DIGITAL MARKETIN

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Stop guessing around what may work in Website marketing, Search Marketing, Paid Online Media and Social Marketing.

An Agent-cy Digital Strategy ensures B2B web marketing success.

HOW YOU BENEFIT

Our Core Business is Digital Marketing. We have been managing Websites, Search Marketing and Social Media for over 10 years. If you want to see ongoing online B2B lead generation, market share, Online Brand penetration and lack resources, let us get it done for you.

Unlike other Digital Marketing agencies we truly believe in educating our clients. We have in-house experts and our own training programs to get your Marketing and Sales teams up to speed in everything from Social Branding to Social Selling to SEO.

HOW YOU BENEFIT

JASMINE SANDLERCEO & FounderLead Digital & Social StrategistIndustry Awarded Influencer

VICTOR ROJASCampaign Manager

MARK MATATOVWeb Design

SOPHIE TRANSocial Coordinator

CLARE JOHNSONProject Manager

JOHN POINTERONLINE MEDIA

ED STRUMSEO Lead

TED BAUERContent Writer

SOPHIE LOVESocial Media Coordinator

DIGITAL MARKETING CLIENTS SERVED

JASMINE SANDLER - CEO

Global Speaker & Trainer:250+ Keynote Speeches and Workshops Delivered

Top 40 B2B Digital Marketers in World Digital Strategy | LinkedIn | Social Branding

Published Social Media & SEO Author : Branding & Sales: The LinkedIn WayHow to Brand Yourself Online Like A CEOGuidebook for Writing for the WebThe Truth About SEO for SMB Agencies

WHAT’S INFLUENCING B2B SALES IN 2017? ✓ ONLINE SEARCH✓ SOCIAL BRAND INFLUENCE✓ CONTENT QUALITY AND DIVERSIFICATION✓ TARGETED CONTENT DISTRIBUTION

Requires SEO Strategy, Implementation and Continual Optimization

✓ Website MUST BE OPTIMIZED FOR SEARCH AND USER EXPERIENCE

✓ Off-Page✓ Social

Signaling

SERVICE AREA #1 GO TO MARKET STRATEGY______________________

SERVICE COMPONENTS

SERVICE: DIGITAL MARKETING PLAN

• Get a full diagnosis of your current Search, Social , Online Media, Online PR and Website programs.

• Receive immediate program recommendations for optimization and engagement.

• Find out how and where to engage your audience online.

• Gain competitive web marketing insight.

• Receive a detailed, manageable content plan.

• Have a detailed, step-by-step action plan for driving consistent & qualified online lead generation.

Agent-cy has delivered over 100 Comprehensive Digital Marketing Plans to

companies to assist their brand development, audience development and sales expansion.

SERVICE: SOCIAL MEDIA STRATEGY

• Companies need a Solid SMM Strategy to gain audience engagement.

• Understand your targets’ Social content consumption needs and how to engage.

• Gain a detailed, manageable Content Strategy and Plan.

• Learn how to use Blogging to drive consistent thought-leadership and market position

• Understand your Social Ecosystem.• Understand how Social Branding

can impact audience development• Find your optimal channel,

frequency, engagement and effort mix in SMM

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Agent-cy’s SMM Strategy Program enables a long-term plan for online branding and

audience growth in Social.

SERVICE: SEO AUDIT & STRATEGY • Get a detailed review of any

Google Panda and Penguin issues and gain immediate resolutions.

• SEO Audit reviews 22 points of interference, including:• Code | Content |Structure• Broken Links| 404s| Sitemap

Error• Back-linking trust ratio• Permeations in Site

Development

• Gain competitive Search insight and a proper keyword analysis

• Understand how Blogging & Original Content plays a role in your SEO long-term program

Agent-cy’s SEO Audit & Strategy Service has helped many B2B companies drive consistent

Google Page 1 Rank

SERVICE: CONTENT PLANNING

• Development and Delivery of a Plan for Content that will drive thought leadership and target engagement

• Analysis and Integration with Company Market Position

• Review of Content Types, Plan for Appropriate Content for Web Conversion

• Plan for Content Expansion• Ties into effective Social Media

Strategy• Involves optimization of current

or planned SEO StrategyAgent-cy’s Content Planning program drives thought-leadership, increases viral factor of

online branding and enables Online PR opportunities.

