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Internet Sales 20 Group
Tammie LeBleu National Dealer DevelopmentAutoLoop
[email protected]: 318-918-4616
$1,000,000+ personal income in less than three years
2011 number 2 Nissan salesperson in the nation: 400.5 units in 1 year
Earned $1.5 million over5-year period
Who is Tammie LeBleu?
Where I am Today: Retention through Engagement
National Dealer Development
Oct. 15, 2014: AutoLoop Essentials
Automatically engages customers
Encourages loyalty
Ensures timely, relevant communications
Highly targeted, responsive
Best Data Mining Tool for Sales and Service in the Industry
Born and raised in
Bossier Parrish, LA
Plain Dealing Academy/Benton
High School
Cheerleader, Basketball Star, Homecoming Queen
How I Got Here
Single mother, nurse
Series of bad decisions
1992 - Left nursing, started at Bossier City Lexus
2004 - Began atOrr Nissan, Bossier City
How I Got Here
A conscious decision to get my life right
Choosing to give
Became a leader and a coach
How I Got Here
Dec 26, 2009—Returned to work at Orr Nissan in Bossier City, LA
Sold 6 units the first week
Discovered AutoLoop CRM
“How can I leverage this resource?”
Back to Business
Return to find everything had changed
Began focusing on “appointment-based” sales structure
March 2010—Stopped taking ups off the lot
May 2010
Sold 26 units
Salesperson of the month
Top sales for all Orr Group dealerships
By March 2011 was averaging 40+ units/monthly
Alpha Dawg trained with Jim Zeigler
Sean Bradley video training
A Whole New World
I used what I learned to increase sales
December 2011—Sold 400.5 units total for the year
Achieved #2 Nissan National Sales Record
“We need more like you!”
Taking It to the Next Level
Hand-picked team of five
Leader, mentor, coach
Selling 99 units by 3rd month
Building an Internet Sales Team
Use the right tools
CRM
Social Media
Reputation Management
Website
Become a leader and a coach:
Build a team (“Smart Car Girls,”
my wolf pack)
How Did I Do It? Tammie’s Tips
How AutoLoop CRM helps manage customers
Automatically finds, tracks and manages internet leads
Increases accountability– fewer missed sales opportunities
Simplifies customer logging, follow-up and desking
Follow-through: turn leads into buyers and buyers into repeat customers
Tip #1: Use the Right Tools—CRM
Leverage social media to reach customers:
Personalize posts
Interact with community
You are your own brand—
make yourself famous.
I AM MY OWN BRAND.
Focus on avenues that workbest for you
Tip #2: Use the Right Tools – Social Media
Orr Nissan. Went from 2-star rating to 4-star Google rating
Asked to take over CSI for Service
Raised CSI scores from 896 to 973
Hands-on involvement from Sales to Service
Ways to improve your online reputation:
Monitor Google, YouTube, Yelp, Facebook
Respond to every review
Publicly resolve all customer concerns
Tip #2: Use the Right Tools—Reputation Management
Take advantage of your site’s functionality
Give users a reason to click or call
Have a great MOBILE site
Add live chat
Link all social media messaging
to your website
Constantly monitor, keep site up to date
Tip #3: Use the Right Tools – Website
Tip #4: Become a Leader and a Coach
Smart Car Girls Episode 3
Smart Car Girls Episode 6
Handpick a team
Support, train, and mentor
WOLFPACK!!!!
“NOW this is the law of the jungle,
as old and as true as the sky,
And the wolf that shall keep it may prosper,
but the wolf that shall break it must die.
As the creeper that girdles the tree trunk,
the law runneth forward and back;
For the strength of the pack is the wolf,
and the strength of the wolf is the pack.”
- Rudyard Kipling
Use the right tools.
Become a leader and a coach.
Retention through engagement
I am a Champion
Become a Sales Sensation!
Internet Sales 20 Group
Tammie LeBleu National Dealer DevelopmentAutoLoop
[email protected]: 318-918-4616
