What is Cloud Computing with AWS at Websummit Dublin

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In this talk from the Dublin Websummit 2014 AWS Technical Evangelist Ian Massingham introduces the benefits of cloud computing with AWS, discusses examples of some of the organisations that are using AWS today and talks through the range of AWS services that you can use to run your applications, workloads and services in the AWS cloud.

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What is Cloud Computing?

ianmas@amazon.com

@IanMmmm

Ian Massingham — Technical Evangelist

WEB S

UM

MIT

DUBLIN

201

4

#AW

S #W

EBSUM

MIT

Learning about Cloud Computing with AWS

Who is using AWS and what are they using it for?

How can I use AWS services to develop, deploy and scale my applications?

What is Cloud Computing and what are its benefits?

A broad and deep platform that helps customers build sophisticated, scalable applications

What is Cloud Computing?

Why are companies adopting cloud computing and AWS so quickly?

The primary reason businesses are moving so quickly to AWS and the cloud

#1: Agility

A Culture of Innovation: Experiment Often & Fail Without Risk

Who is using AWS and what are they using it for?

Startups on AWS

http://aws.amazon.com/solutions/case-studies/

150,000people are hosted on any given night

Total Number of Guests

January 2013 4 Million

Sep 2008 Mar 2009 Sep 2013Sep 2009 Mar 2013Sep 2012Mar 2012Sep 2011Mar 2011Mar 2010 Sep 2010

3M

Mar 2014 Jun 2014

6M

9M

12M

15M

Sep 2008 Mar 2009 Sep 2013Sep 2009 Mar 2013Sep 2012Mar 2012Sep 2011Mar 2011Mar 2010 Sep 2010

June 2014 15 Million

Up by Over 10 Million in One YearTotal Number of Guests

3M

Mar 2014 Jun 2014

6M

9M

12M

15M

0

350

700

1,050

1,400

2010 2014

24 48

432

1,300

Total Number of EC2 instances

Why AWS?

We have a 5 person operations team.

AWS allows us to devote our resources and mindshare to the core business.

“”

Enterprises on AWS

http://aws.amazon.com/solutions/case-studies/

How can I use AWS services to develop, deploy and scale my applications?

Infrastructure

Foundation Services

Regions Availability Zones

Storage(Object, Block and Archive) NetworkingSecurity &

Access Control

Platform Services

Databases

Relational

NoSQL

Caching

Analytics

Hadoop

Real-time

Data warehouse

App Services

Queuing

Orchestration

App streaming

Transcoding

Email

Search

Deployment & Management

Containers

Dev/ops Tools

Resource Templates

Mobile Services

Identity

Sync

Mobile Analytics

Notifications

Enterprise Applications Virtual Desktops

Data Workflows

Usage Tracking

Monitoring and Logs

Compute(VMs, Auto-scaling and Load Balancing)

CDN and Points of Presence

Collaboration and Sharing

11 regions 28 availability zones 51 edge locations

Infrastructure

P H Y S I C A LN E T W O R K

S Y S T E M

PEOPLE & PROCESS

Familiar security model Customer ecosystem Every customer benefitsPartner ecosystem

Comprehensive Security Capabilities, Validated by Experts

https://aws.amazon.com/security/

Compute

Compute(EC2 Instances, Auto-scaling and Load Balancing)

T2 instancesConsistent baseline performance with the ability to

burst to full CPU core performance

$0.013 per hour / $9.50 per month

Networking, Security & Access Control

Networking

VPCRoute 53Direct Connect

Security

IAMCloudTrailCloudHSM

Storage

Storage(Object, Block and Archive)

Consistent performance with the ability to burst up to 3,000 IOPS

SSD backed - the new default for EC2

EBS General Purpose (SSD)

DatabasesRelational

NoSQL

Caching

AnalyticsHadoop

Real-time

Data warehouse

Data workflows

App ServicesQueuing

Orchestration

App Streaming

Transcoding

Email

Search

Deployment & ManagementContainers

Dev/ops Tools

Resource Templates

Usage Tracking

Monitoring and Logs

Mobile ServicesIdentity

Sync

Mobile Analytics

Notifications

Amazon Cognito

Amazon Mobile Analytics

Amazon Mobile SDK

SNS Push Notifications

Hi!

AWS Mobile Services

Small, autonomous teams Roadmap ownership

Decoupled launch schedules

Get Core Functionality in the Hands of Customers, Quickly

Small, “Two Pizza” Teams

Operational stability High scale

Limited initial feature set

Iterate Based on Customer Feedback

Epic Collaboration+ =

2008 2009 2010 2011

Amazon EBSAmazon EC2

Amazon SNS

AWS Identity & Access Management

AWS Import & Export

Amazon CloudWatch

Amazon EMR

Amazon RDS

Amazon VPC

Auto Scaling

Elastic Load Balancing

Amazon ElastiCache

Amazon SES

AWS CloudFormation

AWS Direct ConnectAWS Elastic Beanstalk

GovCloud

Amazon SWF

Amazon Route 53

Amazon Redshift

Amazon Glacier

Amazon Dynamo DB

Amazon CloudSearch

Amazon EC2

AWS Storage Gateway

Amazon CloudTrail

Amazon CloudHSM

Amazon WorkSpaces

Amazon Kinesis

Amazon Elastic Transcoder

Amazon AppStream

AWS OpsWorks

AWS Data Pipeline

AWS Rapid Pace of Innovation

+24

+48

+61+82

+159

+280

20132012

Since inception AWS has: • Released 1057 new services and features • Introduced over 35 major new services • Announced 45 price reductions

+400

2014

Amazon Mobile Analytics

Amazon Cognito

AWS Zocalo

AWS Directory Service

AWS Free Tier

To help you get started with the AWS Cloud, the AWS Free Tier allows you to gain hands-on experience with a broad selection of AWS

products and services.

http://aws.amazon.com/free/

AWS Free Tier

To help you get started with the AWS Cloud, the AWS Free Tier allows you to gain hands-on experience with a broad selection of AWS

products and services.

@IanMmmm

Ian Massingham — Technical Evangelist

@AWScloudAWS Global News and Service Launches

@AWS_UKIAWS UK & Ireland News, Events & Webinars

WEB S

UM

MIT

DUBLIN

201

4

#AW

S #W

EBSUM

MIT

DO

N’T

FO

RGET Y

OUR C

RED

ITS

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