Web 2.0 Overview for Administrators

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This is a presentation/overview of Web 2.0-based resources applicable to K12 education. It is only meant as an overview and the focus was on wikis, blogs, mashups, podcasting, and social networks.

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Web 2.0: Changing the way that kids learn and

produce today

Steve Spengler & Rosanne Ragnacci Directors of Instructional TechnologyPocono Mountain School DistrictJune 24, 2008

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“The illiterate of the 21st century will not be those who cannot read and write, but those who cannot learn, unlearn, and relearn.”

Alvin Tofflin

Cult Futurist of the 1970s

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The Millennial or The Digital(today’s student)

CollaboratesExpresses creativityHas direct access to EVERYTHINGDriven by information/contentDemands FLEXIBILITY

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Let’s look at where we were…

Something has changed in the Web during this decade of online history… At the beginning it was all about being online; now it’s about socializing in the online environment.

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Until recently, to produce content for a large audience you needed to be a...

PublisherBroadcasterBillboard ownerPilot flying a sign-dragging airplaneGuy holding up signs at football games on

televisionCable-access show (Wayne’s World)Person with a loud voice

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…but now…

Publisher (blog, wiki)Broadcaster (podcasting, YouTube)Billboard owner (wiki, Web page)Pilot flying a sign-dragging airplane (blog, wiki)Guy holding up signs at football games on

television (YouTube)Cable-access show (Wayne’s World) (YouTube)Person with a loud voice (Podcasting)

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The Origin: Web 1.0

Most people read the Net instead of producing for it, because producers needed:

HTML coding skills (for the techie)Programming skills (for the elite techie)Graphic design skills (for the esthetic)Hosting ability (for those with money)Promotion mechanisms (more money)

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Minor Upgrade: Web 1.5

Most people still read the Net instead of producing for it BUT the skill set was getting

more manageable:

FrontPage or DreamWeaver (no HTML)Applications to do programming (no

programming)Templates (no graphic design)Yahoo hosts Web sites (no need to host)Search engines can promote (no promotion)

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Creating a Content-Friendly, People Friendly Internet

Late 1990s: New types of online software to simplify content creation

Allowed people to focus on ideas and creativity rather than technical know-how

“The Read-Write Web”

AKA “Web 2.0”

AKA “We Media”

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Numbers say they’re doing it…

48 million Americans have posted content online1 in 12 Internet users publish a Blog1 in four have shared original contentYoung people more likely to post contentRace, income, education less of a factorLatinos, African Americans slightly more likely to post

online content than whites

Source: Pew Internet & American Life Project, Home Broadband Adoption 2006

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Web 2.0?

Tim O'Reilly and John Battelle summarized key principles they believed characterized Web 2.0 applications…

• the Web as a platform • data as the driving force • an architecture of participation • open source development• content and service syndication • the end of the software adoption cycle ("the

perpetual beta")

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Web 2.0 (cont.)?

Second generation of the WebCollaboration, interaction, customizationIt’s a Phenomena, NOT technologyIt’s a phase of a continuum, NOT an

eventIt’s about US!!

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Information silos Information sharing

Designed Customizable

“One to Many” “Many to Many” (publication) (conversation)

Authority Consensus (i.e. “The Wisdom of Crowds”)

The Change…

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WeWeb b

2.02.0

BlogsBlogsWikisWikisMashUPSMashUPSSocialSocial NetworkingNetworking

PodcastingPodcasting

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Information is no longer difficult to create and access

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Find Creative Commons Licensed Work

License Your Work

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Example 1: Blogs

WEB + LOGS = BLOGSWeb pages with updates in chronological (or reverse

chronological) order1997 term first emergedNow 55 million Blogs and growing by one a every

second!Opportunity to enable responses from readers and

RSS dissemination make Blogs 2.0 technologies

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Example 1: BlogsA Blog is a Web site where entries are made in journal

style and displayed in a reverse chronological order.

A Blog entry typically consists of the following:Title, the main title, or headline, of the post. Body, main content of the post. Permalink, the URL of the full, individual article. Post Date, date and time the post was published.

A Blog entry optionally includes the following:Comments Categories (or tags) - subjects that the entry discusses Trackback and or pingback - links to other sites that refer to

the entry

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Participatory journalism is living its renaissance powered by the “credibility crackdown”“credibility crackdown” of traditional media (MSMMSM) and it’s reaching its own “technology perfection”“technology perfection” through this new social media that are BlogsBlogs, and that “vigorous “vigorous communication subspace”communication subspace”, emerging within the Web itself, that is the BlogosphereBlogosphere.

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Some Blogs…

http://www.leadertalk.org/http://www.eduspaces.nethttp://mrmackeyscience.blogspot.com/ http://www.principalspage.com/theblog/http://www.elizabethfullerton.com/

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So let’s make a blog entry…

Writing Prompt!

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Some fads are dangerous, some are just fun. How do you

know where the line is BEFORE you’ve

crossed it.

