M.A.C. Music Art and Culture

• www.milanlocation.it

• PLACE: Navigli

• PLANS: 2

• ROOMS: 3

• TOTAL CAPACITY: 700 people

• Stage

• Sound System

• Video System

• Stereo System

• Lighting/Exposure Spotlights

• Elevator/Hoist

• WareHouse

• Wi-fi Connection

Schedule:

• From 10am to 7pm

• Closed on Mondays

• First day with Marina Abramovic, introducing the project and answering question with fans

Expenses:

• M.A.C. rent : 20000 euros

• Marina Abramovic revenue: 160000 euros

• 6 projectors rent by videoproiettorimilano : 2000 euros

• Installations: 5000 euros

• Adv (articles on art sites, event shared on main Fb art pages and MA official page, flyers…) : 10000 euros

• Staff (models, organization…): 53000 euros

Tot. 250000 euros

• 50% 125000 euros - Event Agency

• 50% 125000 euros – Partners

Income:

• Ticket price: 20 euros - 400 people media per day

• Tot. 560000 euros

• 50% 280000 euros - Event Agency

• 50% 280000 euros - Partners

• Net gain: 310000 euros

• 50% 155000 euros - Event Agency

• 50% 155000 euros - Partners