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Some slides from a gig on marketing for an audience of thought leaders in the same.
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management, marketing and
making possiblealfrehn
lördag den 6 mars 2010
ALF REHNalfrehn.com
lördag den 6 mars 2010
5.000.000.000 minutes a day
lördag den 6 mars 2010
1.000.000.000 stories a week
lördag den 6 mars 2010
And that’s the trivial stuff!
lördag den 6 mars 2010
lördag den 6 mars 2010
Technology? Nothing to see here.
lördag den 6 mars 2010
lördag den 6 mars 2010
Companies are no longer black boxes, and the executive is no longer special.
lördag den 6 mars 2010
Who’s your Chief Transparency Officer?
lördag den 6 mars 2010
so, marketing – info or invites?
lördag den 6 mars 2010
lördag den 6 mars 2010
most marketing is useless…
lördag den 6 mars 2010
…because it’s closed
lördag den 6 mars 2010
lördag den 6 mars 2010
becominguseful
lördag den 6 mars 2010
And then there’s management…
lördag den 6 mars 2010
lördag den 6 mars 2010
lördag den 6 mars 2010
From management
to fanagement
lördag den 6 mars 2010
leading is making possible
lördag den 6 mars 2010
everything’s
experimental
lördag den 6 mars 2010
an
alfrehnproduction
www.alfrehn.com
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twitter: @alfrehn
lördag den 6 mars 2010
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