Social Media Guide Be2camp North 2009

Social Media Guidefor the

AEC Industry

DEVELOPED TO:

Introduce social media tools to our industry

Help guide people in just getting started

http://www.publicworksgroup.com/node/12

ORGANIZING YOUR ONLINE JOURNEY

GETTING YOUR STORY STRAIGHT

Registered professional civil

engineer working in Illinois. Experienced in the use of social

media in the delivery of engineering/public works/government

services. Publisher of Grid Works journal.

PHOTO SHARING - FLICKRExamples of Groups

•Leadership in Energy and Environmental Design

•Municipal Solid Waste Treatment

•Civil Engineering

•SUDS Sustainable Urban Drainage Systems

•Storm Drains & Sewers

BLOGS – RSS FEEDS

What’s the big deal?•Information we need

•Written by other professionals•Up to date and available now!•Easy to monitor

How Can I Use a Blog?

•Project Diary – internal or public

•Public engagement for a public project

•Training & Education

•Product evaluations & recommendations

MICROBLOGS - TWITTER

What’s the big deal?•Information we need

•Written by other professionals•Up to date and available now!•Easy to monitor

How Can I Use Twitter?•Project updates & achievements – internal or public

•Public announcements – road closures, hazards, etc.

•Tracking of staff – use to record tasks, position

•Inspection notes

•Product recommendations

•Building relationships

ONLINE NETWORKS

What’s the big deal?

•Find other professionals

•Easier to share information

•Faster to connect

•Increased exposure to new ideas

SLIDESHARE

What’s the big deal?

•Find other professionals

•Easier to share information & training

•Free materials & ideas

•Increased exposure to new ideas

How Can I Use Slideshare?

•Project information

•Annual reports

•Summaries of company policies

•Training material

•Introduction to organizations

•Resumes

VOIP - SKYPE

What’s the big deal?•Free Skype to Skype internationally

•Low cost calls to landlines

•Communicate with voice/video

•Conference calls

VIRTUAL WORLDSSECOND LIFE

What’s the big deal?

•Meet other professionals

•Better visualize designs & concepts

•Training & education

Blog Links with AEC Content

Recovery Project Example (Fake – demo only): http://recoveryprojectexample.blogspot.com/

City of Portland, Oregon, Bureau of Development Services: http://www.portlandonline.com/bds

The Arch: http://archsl.wordpress.com/

Twitter: http://www.twitter.com/pbroviak

Second Life: Pam Renoir, CivilE WriterSkype: pam.renoirBlog: http://www.publicworksgroup.com/blog

LinkedIn & other networks: Pam BroviakSlides at: http://www.slideshare.net/publicworksgroup

Pam Broviak, PEpwg@publicworksgroup.com