replay: https://event.on24.com/eventRegistration/EventLobbyServlet?target=registration.jsp&eventid=401926&sessionid=1&key=EA16B3E8A0F99C087CB3555A5FE7AB98&partnerref=Website401921&sourcepage=register#event519220&partnerref=SAPMobileSocialMediaSlideshare Mobile platform releases present major hurdles for CIOs, IT managers, and enterprise app developers, who must quickly adopt new features without sacrificing usability, back-end connectivity, and data security. How you operate a mobile device management (MDM) solution at encompasses multiple operating systems and types of devices across an entire enterprise?
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© 2012 SAP AG. All rights reserved. 0
Social Media We want to hear from you
T
http://twitter.com/SAPMobile
http://www.facebook.com/sapmobility
(SAP Mobile)
Webcast Highlights
Participate in today’s TweetChat about mobile app development
#MobileInsights
SAP Mobile Insights Webcast Series
http://bit.ly/sapmobileinsight
Mobile Sense Thought Leadership Series (webcasts & white papers):
http://fm.sap.com/mobilesense
Scaling Your Mobile Enterprise for Next-Generation
Operating Platforms
Adam Stein, Senior Director, Mobile Product Marketing, SAP
David Krebs, Vice President, Mobile & Wireless Practice, VDC Research
© 2012 SAP AG. All rights reserved. 3
The information in this presentation is confidential and proprietary to SAP and may not be disclosed without
the permission of SAP. This presentation is not subject to your license agreement or any other service or
subscription agreement with SAP. SAP has no obligation to pursue any course of business outlined in this
document or any related presentation, or to develop or release any functionality mentioned therein. This
document, or any related presentation and SAP's strategy and possible future developments, products and
or platforms directions and functionality are all subject to change and may be changed by SAP at any time
for any reason without notice. The information in this document is not a commitment, promise or legal
obligation to deliver any material, code or functionality. This document is provided without a warranty of any
kind, either express or implied, including but not limited to, the implied warranties of merchantability, fitness
for a particular purpose, or non-infringement. This document is for informational purposes and may not be
incorporated into a contract. SAP assumes no responsibility for errors or omissions in this document, except
if such damages were caused by SAP´s willful misconduct or gross negligence.
All forward-looking statements are subject to various risks and uncertainties that could cause actual results
to differ materially from expectations. Readers are cautioned not to place undue reliance on these forward-
looking statements, which speak only as of their dates, and they should not be relied upon in making
purchasing decisions.
Legal disclaimer
© 2012 SAP AG. All rights reserved. 4
Today’s Presenters
Adam Stein
Senior Director, Mobile Product Marketing, SAP
David Krebs
Vice President, Mobile & Wireless Practice, VDC
Research
© 2012 SAP AG. All rights reserved. 5
Scaling Opportunity for Multiple OS Market Value Projections are BIG
1 Trillion Connected Devices
by 2013*
37.2% of world total workforce will
be mobile by 2015 **
* Source = Cisco | ** Source = IDC
A $100 Billion Opportunity by 2015
© 2012 SAP AG. All rights reserved. 6
Scalable Mobile Enterprise in Action
End Consumer
Distributor
Suppliers
Retailer
Plant operations
manages work orders,
inventory, and assets
Marketing executes campaigns and
promotions to reach mobile consumers
Managers approve travel,
time, vacation, expenses
Field Sales manage
customers, revenue, and
territories
Web Channel
Field Service fix
equipment, manage parts,
and customer relationships
Retailers place orders, scan
inventory, and request service
Business leaders monitor
performance and changes
Consumers receive mobile
offers and communications
Consumers conduct mobile
commerce and payments
Warehouse staff receive
raw goods and transfer
materials to manufacturing
IT staff manages
mobile devices
Knowledge Workers
communicate and collaborate
© 2012 SAP AG. All rights reserved. 7
What’s New in Mobile OS?
iOS 6 (MAM)
– “Authorized Mode” to pre-load Apps via MDM
payload, remote device instruction including
enable/disable a particular app via policy
compliance or permission
– “Guided Access” for apps critical for retail,
field service and education users to lock and
load in kiosk, restrict touch input on certain
areas of the screen
– Growing ecosystem @ 400 million iOS
devices sold through June 2012, 250,000
iPad apps
© 2012 SAP AG. All rights reserved. 8
What’s New in Mobile OS?