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Example 2: Podcasting

In 2007…Awareness of the term, "Podcasting," increased

from 22% to 37%

Persons who had 'ever' listened to an audio Podcast rose from 11% to 13%

Persons who had 'ever' watched a video Podcast rose from 10% to 11%

© Edison Media Research. All rights reserved

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Example 2: Podcasting

One in five (19 percent) of those under the age of 30 One in five (19 percent) of those under the age of 30 have iPods/MP3 playershave iPods/MP3 players

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So what is it??

iPod + broadcast = podcastWay to distribute multimedia files over

the internet Audio event, conversation, lecture, song,

speech, group presentation Delivered via RSSMobile device synchronized with a

computer

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So what is it??

Podcasting allows access to many different voices compared to “traditional channels.”

Portable studio consisting of a recorder and a laptop

Podcasting differs from other types of media distribution in that it's a subscription model, using automatic feeding mechanisms (RSS) to deliver files

Podcasting can be done by anyone, anywhere, as long as they have a computer, a recording device, and software

www.pmsd.orgImage credit: University of Missouri School of Journalism

Push – Pull Technology

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Where to go…

www.philamuseum.org/podcast/

http://a4esl.org/podcasts/

http://ihistory.wordpress.com/tag/podcasts/

www.princetonreview.com/podcasts/

http://www.jodcast.net/

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Where to go…

http://www.intelligenic.com/kidcast/

http://epnweb.org/

http://www.Podcastalley.com/

http://www.odeo.com

http://www.audioBlog.com

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What do you need?

Microphone

Computer Audacity

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So let’s make a podcast together…

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Example 3: Wikis

Easily add, remove and otherwise edit and change some available content, sometimes without the need for registration

An effective tool for COLLABORATIVE AUTHORING

The open philosophy of most Wikis—of allowing anyone to edit content—does not ensure that editors are well intentioned

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Example 3: WikisWikis represent consensus over authority -- the

knowledge of many people is considered more valuable and correct than the knowledge of any one person, even an expert

Wikis like Wikipedia still rely on the valuable input of experts to correct errors and improve the value of the resource

Wikipedia was compared to Encyclopedia Britannica and found to be about as accurate in articles on the sciences

Wikis use a slightly different markup than the Web, but it’s easy to learn

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Wikis Simplified

Online workspaces where anyone can read, write, edit documents

Previous edits trackable; virtual “paper trail”Encourages group collaborationWiki=Hawaiian for “quick”

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Then there’s Wikipedia

The world’s largest encyclopedia

Launched in 20011,000,000+ entries in

200+ languagesA magnet for

controversy

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The BIG Issue

Pro:

Anyone can create or edit Wikipedia entries

Con:

Anyone can create or edit Wikipedia entries

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Some Wikipedia suggestions...Wikipedia as research exercise

Assign Wikipedia (wiki) entries to students

Students examine entries’ accuracy

Use multiple sources to correct entries

“Final” version given seal of approval

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•Use for student projects where group members need to contribute at different times and from geographically diverse locations.

•Use for collaborating on ideas and organizing documents and resources from individuals and groups of students.

•As a group research project for a specific idea.

•Manage school and classroom documents.

•Use as a collaborative handout for students.

•Writing: student created books and journaling.

•Create and maintain a classroom FAQ

•As a classroom discussion and debate area.

•A place to aggregate web resources.

•Choose a topic on Wikipedia, break the topic into facts, students verify the facts using their information literacy skills, and make changes accordingly (Citing sources).

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Some Wikis…

http://wiki.ciu20.orghttp://school20.wikispaces.com/http://westwood.wikispaces.com/http://en.wikibooks.orghttp://en.wikibooks.org/wiki/Wikijuniorhttp://educationalwikis.wikispaces.comhttp://projectlemonade.wikispaces.com/

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So let’s make a wiki page together…

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Example 4: MashUPS

A mash up is a Web site or Web application that seamlessly combines content from more than one source into an integrated experience.

Content used in MashUPS is typically sourced from a third party via a public interface. Other methods of sourcing content for MashUPS include Web feeds and JavaScript.

Many companies are experimenting with MashUPS using eBay, Amazon, Google, Windows Live, and Yahoo.

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MashUPS

A unique assembly of individual things from more than one source into a single integrated whole.

MashUPS are for EVERYTHING!MusicContent

Wiki, Blogs, Video, on and onSearching/finding

Tag CloudsEventsCompetencies, people

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MashUPS simplified:You already know the modelThink Lego blocks!

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So let’s make a mashup…

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Example 5: Social Networking

Online communities where people are actively encouraged to use and share each other’s original content

Web sites that focus on communityEncourage interaction, discussion, debatePublic member profilesUser-generated contentOften target specific audiences

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http://elgg.ciu20.org

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What’s Needed: ICT Literacy

Technical skillsContent generation skillsResearch skillsInformation literacyMedia literacyOnline safety and responsibility

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http://go2web20.net/

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Web 2.0: Changing the way that kids learn and

produce today

Steve Spengler & Rosanne Ragnacci Directors of Instructional TechnologyPocono Mountain School DistrictJune 24, 2008