SERVICE: ONLINE PR PLANNINGW

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Agent-cy’s Online PR plan drive thought-leadership, Online Branding, Qualified Sales

opportunities and Online community development..

• Step by Step Online PR Plan to meet your Online Branding Objectives

• Delivers creative insight into how to leverage your content assets to gain online media attention

• Review of current SEO Program and plan for embed into proper Online PR program

• Plan for enabling your executive as an Online thought-leader

• Analysis and Recommendations of current Social Media Marketing Program as a tie into driving Online Brand Awareness

SERVICE AREA #2 MANAGED DIGITAL MARKETING

SERVICES__________________

SERVICE COMPONENTS

SERVICE: SEO MANAGEMENT

Agent-cy’s team are SEO veterans , contributing keys to the industry.

Our SEO Management program drives rank and market position SEO results, for both the short

and long-term

• Immediate On-Site changes to start rank development. Include appropriate Funnels/Goals/Analytics set up.

• Keyword Maintenance and close provisional changes to maintain SEO market position.

• All white-hat techniques.

• Transparent activity and weekly reporting.

• Aggressive programs driven by professionals in SEO , writing for the web and Social Media Managers.

SERVICE: PAID SEARCH MANAGEMENT

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Agent-cy’s PPC Management program drives immediate leads, supports SEO program, delivers campaign insight weekly to your Marketing team

• Professional Analysis of current campaign and real opportunities deliver immediate insight for qualified lead generation

• Google Certified Agency – all team members

• Agent-cy Team brings you the best of web banner design, copywriting, analytical insight and SEM management

• Use of contextual, targeted placement, retargeting, calling, geo-location included

SERVICE: SOCIAL MEDIA MANAGEMENT

Agent-cy’s SMM Team saves you time, money and drives real business results. Agent-cy delivers

ongoing audience development.

• Includes appropriate set up and graphics for all determined channels.

• Daily professional SMM management in appropriate channels - drives solid awareness and engagement.

• SMM done with SEO in mind for optimal online marketing results.

• Agent-cy Content creators can deliver all forms – blogging, video/animation, imagery & Graphics.

• SMM service includes all management: E-Mail Marketing, Blog Outreach, Campaigning, Status Updates, Commenting, Content & Sharing.

SERVICE: LINKEDIN MARKETING

Agent-cy has helped many global executives and teams use LinkedIn as their #1 Sales and Marketing Social Media Tool.

• Comprehensive Analysis & Recommendations:

• LinkedIn Group• LinkedIn Company Page• LinkedIn Showcase Pages• LinkedIn Ads and History• Individual LinkedIn Executive

Profiles

• Individual LinkedIn Marketing Plans & LinkedIn Executive Profile Development

• Ideation of LinkedIn Ad Campaigns

• LinkedIn Company Page and Showcase Page Design & Set Up

• Group LinkedIn Training – Sales Teams, Marketing Teams, Ops

SERVICE: B2B FACEBOOK MARKETINGW

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Agent-cy’s FB program increases fan-building consistently, online brand awareness, drives share ability of content & engages FB fans in

all events

• Comprehensive Analysis & Recommendations

• Facebook Page Set Up• Facebook Daily Content• Facebook Insights• Facebook Fan Engagement

• Facebook Marketing Plan including Content Planning

• Ideation of Quarterly Campaigns• Facebook Marketing Training• Facebook Marketing Management

• Facebook Page Design and App set Up

• Facebook LP Set Up• Facebook Ad Design & Management• Facebook Daily Community

Engagement• Facebook Insights Reporting &

Review

SERVICE: E-MAIL MARKETING

Agent-cy’s E-Mail Marketing Programs help global organizations

increase Open Rates, Opt-Ins & Sharing

• Comprehensive Analysis of current program:• Creative• Frequency• Engagement• Audience• Technology• Content Elements• Sharing

• Review & Plan for Driving E-Mail Opt-In & Open Rate Increase

• Analysis & Pairing of E-Mail Program with other Member/Subscriber Programs

• Delivery of Full E-Mail Marketing Plan & Specific Guidelines

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Agent-cy’s Web Design Services are Professional, intended for custom corporate sites requiring

strong Branding and ensured user engagement.

