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TRNK is building a platform that teaches children from age 6-12 how they can build their own applications, using simple building blocks. Through step-by-step examples they build themselves and by challenging, fun and engaging assignments, they playfully learn all he concepts ands skills required to be a master application builder.
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TRNKInspiring kids to be great builders of the digital world
2 Februari 2012 - Dennis Reumer - @reumerd (c)2012 TRNK bv - @TR_NK - Confidential uder-NDA
Wednesday, September 12, 12
TEACH KIDS TO BUILD APPSTo contribute to the digital world
Wednesday, September 12, 12
NOT ONLY FOR GEEKSBut for everyone
Wednesday, September 12, 12
NOT ONLY FOR GEEKSBut for everyone
Wednesday, September 12, 12
NOT ONLY FOR GEEKSBut for everyone
Wednesday, September 12, 12
NOT ONLY FOR GEEKSBut for everyone
Wednesday, September 12, 12
NOT ONLY FOR GEEKSBut for everyone
Wednesday, September 12, 12
APPLICATION BUILDER
CameraAdd
Comment
MY NAME
Current ProjectScrapbook
SaveTake
PictureDisplay
on Screen
Start something new
experience
Level: Novice
Your AppsStart a taskPlay
Goals
Achivements
iPad first, Other Tablets and PC
Wednesday, September 12, 12
ONLINE SHARINGAnd working together - integrated in social media
Wednesday, September 12, 12
DIGITAL LEGO - BLOCKSStep-by-Step Wizard - Free Format
Wednesday, September 12, 12
DIGITAL LEGO - BLOCKSStep-by-Step Wizard - Free Format
Wednesday, September 12, 12
DIGITAL LEGO - BLOCKSStep-by-Step Wizard - Free Format
Wednesday, September 12, 12
DIGITAL LEGO - BLOCKSStep-by-Step Wizard - Free Format
Wednesday, September 12, 12
DIGITAL LEGO - BLOCKSStep-by-Step Wizard - Free Format
Wednesday, September 12, 12
DIGITAL LEGO - BLOCKSStep-by-Step Wizard - Free Format
Wednesday, September 12, 12
PROGRESS WITH AGEAnd experience
30
60
6-8 years old8-10 years old
10-12 years old
Simple Blocks Complex blocks Starting code
Wednesday, September 12, 12
650 MILLION KIDS 6-12 YEARS+/- 100 million becoming 6 every year
120 Million in Western countries Wednesday, September 12, 12
OUR FIRST CUSTOMERSWell educated parents with above average income
Schools with budget and room in their curricula Wednesday, September 12, 12
OUR FIRST CUSTOMERSWell educated parents with above average income
Schools with budget and room in their curricula Wednesday, September 12, 12
$4.99 APP PURCHASE$2.99 monthly - Subscription to Curriculum
OR $3.99 in-app PurchaseWednesday, September 12, 12
IPAD USER NUMBERS
0
1,500,000
3,000,000
4,500,000
6,000,000
0 6 12 18 24 30 36
User Numbers
Wednesday, September 12, 12
MULTIPLE CHANNELSMagazines, Fairs, Events, Retail Bookstores
Wednesday, September 12, 12
MULTIPLE CHANNELSMagazines, Fairs, Events, Retail Bookstores
Wednesday, September 12, 12
MULTIPLE CHANNELSMagazines, Fairs, Events, Retail Bookstores
Wednesday, September 12, 12
MULTIPLE CHANNELSMagazines, Fairs, Events, Retail Bookstores
Wednesday, September 12, 12
MULTIPLE CHANNELSMagazines, Fairs, Events, Retail Bookstores
Wednesday, September 12, 12
CURRENT PARTNER
Wednesday, September 12, 12
NO FUNDING YET NEEDEDsecure seed money through own funds and family
Wednesday, September 12, 12
2 Februari 2012 - Dennis Reumer - @reumerd (c)2012 TRNK bv - @TR_NK - Confidential uder-NDA
Wednesday, September 12, 12
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