Taking your brand to the A class

Tallinn Black Nights Film Festival Sponsorship & Partnership Opportunities 2016

blacknightsfilmfestival.com

Estonia is

tiny but a multilingual nation of early adopters hunting the newest and coolest in products and services

2 3 1 shares borders with Scandinavia, Western Europe, Baltics and Russia - so we get the best of each culture

the place where Skype was made,the Silicon Valley of Europe, and the homeland for many world shaking startups such as Transferwise, Grabcad and others

blacknightsfilmfestival.com

The Black Nights Film Festival (BNFF)

The only FIAPF-accredited* A-class film festival in Northern Europe A cosmopolitan gateway to Baltic, CIS, Russia and Scandinavian countries The key entertainment experience of the winter season in the region for the audience & Professionals Takes place annually in November in Tallinn Celebrates 20th edition in 2016

*  According to the International Federation of Film Producers Associations (FIAPF), BNFF is one of theTOP15 film festivals among with Cannes, Berlin, Venice, Tokyo and so forth

Unique structure Black Nights FF Main Festival (international competition)

1

Industry@Tallinn film professionals

summit & content market 2

JustFilm Children’s & Youth FF 3

Animated Dreams FF animation festival 4

Sleepwalkers Student & Short Film FF 5

•  Separate sponsorship packages for all of these 5 events available

Festival Growth in Numbers

1996 2010 2015

4.500 68.700 80.600 admissions admissions admissions

The 2015 edition

48 countries

with press coverage

360 volunteers

289 features

78 countries

738 accredited

guests

914 screenings

The BNFF experience

A-class film festival

with 2 international competition

programmes & series of

special events

Media platform

with independent sub-festivals

& fully fledged

industry platform

Partnership opportunity

with target audience from

children, film buffs,

lifestyle fans & international pros

Key audiences by sections & events

Grown-up Film Fan The Black Nights FF main program, World Premieres, Best Of selection meet the stars & filmmakers

Lifestyle Aficionado Red carpet & Gala Presentations, special events & concerts, Gourmet Cinema

Children & Youth Just Film Children’s & Youth FF, Street culture & Music progams

Up & Coming Talent Sleepwalkers Short IFF, First Features Competition, training & networking events

Filmmaker Festival presentations, Animated Dreams FF, Industry@Tallinn events for professionals

Industry Professional Black Nights FF & Baltic Event co-production market events, showcases, Digitech startup’s mini fair, Storytek lab

Speciality Audiences Special events & programs for genre, documentary, love film fans

Special Events

Screenings & Q&A’s

Black Carpet & Galas

Industry & pro placement

Part

ners

hip

Ch

anne

ls

Previous partners & supporters

Exciting

Media Opportunities for our partners

Media mix 2015: International

Coverage in

48 countries

from US to

Australia

International newsletter

with

7.000 industry

subscribers

Facebook & Social

with

25.000 followers

Over 600

articles published

Digital dailies to global film industry Weekly e-dailies with festival news, reviews and feature articles

ScreenDaily CinEuropa Variety

10K

40k

60K

Exclusive print ads & articles in major trendsetters

*  12 print ads in global film & lifestyle publications such as Screen International, Variety & Hollywood Reporter

Media mix 2015: Domestic

Press releases

for

438 journalists

Domestic newsletter

with

9600 audience

subscribers

Festival posters &

ads at

230 spots

across the city

Over 950

articles published

in domestic media

Media mix: Print

Print adverts

in

64 publications

Catalog

1K

Festival mag

10K Newspaper supplement

93K

Posters

300pcs

Print materials

Media mix: audiovisual

360K impressions

for

Festival Trailer

Live Broadcast

of

Festival Gala

Potential reach

of

160 mil impressions

2016 Partnership opportunities

2016 sponsor & partnership structure

blacknightsfilmfestival.com

International & Regional Presenter (1) Domestic Presenter (1) Principal Partners (2)

Gold Sponsors / Official Category Partners: Food &

Beverage Telecom / IT /

Mobile

Media & Communicati

ons

Industry & Pro Solutions Finance Programmes

& Screenings Transport &

Vehicles

Institutions / Public Financiers / Philantrophy & Corporate Giving

Supporters & Barter Services

INTERNATIONAL PRESENTER

The international presenter is the premier partner of PÖFF with the mission to jointly develop and execute brand communication, marketing and product development opportunities with the festival and the exclusive presentation in all PÖFF’s international & domestic channels & activities throughout the year

Exclusive right to use festival brand in own communications, exclusive pre-program position in festival trailer & pre-screening announcements, access to venues & audience for special promotions + presentation in international & domestic media mix

Venues: PÖFF main festival, sub festivals, Industry@Tallinn

DOMESTIC PRESENTER

The domestic presenter is the key partner of PÖFF with the mission to jointly develop and execute brand communication, marketing and product development opportunities with the festival domestically with the presentation in all PÖFF’s local channels & activities throughout the year

Venues: PÖFF main festival, sub-festivals

Exclusive right to use festival brand in own communications, exclusive pre-program position in festival trailer & pre-screening announcements, access to venues & audience for special promotions + presentation in domestic media mix

PRINCIPAL PARTNERS

Principal partners are exclusive collaborating organisations of PÖFF with the jointly developed campaign and activation opportunities within the respective business category of the presenter utilizing the festival brand locally or internationally

Exclusive right to use festival brand in own communications, exclusive presentation in festival trailer in dedicated partner slide, access to venues & audience for special promotions, + presentation in international and / or domestic media mix

Venues: PÖFF main festival and / or sub festivals / Industry@Tallinn

GOLD SPONSORS / OFFICIAL

PARTNERS

“Official partners" as title, can be exclusively used for Gold Sponsors and higher in their business category, such as: finance, food & beverage, IT, technology, mobile, transport & vehicles, energy, media, screenings & presentations, industry & professional etc., during the festival

Exclusive presentation in festival trailer in dedicated partner slide, access to venues & audience for special promotions, + presentation in international and / or domestic media mix

Venues: PÖFF main festival and / or sub festivals / Industry@Tallinn

SPECIAL OPPORTUNITIES

Tailor-made solutions are available in the following categories: *  presenter of competition programs *  presenter of award ceremony *  presenter of red carpet & gala events *  presenter of star and celebrity events *  presenter of sub festivals *  presenter of Industry@Tallinn

Tailor-made solutions for media mix & promotions during the festival

2016 sponsor & partnership structure

blacknightsfilmfestival.com

International & Regional Presenter (1) Domestic Presenter (1) Principal Partners (2)

Gold Sponsors / Official Category Partners: Food &

Beverage Telecom / IT /

Mobile

Media & Communicati

ons

Industry & Pro Solutions Finance Programmes

& Screenings Transport &

Vehicles

Institutions / Public Financiers / Philantrophy & Corporate Giving

Supporters & Barter Services

Welcome to the coolest film celebration

in Northern Europe!

For more information contact us at neeme.kari@poff.ee

Ph: +3725037522