• Professional Web Design includes comprehensive:• User Profiling• User Path Diagrams• Creative Branding Review

• Design Proficiencies in B2B, Corporate, Institutional, Healthcare, Social Media, Ecommerce

• Professional web design with (3) revisions on all pages

• Development Team: Custom, Corporate; Magento; WP; Drupal; Joomla

• Total QOS through 5-step process

SERVICE: WEBSITE CONVERSION

Agent-cy’s CRO Program helps B2B sites reduce Bounce Rates, drive more time on page & drive

total conversion.

• Page by page and full site analysis to recommend the best user experience.

• Starts with detailed business review.

• Recommendations on web copy, layout & design, content elements based on U/X best practices and user review.

• Aid in defining users by types and needs to create optimal paths.

• Optimize user funnels towards conversion.

• Run and manage A/B tests on all prominent Landing Pages.

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SERVICE: GRAPHIC DESIGN

Agent-cy’s Graphic Design team supports our clients Online Branding goals.

• We have Branding professionals design corporate look and feel. Your identity is crucial to target perception of a credible brand

• Professionally Designed images support a strong Online Branding Program:

o Info graphics Designo Presentation Designo Online Ad Designo Web Banner Designo Graphical Images for Article supporto Computer Graphics

• Proper Graphics are Crucial to Social Media Engagement and Community Development

SERVICE: IOS & APP DEVELOPMENT

Agent-cy’s Tech & Development teams have led App strategy and development for the most

discerning organizations.

• On sites, Responsive Design Mobile-Friendly Design development with user in mind

• Internal Application development useful for driving operational efficiencies

• Sales & Marketing Internal , IOS and Android Apps extend communications and improve sales processes with remote sales personnel

• Business Apps to Public/Member/Customer IOS and Android friendly Apps can help to retain customers and deliver added value

SERVICE: CUSTOM ILLUSTRATIONW

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• Custom Illustrations can be used to drive brand position and target engagement

• Professionally Designed images support a strong Online Branding Program:

• Ad Illustration• Storyboard Design• Custom Illustrated Web Banners• Custom Illustrated Web Icons• Custom Illustrated Graphics to

support Blog Posts , Online Ads and Articles

• E-book covers• Caricatures

• Pro Custom Illustration provides unique opportunities for original content strength

Agent-cy’s In house Professional Illustrator has helped Agent-cy individual executives stand out

online to drive better engagement.

SERVICE: MOTION GRAPHICS

Agent-cy’s In house Motion Graphics Pro works from our Illustrators Storyboard creates from a design & marketing standpoint to drive target

engagement for B2B clientele.

• Storytelling with animation sells• Can be used to drive an online demo• Can be used to build anticipation• Can be used to highlight a process• Our Motion Graphics process is

comprehensive:

SERVICE: PRO VIDEO PRODUCTION

Agent-cy’s Online Video Team has created hundreds of corporate videos and has capabilities

in scripting, HD work, on location and moving videos. Pro Online Videos from Agent-cy can take

your company to the next level online.

• Use of professional video with high-quality cameras to bring company and organizational environment to life

• Quality of video becoming moreimportant in proper Content Marketing

• Executive Branding requires proper online video capture and scripting

• Video supports driving:• Investments• Qualified Leads• Engagement• Sharing/Viral Activities

JEFF WITTENBERG- CEO – SUPREME JUDICIALCLICK TO

WATCH VIDEO

SERVICE AREA #3 ONLINE BRAND REPRESENTATION &

PROTECTION_____________________SERVICE COMPONENTS

SERVICE: ONLINE PR

Agent-cy is an Online PR agency. Our focus is utilizing effective PR strategy and execution online

to deliver significant Online Branding for our clients.

