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UNIT 21:ASSIGNMENT ONE COMPARING AUDIENCE, PURPOSE AND CONTENT OF 2 MEDIA PRODUCTS NAME: JORDAN KETO

COMPARING AUDIENCE,PURPOSE AND CONTENT OF MEDIA PRODUCTS

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Page 1: COMPARING AUDIENCE,PURPOSE AND CONTENT OF MEDIA PRODUCTS

UNIT 21:ASSIGNMENT ONECOMPARING AUDIENCE, PURPOSE AND CONTENT OF 2 MEDIA PRODUCTSNAME: JORDAN KETO

Page 2: COMPARING AUDIENCE,PURPOSE AND CONTENT OF MEDIA PRODUCTS

BIRMINGHAM MAIL 

The Birmingham mail is a tabloid newspaper based in Birmingham and belongs to Trinity mirror which is the largest British newspaper, magazine and digital publisher. The Primary purpose of the Birmingham Mail is to inform people of the last story happened in their area and also including some national and international information to keep local people update.

An the secondary purposes is to entertain with some titles like: - FOOD AND DRINK- MUSIC AND NIGHTLIFE

Page 3: COMPARING AUDIENCE,PURPOSE AND CONTENT OF MEDIA PRODUCTS

BIRMINGHAM MAIL

Readership is split across gender, age and socio-economic groups ensuring that the newspaper reach the potential customers which is the local adult people from c middle income down to E.

And the secondary target is young adult who likes football ,quizzes, cooking and others news.

Readers spend an average of 27 minutes each reading the Birmingham Mail every day

Page 4: COMPARING AUDIENCE,PURPOSE AND CONTENT OF MEDIA PRODUCTS

BIRMINGHAM MAIL

Birmingham mail is an active newspaper, where peoples are actively Interacting with the media in a variety ways such as transport Information, different current events and others.And also some entertain purpose for those who like sport, food And others.The newspaper is distributed by paper format and online version.Where you can click on different link to navigate through the site.

Page 5: COMPARING AUDIENCE,PURPOSE AND CONTENT OF MEDIA PRODUCTS

FAST AND FURIOUS 5

Fast and furious is an American action movie produced by universal studio

The primary purpose of the movie is to entertain by giving pleasure and delightto people who love action movie and suspense.The story of the movie much the purpose and gender because the movie is about street racers who fight against a powerful Brazilian drugs dealer.Structure of this movie is progressive but start with a flashback of the movie fastAnd furious 4.

Page 6: COMPARING AUDIENCE,PURPOSE AND CONTENT OF MEDIA PRODUCTS

FAST AND FURIOUS 5

The main target of this movie is teenager and young adult from c middle income down to E. The movie match is target because the main actors fight and use gun al the time.The secondary target is everyone who likes street racing movie and gang story and we can see racing car in Rio de Janeiro and crashing car in the movie.

The audience have a passive role, but the behaviour or thinking of teenager might be easily manipulated.

The movie can be watched online in streaming website, in the cinema or on DVD version.

Page 7: COMPARING AUDIENCE,PURPOSE AND CONTENT OF MEDIA PRODUCTS

COMPARISON

BIRMINGHAM MAIL FAST & FURIOUS 5GENRE NEWSPAPER ACTION MOVIEPRIMARY PURPOSE To INFORM -

ENTERTAINTo ENTERTAIN

TARGET AUDIENCE ADULT TEENAGERTYPE OF CONTENT FACT STORY RACING,GANG,

SHOOTINGFORMAT/DISTRIBUTION

PAPER, ONLINE VERSION

STREAMING,CINEMA ,DVD

Page 8: COMPARING AUDIENCE,PURPOSE AND CONTENT OF MEDIA PRODUCTS

UNIT 21:ASSIGNMENT ONETASK 2: STYLISTIC FEATURES

Page 9: COMPARING AUDIENCE,PURPOSE AND CONTENT OF MEDIA PRODUCTS

FAST AND FURIOUS 5

Theme: This movie theme is about Revenge of one group criminal actorand one group of leading actor Motif: In this movie this about racing from 2 group that try to revenge each other.Narrative FormNarrative NarrativeNarrative VoiceNarrative point of viewthe story is told to the audience by third person, Narrator have been play with in the story. CameraworkPan and tracking -the camera in FF5 moves alongside the subject to give the audience the felling of Being close to the action or in the action.

Page 10: COMPARING AUDIENCE,PURPOSE AND CONTENT OF MEDIA PRODUCTS

FAST AND FURIOUS 5

MISE-EN-SCENESitting, colour, props: The setting in the fast and furious 5 is like abandoned warehouse. The connection of the abandoned warehouse could be that this film will be under the action genre. Also, because we see that Vin Diesel is holding a metal bar in his hand could connote the violence that may occur in scenes to come.

CostumeIn this movie leading actor group have 2 police that all way wear flak jacket and the other wear normal costume. Other group wear the same like leading actor group.

Page 11: COMPARING AUDIENCE,PURPOSE AND CONTENT OF MEDIA PRODUCTS

FAST AND FURIOUS 5

LightingIn this movie it always take place outside like highway and road but sometime take place in the warehouse. That the light in this movie is by nature.  SoundDiegeticin this movie when they talk each other. Many part of this movie sound is from car and action sound like fighting and shooting.Non-diegeticin the beginning of this movie they put theme song and many part that use sound effect like boom and car cash. 

Page 12: COMPARING AUDIENCE,PURPOSE AND CONTENT OF MEDIA PRODUCTS

BIRMINGHAM MAIL – ONLINE VERSION

Navigation BM website has a descriptive labels which it makes the website easy to find in Google yahoo or Bing.Layout the layout has been easily set so people don’t get confused ,and you have a mainRed line where there is main title and a good hierarchy.

ColourThe website is white and red to make it outstanding and to attract people’sattention.

Page 13: COMPARING AUDIENCE,PURPOSE AND CONTENT OF MEDIA PRODUCTS

BIRMINGHAM MAIL – ONLINE VERSION

Typographythe website is no more than 3 typefaces and it is easy to read it there is big font for the article’s title and bold type for sublet title like:NEWS – SPORT – QUIZZES - FOOD&DRINK And the font is modern.Icons and ImagesFor most of the articles there is a image between the title and the textand description of the what is in the picture or the name of people In the image.