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The presentation on the Digital Self I used at the World Communication Forum in 2013
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the Digital SelfPersonality in the Age of DiSoMe
@giannicatalfamoSunday, February 10, 13
How many passwords do you have?
KEYS
Sunday, February 10, 13
KEYS
How many of your passwords are identical?
Sunday, February 10, 13
How many of your PINs are your birthday?
KEYSSunday, February 10, 13
Here comes Facebook, these are my friends
CONNECTIONS
Sunday, February 10, 13
...and my business contacts on LinkedIn
CONNECTIONS
Sunday, February 10, 13
and my followers on Twitter, Quora, Pinterest, ...
CONNECTIONSSunday, February 10, 13
Text I write...
CONTENT
Sunday, February 10, 13
Pictures I take...
CONTENT
Sunday, February 10, 13
Movies I shoot...
CONTENTSunday, February 10, 13
IDENTITY
Sunday, February 10, 13
SOCIAL GRAPH
Sunday, February 10, 13
UGC
Sunday, February 10, 13
!e Digital
Self
Sunday, February 10, 13
!e Digital
Self
Sunday, February 10, 13
!e Digital
Self
Sunday, February 10, 13
MinePortable
SafeSunday, February 10, 13
MinePortable
Safe
XML-like markup language
Trustees
Sunday, February 10, 13
CONSUMERS will own every right to their Digital Self, entrusted in custody to a third
party exposing only an ID API
Sunday, February 10, 13
CONSUMERS will reward BRANDS by allowing controlled access to portions of
their Digital Self
Sunday, February 10, 13
BRANDS will reward CONSUMERS by using the information in therr Digital Self to
create a better user experience
Sunday, February 10, 13
CONSUMERS (or ORGANIZATIONS) will use their unique “lens” to tune out all the data that do not resonate with them
Sunday, February 10, 13
Thank you !Sunday, February 10, 13