TATA ZEST- PRODUCT LAUNCH

INTRODUCTION• LAUNCH DATE 12TH AUGUST 2014

• INTRODUCING REVETRON ENGINE

• DRIVENEXT AND DESIGNEXT

• INTRODUCING 333-CONFIDENCE

SEGMENTATION & COMPETETION

SEGMENT- COMPACT SEDANPRICE- PETROL- Rs. 4.64 LAKHS

DIESEL- Rs. 5.64 LAKHS

COMPETETION -

HONDA AMAZE - Rs. 5-7.55 LAKHS

HYUNDAI XCENT - Rs. 4.78-7.42 LAKHS

MARUTI SWIFT DZIRE- Rs 4.85-7.32 LAKHS

CAR FOR YOUNG INDIACONNECT NEXT:THEME BEHIND ZEST

ZEST-IFIED PURCASE AND SERVICE

EXPERIENCE

ADVANCE BOOKINGS AND ZEST STUDIO

INTRODUCTION OF HORIZONEXT