Android 4.1 Jelly Bean (MAM, BI, SCM)
– UI including predictive typing and autocorrect,
HTML vs flash, better notifications and
Android Beam NFC Bluetooth-sharing of
images, videos and other data
– Consistent OS across multiple form factors,
customizable app widgets and GooglePlay,
Googlenow search and Voice app
– Security malware exploit protection confirmed
by leading security analyst experts, leverage
of Google Cloud Messaging
– 39 OEMs making millions of Android devices,
growing ecosystem @ 500 million Android
devices activated, 1.3 million activations per
day
© 2012 SAP AG. All rights reserved. 9
What’s New in Mobile OS?
Windows 8 Platform - Windows 8, Windows
8 Pro, Windows 8 Enterprise, Windows RT
edition (MAM, SCM, UI, MDM)
– UI multitouch-enabled “Metro” interface
consistent across mobile devices, attractive to
OEM marketspace, Windows 8 leverages x86
– RT arrives for ARM systems with Microsoft
Office 2013 productivity suite, hooks into
Sharepoint for SCM
– Windows RT delivers prepackaged applications,
policy to control access to the Store, at an
individual, role or group level, Applocker
application whitelisting tool
– Windows 8 Pro version delivers mobile security
features including Microsoft's Encrypting File
System (EFS) as well as BitLocker and
BitLocker To Go drive encryption
– Windows 8 Pro delivers Remote Desktop for
training, software installations, sharing
applications, and other collaborative tasks
© 2012 SAP AG. All rights reserved. 10
Scalability Requires Business Intelligence
© 2012 SAP AG. All rights reserved. 11
Scalable Mobile Apps Key to Enterprise Adoption
© 2012 SAP AG. All rights reserved. 12
Scaling Mobile Application Management Across All OS
© 2012 SAP AG. All rights reserved. 13
Scaling Mobile Application Development Effort
Business application integration
Offline access & synchronization
Authentication
Security – devices, data, content
Administration and configuration
Application versioning & lifecycle
management
Push notifications
Proxy
Reporting & analytics
Multi-platform support
Device and Application registration
SAP mobile platform value-add
© 2012 SAP AG. All rights reserved. 14
Internet
of
Things
Secure
Content
Mgmt
Vision for Scaling Mobile Cloud Millions devices – billions apps / docs – trillions “things”
Mobile
Apps
Mgmt
Reach
Ric
hn
ess
Mobile
Device
Mgmt
© 2012 SAP AG. All rights reserved. 15
Cloud Ecosystem
Mobile OS &
Devices
System Integrators
& ISVs
Mobile
Development
Tools
Managed Mobility
© 2012 SAP AG. All rights reserved. 16
Cloud and Mobility Highlighted
© 2012 SAP AG. All rights reserved. 17
Increasing MEM purchases
IDC, September 2012
Worldwide Mobile Enterprise Management Software Revenue
By region, 2011, and 2016 ($M)
0 200 400 600 800 1000 1200
Americas
EMEA
Asia/Pacific
2011 2016
© 2012 SAP AG. All rights reserved. 18
Thank You!
David Krebs
davidk@vdcresearch.com
Adam Stein
Adam.Stein@sap.com
Read the SAP Mobility blog:
http://scn.sap.com/community/mobile
Follow us on Twitter:
https://twitter.com/SAPMobile
Join the SAP community on LinkedIn:
http://www.linkedin.com/company/SAP
vdcresearch.com
© 2012 VDC Research QuickCast
Mobile & Wireless
Mobile & Wireless Practice
Mobile Solution Scalability: Designing Solutions for Tomorrow’s Needs October 2012
By: David Krebs – Vice President
vdcresearch.com
© 2012 VDC Research QuickCast
Mobile & Wireless
Today’s Agenda
vdcresearch.com
The Connected Enterprise
Research Overview and Objectives
Enterprise Mobility Management
Solution Scalability Requirements
Recommendations
vdcresearch.com
© 2012 VDC Research QuickCast
Mobile & Wireless
The Connected Enterprise
B2B
B2C
B2E
20+ Billion Networked
Endpoints
3+ Billion Mobile
Devices
secure
scalable
integration
multi-
platform
robust
data
1 BILLION MOBILE WORKERS
ONE THIRD OF WORKFORCE IS MOBILE
………………………………….
60%
OF ORGANIZATIONS TO PROVIDE MOBILE ACCESS TO CONTENT AND DATABASES
………….……………………….
