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ASDMARKETWEEK
Reach New Buyers. Find New Markets.ASD Market Week is growing steadily and attracting more buyers from new markets with every show. Sell to a huge crossover audience, expand your international reach and meet more new buyers each time you exhibit at ASD Market Week, your for profit show. Exceed Expectations.
Post Show ReportFebruary 28–March 2, 2016Las Vegas Convention Center
AFFORDABLE SHOPPING DESTINATION
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ASDMARKETWEEK
Hello!
Whether you were personally at the ASD Market Week 2016 event or you had colleagues attend, we hope you have heard the buzz: buyer spending and satisfaction was UP this March. With attendance peaking at its highest level since 2012, there is an absolute electric energy in the air. Buyers are loving the organized show fl oor and new segments like Shoe Parlor and Electronics. And with our new mobile app, the Buyers were able to meet more vendors and do more business. A win-win for everyone!
MARCH AT-A-GLANCE• 2,700 vendors• 616 New Exhibitors• Highest attendance since 2012• 34% increase in VIP Buyers from 90 countries• 37% increase in companies attending
Don’t just take our word for it; see what other companies say ASD Market Week does for their business:
Karalynn SprouseExecutive Vice President
David BertelsenGroup Show Director
Camille CandellaVice President Marketing
“ASD exceeded our expectations. This was our very fi rst ASD Show. We were able to connect with new buyers and engage with some of our most loyal clients, which is essential to our company’s growth.- Victoria Lee, Vision
“ASD is THE show for wholesalers, it’s the most profi table show for us in the entire U.S.”- Michael Wang, New Spark Wholesale
“The new apparel section has been instrumental to our success. We are up 33% in new buyers as customers and order quantities have increased. It’s truly been an amazing show.”- Harry Nassib and Shuji Murasaki, I5 Inc.
“ASD has more buyers than the other shows we exhibit at and they are placing big orders. Great show!”- Randy Siega, Goffa International
There has never been a better time to be a part of the community at ASD Market Week. With our commitment to bring quality buyers directly to your booth and help increase your ROI, we are so excited to share this report with you. We look forward to seeing you in August!
MARCH 2016 POST SHOW REPORT
The Affordable Shopping Destination / asdonline.com 3
ASDMARKETWEEK
2,700 EXHIBITINGCOMPANIES
45,000+ TOTAL
ATTENDEES
34% INCREASE
IN VIP BUYERS
37% INCREASE
IN COMPANIES
90 COUNTRIES ATTENDING
55 YEARS INBUSINESS
OVERVIEW
HIGHLIGHTS
Highest Buyer Attendance since 2012
98% of attendees are responsible for purchasing
new buyers:34% attended ASDfor the first time
WELCOME
4
ASDMARKETWEEK
WHAT ASD MARKET WEEK MEANS FOR YOUR BUSINESS
“We had the best day on the first day in years!” - Gary Rep, Fifo Wireless
“Sold almost all my inventory on the first day.”- Clay Hass, Russell Stover
“We had an exceptional show. We got more business than I can ever remember in 25 years at ASD.”
- Patrick Canavan, BJ Alan Company
“Our decision to participate at ASD was a business changer. The results we achieved greatly exceeded our expectations.” - Michael Silber, trumpbobblehead.com “I wish I knew about ASD two years ago when I first started. This is the easiest way to get exposure for my products compared to the craft shows I participate in San Diego.- lamia (Sara) Shorees, The Back Scrubber
“ASD is THE show for wholesalers, it’s the most profitable show for us in the entire U.S.” - Michael Wang, New Spark Wholesale
“We do a lot of shows, and ASD is the best order-writing show we participate in. Period.”- Dave, H2W
“We wrote more orders on the first day than we did the first day of Toy Fair. This is the first time we exhibited at ASD so our expectations were minimal. We were so surprised that we actually wrote more orders than a show we have participated in for years. Great way to find buyers that don’t attend other trade shows.”- Andrea Zabel, William Mark Corporation
“This show is so different. I wasn’t expecting so many international, distributors, and wholesale buyers. Love the exposure for our brand.
- Javier Marmanillo, Love and Luck Greetings
“ASD exceeded our expectations. As this was our very first ASD Show. We were able to connect with new clients and also engage with some of our most loyal buyers, which is essential to our company’s growth.- Victoria Lee, Vision
MARCH 2016 POST SHOW REPORT
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WHY BUYERS LOVE ASD MARKET WEEK
“We carry lots of fashion items and ASD is the only place I currently shop for that category because of the great variety of vendors offering high-margin goods at many price-points.”
