4. Sense of Urgency

5. ProductReviews

LIMITED ITEMS = MORE VALUABLE IMPROVE CONVERSIONS BY

• limited time offers & free delivery• special discount hours• stock meter

It can be: 60% of shoppers consultreviews before buying.

The correlation good/badreviews should be 9 to 1.

Tips:

10%

7. Clear Contact Info

8. Checkout

11. Improved Site Search

12. Better Filters

13. Fast SiteSpeed

14. Live Chat

2. VideosIMPROVE CONVERSIONS BY

80%64-85% of users are morelikely to buy after watchinga product video.

3. Engaging ColorsAFFECT 85% OF SHOPPERS

ATTRACT IMPULSE SHOPPERS SHOPPERS ON A BUDGET TRADITIONAL BUYERS

6. Trust Seals48% of visitors rely on them. Improve conversion by 40%

THE MOST POWERFUL:

• visible phone number• physical address• email address

BOOST THE SITE’SCREDIBILITY

• isolate it• make it easy• editable• clutter free• one page• with better hierarchy• error field & validation• don’t force people to register

Tips:

Options to consider: progress bar,save for later, order summary.

Users are willing to pay more to save time.

save users from the hassleof filling in forms.

Tips:

show currency according to the visitor’s origin.

Tips:

GIVES MORE PERSONALIZEDUSER EXPERIENCE

50% of people use search tonavigate sites.

provide better filters when you offer more

choices.

Tips:• use auto-suggest search

• an automated drop-downmenu of textual results

Tips:

MORE SEARCH RESULTSEQUAL A HARDER CHOICE

51% of U.S. buyers leave a slow site.

47% of users expect a site to load in 2 sec.

1 SEC. DELAY = A LOSS OF 7%SALES

63% of clients return to a sitewith a live chat support.

38% of customers buy with a chat support.

90% of customers consider ithelpful.

is #1 criteria for making a purchase.Encourages 93% of customers to buy.

In 2014, 63% of Amazon’s customersjoined because of free shipping.

SOURCEShttp://conversionxl.com/ways-to-increase-your-conversion-rate-right-now/

http://conversionxl.com/the-ultimate-guide-to-increasing-ecommerce-converstion-rates/

https://www.conversioner.com/blog/boost-ecommerce-conversion-rate

https://www.pickaweb.co.uk/blog/35-rules-to-speed-up-your-website/

https://www.searchenginepeople.com/blog/25-conversion-rate-boosters.html

https://vwo.com/blog/use-urgency-scarcity-increase-ecommerce-sales/

https://monetizepros.com/ecommerce/5-trust-badges-that-can-increase-your-conversion-rate/

https://blog.crazyegg.com/2014/08/22/trust-seal-ecommerce/

https://www.pixelz.com/blog/using-product-images-on-ecommerce-site/

https://unbounce.com/landing-page-articles/the-benefits-of-using-video-on-landing-pages/

https://www.conversioner.com/blog/color-psychology

TRUSTEDBRAND

9. Short Forms

10. Multiple Payment Options

$ £€¥

15. Free Shipping

16. Section for Sales & Specials

17. Upselling & Cross-Selling

Users show discountseeking behavior.

47% of buyers choose only discounted products.

62% are looking for a sales & specials section.

BOOST AN AVERAGE ORDER SIZE

must be 60% cheaper than theoffered product.

Tips:

Try PinnacleCart for free at

http://www.pinnaclecart.com

1. ImagesUSE HIGH QUALITY IMAGESAND ACTION SHOTS

• Make sure the image is large enough• Have a zoom option• Alignment is important • Pay attention to shadows

Tips:

Place Carefully: search bar, content, and final checkout page.

Webstore

17 Easy Waysto Increase

ConversionsOn Your

Webstore