1. How hotel art consultants can help businesses http://www.artlink.com/

2. Changing the look and feel of a hotel, or starting up a new hotel from scratch, means paying close attention to every element of each room, both guest bedrooms and communal areas. 3. Many hotel owners choose to decorate their walls with artworks they have chosen, but this is not the best solution. Personal tastes in art may not reflect the needs of the hotel or its guests, and it is possible to lose repeat custom due to clashing or inappropriate art. Carefully choosing the most tasteful and attractive art for a room often requires specialist assistance, and this is where hotel art consultants can help their clients to select the perfect pieces for their business. 4. Hotels, like other corporate businesses, will often want to invest in art which has some relevance to the building, the area, or internal themes. It is not always enough to simply choose a few bland, pretty pictures of seasides or cities, and instead the art should say something about the hotel. 5. Having an eye for the right piece of art is a talent, and hotel art consultants will have spent years developing this skill, until they are able to understand what the hotel needs from its art, and what the guests can expect, too. 6. Hotel art consultants will be able to advise the hotel owner about the needs of the rooms, perhaps helping them to develop a theme or create an idea which can then be carried forward to other elements of decoration such as furniture, curtains and bedding. 7. What if the hotel owner already has a good idea? 8. If the hotel owner already has a good idea of what they would like from their artwork, or have particular preferences, then the hotel art consultant can work with them to develop that idea, or show them how it could be incorporated through art. 9. One aspect of hotel art which also needs to be considered is the issue of investment. Large hotels will often buy artwork which will gain in value, hoping to gain something of financial worth as well as an attractive decoration. This is something which hotel owners might want to bear in mind: art has a value of its own, separate from the value of the hotel, and should be considered as a separate investment. 10. The value of the art can enhance the value of the hotel, for example if a mortgage is needed, or the hotel owner wants to encourage investors to put money into the building. 11. Hotel art consultants are one way for hotel businesses to get their art theme right from the outset. Their skills can provide ideas for the building in unexpected ways, and can also benefit the hotel by providing a complementary balance to existing features, colours or designs.