68%
OF ORGANIZATIONS TO INTRODUCE BYOD POLICY
vdcresearch.com
© 2012 VDC Research QuickCast
Mobile & Wireless
EMM has become the de facto descriptor for integrated and holistic enterprise-grade end-to-end mobility
solutions
Enterprise Mobility Management (EMM) Discipline Evolving
Enterprise mobility management is so much more than „device management‟.
Need a broader suite of mobile solutions that integrate device management, application management, application development and advanced data synchronization.
Analytics to Identify
Usage Patterns
“Social” Elements to Rate
& Recommend Apps
Sandboxing Apps via a
Secure Container
Application Level DLP
via “App Wrapping”
Version Control
& Management
App Decommission
End-of-Life / Data Wipe
App Catalogs to Curate
Custom/Trusted Apps
Whitelist / Blacklist
Capabilities
Establish / Enforce
Mobile Policies
vdcresearch.com
© 2012 VDC Research QuickCast
Mobile & Wireless
Leveraging primary research methodology to measure mobile solution scalability requirements
Research Methodology:
Conduct primary research among 100 enterprise decision makers at organizations
currently using MDM solution.
Mixed group of respondents using MDM solutions from all leading vendors.
Balanced pool of respondents across mid sized and large enterprise organizations.
Research fielded in June/July 2012
Research Objectives:
Evaluating leading enterprise mobility investment drivers and adoption concerns.
Determine MDM solution requirements
Evaluate MDM solution capabilities and end user satisfaction.
Evaluate impact of scalability on MDM investment decisions.
Analyze the relative scalability capabilities of leading MDM solutions.
Research Overview & Objectives
vdcresearch.com
© 2012 VDC Research QuickCast
Mobile & Wireless
35%
33%
25%
7%
Does your organization currently support or plan to support a BYOD (Bring Your Own Device) mobile policy?
(% Respondents, N= 238)
Yes, currently have a BYOD policy in place Yes, plan to implement a BYOD policy No Don't know / not sure
Over 60% of organizations currently have, or plan to implement, policies to support BYOD devices in the
workplace
Strong Support for Bring-Your-Own-Device (BYOD)
The need for “naked” device management – especially in response to trends like BYOD – is increasingly
accepted within enterprises.
Has lead to a flurry of panic installations that are frequently highly insecure and support only a very specific
short term use case or user group.
vdcresearch.com
© 2012 VDC Research QuickCast
Mobile & Wireless
92%
60%
39% 39% 35%
0%
10%
20%
30%
40%
50%
60%
70%
80%
90%
100%
Mobile access to email,calendar and contact
information
Mobile access tocorporate documents /
databases
Mobile access tocorporate applications
Mobile productivityapplications
Specialized mobile line ofbusiness applications
What types of mobile applications are supported by your enterprise for your personal mobile device deployments?
(% respondents, select all that apply)
Today‟s mobile support policies and management capabilities constrain access to business applications,
thereby limiting the potential impact of BYOD as a driver of employee productivity
Mobile Application Usage in the Enterprise
Leveraging personal mobile devices for more sophisticated mobile applications driving needs for robust and scalable management solutions.
vdcresearch.com
© 2012 VDC Research QuickCast
Mobile & Wireless
MDM Selection Criteria
vdcresearch.com
© 2012 VDC Research QuickCast
Mobile & Wireless
SAP Afaria Scalability Capabilities Score Well Relative to Competition
vdcresearch.com
© 2012 VDC Research QuickCast
Mobile & Wireless
Key Considerations When Evaluating Mobile Management Platforms
OS Management & Support
Application Management
Secure Content Management
High Volume On-Boarding
Infrastructure Support
Thank You!
Adam Stein
Senior Director, Mobile Product Marketing, SAP
David Krebs
Vice President, Mobile & Wireless Practice, VDC Research
Closing and Q&A
Participate in today’s TweetChat about wholesale distribution
#MobileInsights
SAP Mobile Insights Webcast Series
http://bit.ly/sapmobileinsight
October 24th – Time Travel: Mobilizing Your HR Process
November 7th - Taking Mobile Technology Beyond Bar Code in Retail
November 28th – Keep the Pumps Flowing and Your Ecosystem Thriving with Mobile
Technology
December 12th – Create User-Centric, Custom Mobile Apps with the SAP Mobility
Design Center
Mobile Sense Thought Leadership Series (webcasts & white papers):
http://fm.sap.com/mobilesense
© 2012 SAP AG. All rights reserved. 31
Enterprise Mobility 2012
http://www.MobileEnterprise2012.com
• ASK THE EXPERTS
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