- Jan Weddle, Jan’s Hallmark Shop
“I have been coming to this show for 30 years and this is still the best show in the world. I’ve been to Hong Kong, all over the world and you just can’t beat ASD. I come to ASD twice a year and spend $500,000 each time. This show means so much to my business.”
- Dan Davis, Owner, Davis Creations
“ASD is by far the best trade show I have attended! I do them all from East Coast to the West Coast and it’s hands down the most accommodating show for buyers.”
- Iman Youssef, Amour Fragrance & Beauty Boutique
“I come to ASD to stay on top of industry trends and profit from the high margin merchandise.”
- Phil Thomas, Sandy’s Country Christmas“80% of the merchandise from my store comes from ASD.”
- John Powers, Mainely Trends
“ASD offers the highest variety of merchandise than any of the other shows I attend.”
- Norm Eisen, Stormin Norman’s Flea Market
“Merchandise from ASD moves really fast in my store.” - Leonel Leal, Silver Needle
“I come to ASD to profit from the high margin merchandise.” - Bob Hughes, The Trasan Network
MARCH 2016 POST SHOW REPORT
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SAMPLING OF INTERNATIONAL RETAILERS
Operadora LOBNumber of stores: 51-100Annual Sales: $51 Mil - $100 MilType of Store: Apparel and Accessories
Home Mart (Sears Guatemala)Number of stores: 2 - 5Annual Sales: $600,000 -$1.9 MilType of Store: Department Store
Supermercados Econo Number of stores: 51-100Annual Sales: $100 Mil +Type of Store: Grocery Store
Isadora Number of stores: 100+Annual Sales: $2 Mil - $5.9 MilType of Store: Apparel and Accessories
Mercado Libre Number of stores: onlineAnnual Sales: $10 Mil - $50.9 MilType of Store: online reseller
Sixty Number of stores: 5Annual Sale: $2 Mil - $5.9 MilType of Store: Apparel and Accessories
Wal-Mart (Guatemala) Number of stores: 100+Annual Sales: $300,000 - $599,999Type of Store: Department Store
Mega SuperNumber of stores: 100 +Annual Sales: $10 Mil - $50.9 MilType of Store: Grocery Store
OxxoNumber of stores: 16 - 50Annual Sales: $6 Mil - $9.9 MilType of Store: Convenience Store
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ASDMARKETWEEK
RETAIL CHANNEL TYPES REPRESENTED AT ASD
20%
6%
74%
54%26%
8% 12%
Importer/Distributor
Promotional Products/Redemption/Non-Profit/Government Buyers/Jobber/Closeout Specialist
Internet/Catalog
Kiosk/Cart
Retail Buyer
Physical Store / Brick & Mortar
Swap Meet/Flea Market
QUALITY MATTERS 98% of attendees are primary decision makers.
MARCH 2016 POST SHOW REPORT
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RETAILER STATISTICS
1. Apparel / Accessories Store
2. General Merchandise Store 8%3. Gift / Novelty / Souvenir Store
4. Jewelry Store (Fine) 4%5. Arts / Crafts / Hobby / Toy / Game
6. Cosmetics / Beauty / Perfume Stores 10%7. Discount Department Store
8. Furniture / Home Décor Store
9. Convenience Store 5%10. Department Store 9%
1. Tattoo/Body Piercing 47%2. Pet Store 41%3. Truck Stop/Gas Station/Car Wash 39%4. Warehouse Club/ Supercenter 23%5. Electronics 22%
average attendee spends
total spend annually is over
$82,400
$2.8 BILLION
as a resultof the show
which means
TOP 10 TYPES OF RETAIL STORES ON THE RISE/ONES TO WATCH
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ASDMARKETWEEK
INTERNATIONAL ATTENDANCEASD Market Week draws more international buyers than any other B2B wholesale and general merchandise show in the U.S. 11% of our Attendees are International, bringing major OTB with them.
DOMESTIC ATTENDANCEASD is a true national show compared to many regional events.
28%domesticattendees
29%domesticattendees
20%domesticattendees
12%domesticattendees
36%of int’l buyers
26%of int’l buyers
23%of int’l buyers
15%of int’l buyers
Our business increased at ASD March 2016 by 20% compared with last show due to the rise of International Buyers opening new accounts with us. - Ronnie Chhabra, La Chic Designs
We are a discount store in Mexico like Sam’s Club or Costco and we were looking for new products that will set us apart from our competitors. Since we had never been to this show, we were very curious and now so glad we came. We found great new product categories and impulse items and the best part is we could buy in quantities where we can test the product in some stores and then roll out to entire company.
