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Quick and easy ways to get Video on your blog (without the film-school training) Heather Cowper @heathercowper

Quick and easy ways to create video for your blog - TBEX Dublin 2013

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Quick and easy ways to create video for your blog using your smartphone and apps or just the camera equipment that you already have. This presentation gives tips for those who would like to get into video but don't know where to start. The accompanying article is at http://www.mybloggingjourney.com/2013/10/03/quick-and-easy-videos-tbex-dublin/

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Page 1: Quick and easy ways to create video for your blog - TBEX Dublin 2013

Quick and easy waysto get Video on your blog

(without the film-school training)

Heather Cowper

@heathercowper

Page 2: Quick and easy ways to create video for your blog - TBEX Dublin 2013

Now all you need is…

Film school v Quick & Easy videosOnce upon a time you needed…

@heathercowper

Page 3: Quick and easy ways to create video for your blog - TBEX Dublin 2013

Video – why should you care?

• Enriches the audience experience• More ways for people to find you• Video will help your search engine results• Your sponsors will love you• Everyone’s into it • It’s fun and easier than you think

@heathercowper

Page 4: Quick and easy ways to create video for your blog - TBEX Dublin 2013

Get more views – it’s more about content than quality

Why is this video more popular … Than this one?

@heathercowper

650650

13,70013,700 17001700

11,00011,000

GothenburgGuernsey

Amadeus Princess

Royal Princess

Page 5: Quick and easy ways to create video for your blog - TBEX Dublin 2013

Your Smartphone is your friend

So what gear do I need?

It used to be expensive to make videos

@heathercowper

Page 6: Quick and easy ways to create video for your blog - TBEX Dublin 2013

Golden rules for professional looking videos….

• Ban the wobbles

• Ration the zoom and pan• Vary the shots (close-up, med-shot, long-shot)

• Put yourself in the picture

• Film with your ears as well as your eyes

• Keep it short & snappy@heathercowper

Page 7: Quick and easy ways to create video for your blog - TBEX Dublin 2013

Cool apps & tools

• Vine & Instagram Video

• I-Movie

• Qwiki

• Directr

• Google Hangouts

• Screenr, Screencast-o-matic

@heathercowper

Page 8: Quick and easy ways to create video for your blog - TBEX Dublin 2013

Easy video formats to try

• Panorama

• Hotel review

• Music or dance

• Presenter + scenes

• How to/Tips

Page 9: Quick and easy ways to create video for your blog - TBEX Dublin 2013

Where to find royalty free music that’s free

• incompetech.com • audionautix.com• musicalley.com• joshwoodward.com• freemusicarchive.org• soundcloud.com• youtube.com/audiolibrary

Check MyBloggingJourney.com

for other free music resources

Tip: Use music that’s OK with YouTube advertising if you can

@heathercowper

Page 10: Quick and easy ways to create video for your blog - TBEX Dublin 2013

Leverage the value your videos

• Brand your videos & video channels

• Choose your titles carefully

• Tag your videos

• Locate your videos

• Link to your videos

@heathercowper

Page 11: Quick and easy ways to create video for your blog - TBEX Dublin 2013

Share your videos

• On your blog

• Via your social media channels

• Youtube

• Other video hosting sites Tripfilms, Vimeo

• Other blogs@heathercowper

Page 12: Quick and easy ways to create video for your blog - TBEX Dublin 2013

Your TBEX Smartphone Challenge

• Download a video smartphone app• Try Vine, Qwiki or Directr if you have an iPhone• Make a mini video of whatever you fancy• Share your mini video on Twitter #TBEXvideo• I’ll feature or link to them all in my article

@heathercowper

Page 13: Quick and easy ways to create video for your blog - TBEX Dublin 2013

You can find this presentation at

Heatheronhertravels.com

Mybloggingjourney.com

@heathercowper

[email protected]

Mybloggingjourney.com

Slideshare.net/Heathercowper

You can find me in Bristol and at