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View a slideshow of charts presenting sales data and industry trends for Global Automakers' member companies for October 2013.
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Global Automakers Monthly Market Report for October 2013
November 11, 2013 | Washington, D.C.
Segment Shares of Total Industry Share as a segment % of total automobile industry
Source: Ward’s Automotive Reports
Large pickup sales stretched nearly a percentage point above the prior month to 13.3% of total auto sales in October, while CUVs held steady at 25%.
The increase in large pickup sales again took a bite out of the small car segment, which was just 17.2% of total industry sales.
October 2013
Small Car; 17.2%
Midsize Car; 18.7%
Large Car; 2.5%
Luxury Car; 8.5%
CUV; 25.3%
SUV; 7.3%
Small Van; 3.8%
Large Van; 1.7%
Small Pickup;
1.6%
Large Pickup; 13.3%
Segment Shares of the Car MarketShare as a % of total passenger car market
Source: Ward’s Automotive Reports
Luxury cars hovered around 18% of the passenger car market, while large car sales grew 1.5 percentage points to 5.3%. This mostly impacted the small car segment, which was down in October to 36.7% of the total passenger car market.
October 2013
Small Car36.7%
Midsize Car39.9%
Large Car5.3%
Luxury Car18.1%
Segment Shares of Light Truck MarketShare as a % of total light truck market
Source: Ward’s Automotive Reports
Breaking down the light truck market, we see that large pickup trucks accounted for almost 30% of the segment. Large trucks were second only to CUVs in October. Together, sales of large pickups and compact utility vehicles made up more than 80% of the light truck market.
October 2013
CUV; 54.0%
SUV; 15.5%
Small Van; 8.1%
Large Van; 3.7%
Small P/U; 3.3%
Large P/U; 28.3%
Percentage of Total Industry by Vehicle Segment
Source: Ward’s Automotive Reports
What was slow in September picked up in October, particularly among light truck sales. While still roughly a 50/50 split for the year, cars and trucks have been fluctuating on a monthly basis.
October 2013
Vehicle Type CurrentMonth
Previous Month
YTD2013
YTD2012
All Cars 46.95% 48.80% 49.38% 50.72%
All Light Trucks 53.05% 51.20% 50.62% 49.28%
Percentage of Total Industry by Advanced Technology
Source: Ward’s Automotive Reports
October 2013
Sales of hybrids, at 3% of the total industry in October, have remained steady, with little change from month-to-month in 2013. Other ATV sales have shown growth over 2012 sales for that same month, and the same is true in October.
Vehicle Type Current Take %
Year Ago Take %
October ‘13 Units
October ‘12 Units
Y/Y Unit Change
Hybrid 2.99% 3.06% 33,565 33,290 275
Plug-in Hybrid 0.53% 0.46% 6,367 4,994 1,373
EV 0.31% 0.21% 3,784 2,240 1,544
CNG 0.02% 0.02% 229 182 47
Clean Diesel .95% 0.99% 11,472 10,806 666
Advanced Technology Vehicle Sales
Source: HybridCars.com Market Dashboard
October 2013
There is little change to be seen from October 2012 to 2013; however, looking at sales in 2013 compared to 2012, the pace is picking up for hybrids, EVs and plug-ins this year.
October 2012 October 2013 YTD 2012 YTD 2013 -
50,000
100,000
150,000
200,000
250,000
300,000
350,000
400,000
450,000
HybridPlug-in HybridEVCNGDiesel
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