1. The Game is marketed through a number of ways, it includes promotional marketing with a trailer shown below, indirect by the App logo and a good direct marketing through side banners and general clickable pop-ups. The game is accessible to iphones, ipads 1-2 and Computers. The story begins after Homer causes an accident, wiping out his home town, Springeld. Your objective is to nd his family and friends whilst re- building his beloved town. There is a mode that allows the user to modify the interior of the buildings, giving the chance of making the town more life like. The game is brought to the player by the same team from the Television show, making the characters that we already know and love. There is already an existing audience for the game due to The Simpsons being a popular show for two and a half decades. The game depends on the shows audience to download the game. Also, since the game is free, the audience wont be losing anything by downloading the App. The Simpsons Tapped Out