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REACHTM
REACHTM
Paradigm Shift
It’s important to be Receptive to the knowledge that
Everyone can get you to your desired end-goal.
You must be continuously Active in building your
Customer Community and
Be prepared to place High Value on the development of this community
About 4Growth Inc4Growth provides active Business Management, commercial network development,
and business practices and tools to help expand the horizons of your business
Customer Relationship
Management
Customer Feedback
Management
Engagement Management
About 4Growth Inc4Growth provides active Business Management, commercial network development,
and business practices and tools to help expand the horizons of your business
Challenges
Find your Ideal Client
Diversify your revenue streams
Accelerate the growth of your business
Create competitive differentiation in a more
connected world
Build a more robust revenue base
Understand your Value Chain
We all operate within a value
chain
How do we breed success
by forming alignment
around common interests?
Where does your business fit in the
value chain?
Who do you need to align with? How do you address their
motivations?
Who are the key influencers?
The REACH Approach
Context
Understand your
business's value
chain / ecosystem
Goals
Clarify your 2-year
growth goals
Customer
Understand your
Ideal Client
Alignment
Extend your REACH to
gain alignment across
the value chains in
which you play
Opportunities
Use your REACH to
move opportunities
through the sales
funnel
4Growth REACHTM
puts you here
4Growth REACHTM is an approach that builds business networks
for commercial gain through rapid access to actionable feedback
enabling fast, informed decision making.
The REACH Approach
Your network
+ 4Growth network
+ Targeted extension
Review the players and
roles in your value
chain
Establish conversations
and identify high value
connections
Construct and refine
specific value chain
connections
Establish commercial
agreements for mutual
gain
Pursue business
together
Move deals through
the sales cycle
Renew
Initial
Network
Focused
Network
Opportunity
Network
Business
Network
1 2 3 5
Extended
Network
4
The Range of REACHTM
Technology
Sustainability
Financial Services
Marketing Services
Add 4Growth To Your Team4Growth provides active Business Management, commercial network development,
and business practices and tools to help expand the horizons of your business
Customer Relationship
Management
Customer Feedback
Management
Engagement Management
4Growth People