• Social Media Channel Development and daily management.

• Channel Updates, Commenting.• Targeted Blogger Outreach and

Management.• Content Development and

Distribution, including Multi-media Press Releases, Online Videos, Webcasts. Podcasts, Interviews, Articles, Blogging & Graphics.

• Targeted outreach to reporters via Social, E-Mail, Phone and reporting.

• Get Your Online Brand discovered faster and with real credibility for leads and sales.

SERVICE AREA #4 DIGITAL MARKETING TRAINING

_____________________SERVICE COMPONENTS

DIGITAL MARKETING STRATEGY TRAINING

Intended for Senior-Level Marketing Teams & Large Marketing Association Member Teams

• Uncover the key aspects to an effective Digital Marketing Strategy

• Review How Your Market Position & Audience Aligns with Proactive Digital Marketing

• Gain Insight on Key Metrics for Driving Ongoing Measured Digital Results

• See Examples of Digital Blueprints that have propelled Online Brand Success

• See How A Nurtured Digital Ecosystem Drives Qualified Lead Generation

• Learn the Tools, Tactics, Channels & Resources that Matter

SEO TRAINING

Intended for Corporate Marketing Teams & Large Marketing Association Member Teams

• Discover the 5 Key Components of Organic Search Rank

• Learn How to Analyze and Optimize your corporate website

• Understand how to leverage Social Media Marketing for Better SEO Results

• Learn the Keys to Creating a Market Driving Content Marketing Strategy to Support Organic Search

• Understand the tools to measure Search effectiveness

• Get Your Online Brand discovered faster and with real credibility for leads and sales.

Intended for CEOs. CMOs, HR Teams, Senior-level Marketing Directors and Sales Teams

• Learn How to Choose Appropriate Social Channels

• Understand the Keys for Building a Powerful Social Brand

• Learn to Create a Social Strategy to Drive Branding and Social Selling Success

• Understand How the Social Channels Differ

• Learn to Find Your Target In Social Media

• Gain Practical Tips for Social Target Engagement

SOCIAL MEDIA STRATEGY TRAINING

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Intended for HR Directors, Recruiters and Large B2B

Sales Groups

• Learn How to Use LinkedIn as a B2B Sales Tool

• Get a Deep Review of all Functions of LinkedIn from Organic to Paid Targeted Marketing Opportunities

• Find the Keys for Developing Thought-Leadership on LinkedIn

• Improve and Enhance Your LinkedIn Profile for Target Engagement

• Learn how to Drive LinkedIn Search Visibility

• Understand How to Network to Drive Qualified Leads

LINKEDIN SALES & MARKETING TRAINING

AGENT-CY B2B CLIENT CASE STUDIES

CASE STUDY: ACA - Payroll Distribution

Jasmine is one of the best digital marketing professionals in the business. Jasmine and her Agent-cy team consistently met and exceeded our expectations in our website redesign.

Jasmine is exceptionally knowledgeable and creative. In addition, all of her deliverables were completed on time and within budget. Moreover, Jasmine is the consummate professional whose expertise is only surpassed by her first-class demeanor.."

-Mark Benson, CMO

Challenges• Poor website User Experience• Little knowledge of online audience

behaviors• Need for secure process of delivering

partner documentation• Limited TrafficSolution• U/X• Conversion Optimization• Website Redesign management• SEO Strategy & On-Site • Web Copy Editing• Guided Online Focus Groups• Functional PlanResults• Primary and Secondary audience

delivered optimal User Experience• Conversion Increase *5• Marketing Team made more efficient

CASE STUDY: Intercall - Fortune 100 B2B Telecom

Jasmine and her team are passionate about social media, its business value and best practices. Jasmine takes the time to understand your business and goals, maps your

unique landscape and delivers outcomes that IMPACT SUCCESS. She is all about engagement, involvement and results. She made every meeting and dollar count and I

can’t recommend her & Agent-cy more highly.

Cambria Vacarro, Brand Manager, Intercall

Challenges• Need to prove to Parent (West) Online

sales of audio and video conferencing• No clear understanding of SMB online

market• No unified social voice• 10 Disparate Divisions with no Social

guidelines, governance or behaviorSolution• B2B Social Media Strategy• Content Planning• Unified Messaging Results• Key Stakeholders from Sales &

Marketing working together towards a common SMM goal

• Intercall SMM Manager utilizing blueprint for success

• SMB Market definitions for optimized Sales outreach

CASE STUDY: I.E. - B2B Software Manufacturer

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“Jasmine and her team at Agent-cy completely turned around Interactive Edge. As a result of their work, we

now have a strong online brand and consistent leads."

-Zel Bianco. zbianco@interactiveedge.com

Challenges• Ineffective Online Marketing Program• Marketing Team not working together• Poor Website User Experience• Low E-Mail Open Rates• No Social Following• Company Branding almost noneSolution• Strategic plan and marketing action• E-Mail Marketing Strategy• SEO Strategy & On-site work• Web Site Redesign• LinkedIn Marketing & Training• B2B Social Media StrategyResults• Landed Nestle client during our

program• New Site launched – all traffic up• Open rates up to 25%• LinkedIn Leads Daily for CEO• Google Top Rank 2 main keywords

CASE STUDY: IvanExpert - I.T. CONSULTINGW

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"I have been working with Jasmine and Agent-cy for a number of months on marketing for IvanExpert

Consulting. She analyzed our website and suggested key changes, she improved our SEO traffic, she got our Senior

Technology Expert a monthly article at eWEEK.com. In sum, Jasmine knows the ins and outs of marketing,

especially online marketing."

IvanExpert Consulting.

Challenges• Need to reach business clients• Little understanding of opportunities

to • gain market share for MAC consulting

business• No understanding of direct nor

indirect online competition• Confused brand identity : consultants

or technicians?• Frustrated with inefficient online

marketing effortsSolution• Strategic plan and marketing action• SEO Audit & Management• Online PRResults• Growth of business clientele 25%• Regular guest contributor placement

at eweek.com – high CTO readership• Traffic spikes 50-85%

CASE STUDY: Spark - PHARMA CONSULTING

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“Jasmine and her team at Agent-cy are amazing digital experts. In her Social Branding work, Jasmine provides every tool at her disposable regarding the effectiveness of your website and current programs, Jasmine communicates in a clear, concise and strategic way. I have already recommended her to clients and colleagues. She is a winner! – Rachel Braun Scherl, Managing Partner

ChallengesThe Spark executive team came to Agent-cy for Digital Marketing expertise in support of their clients as well as to gain social brand thought-leadership for its own lead partner.

Solution1. Website UX2. Website Design2. Online User Testing Services3. SEO Client Strategy4. Ongoing Social Branding Work

Results• Re-growth of an online product. • Spark’s Managing Partner has gained

interviews in online industry media and become a contributing writer to key online business publications.

• Gained influencer status as a Speaker in the female executive category, earning her presentation work around the globe.

AGENT-CY TRAINING TESTIMONIALS

LEO BURNETT

SAP

MARKETING EXECUTIVE NETWORKING GROUP

VISTAGE INTERNATIONAL – CEO GROUPS

Contact Us

http://www.agent-cy.com

JASMINE SANDLERCEO

AGENT-CY ONLINE MARKETING, INCNYC | LA

(347) 527-5100JSANDLER@AGENT-CY.COM

@JASMINE_SANDLER

FOR JASMINE SANDLER ONLINE COURSES , BOOKS AND SPEAKER INQUIRIES , VISIT WWW.JASMINESANDLER.COM