- Gabriel Lopez, Purchasing Manager, Tiendas Neto
MARCH 2016 POST SHOW REPORT
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ASD MARKET WEEK MARCH 2016 SAMPLING OF BUYERS$1 Jewelry Galore21 Again Apparel2Shopper Inc7-11 Mexico7Th Heaven98 Costa Mexicana 99 Cents Only StoresAGACI A.C. Moore Arts & CraftsA-1 Marketing IncAAA Anime Distributionaahs!AB KitchenwareADOSA Abbotsford Duty FreeABC DistributorsABC Trading Co.Aber’s Cards And Gifts IncAcces Electronique Ace HardwareAce Office SuppliesAcmanAcoop, LLCActive InternationalAdrian’sAmerican Furniture Designs PanamaAguima ShoesAimee’s HallmarkAJ ShoesAkiraAksu Home Department StoresAlamo Ace HardwareAlam’s InteriorsAlaska Housewares, Inc.Alaska LeatherAlba HandbagsAlbert’s GiftsAlexander’s StoreAll In One LtdAllagazyke Canada Inc.SIMANVidriZaragoza Altar’D StateAltmeyer Home Stores, Inc.Amazing Party & CostumeAmazon.Com, Inc.Amber’s HallmarkAmbiance San FranciscoAmerican Books DisplayAmerican IndustriesAmerican Wholesale Book Co.Amerimark DirectAmour Fragrance & Beauty BoutiqueAnn Maries HallmarkApparel Concept Inc.Appliance World LtdAreoArkansas National Guard Art.Com IncAssociated Food StoresAtlantic Sales IncAtlantis Casino ResortAutonationAvisaAyalas Concession GroupB & N Jewelry IncBack In Time Trading PostBailey’s Discount CenterBangles & BagsBarbara’s HallmarkBargain WholesaleBargain Barn IncBata Shoe Museum
Baubles & BagsBavarian Inn LodgeBay Retail EnterprisesBealls Outlet Stores IncBelkBell CottageBell Tourist Enterprises Inc.Belts.ComBen Franklin CraftsBetres GroupBetsy’s HallmarkBeverly FabricsBeyond The RackBig Deal LiquidatorsBijoux BijouxBill Howard EnterprisesBlain’s Farm & FleetBlue Diva Sa CvBlue Star GroupBob Bolen’s IncBobby’s Department StoresBoberckBohme IncBoscov’s Department StoresBoticas GuadalupanaBoujo LLCBoutique Of LeathersBowden Enterprises IncBowlins Travel CentersBoyd Gaming CorporationBozz UsaBrigham University IdahoBrodie’s Unlimited Co., LLCBulloch DrugBurbank Supply CoBurlington Coat FactoryBurlington StoresBYU BookstoreBYU Idaho Outdoor Resource CtrC K Non Food DistributingCaesar’s PalaceCalendar ClubCalendar Club Of CanadaCalimaxCanadian Museum Of HistoryCanadian Museums AssociationCanadian Tire CorporationCappel’s Inc.Caribbean Retailers IncCarolina GirlsCarolina PotteryMoxieCasey’s General StoresCash N Carry Office ProductsCEC EntertainmentCentral De MayoreoChattanooga Goodwill IndustriesCheap As ChipsCherry’s HallmarkChicago Import IncChristine’s HallmarkChristmas Tree ShopsCircus CircusCiti Trends IncCline ClassicsColdwater CreekComercializadora Dax Sa De CvComptree IncContemporary Ceramic Studios As-sociationContinental SalesCook BrothersCoppelCoppins Card Shops Inc
Core-MarkCorning Museum Of GlassCountry Club LanesCounts LtdCrazy BernieCynthia’s HallmarkDallas Area HabitatDarice, Inc. /Pat Catan’sDD’s DiscountsDearborn Cash And CarryDel Mar FairgroundsDellare, S.A.Dii StoresDimarsDipaso S.A.Direct Novelty ImportsDisc ReplayDiscovery Children’s MuseumDistribuidora G De PDKG EnterprisesDockside Trading CompanyDollar Castle IncDollar GeneralDollar Services, Inc.Dollar Store & MoreDollar Tree Stores IncDollaramaDollardays International IncDon Quijote USADonna’s HallmarkDorsey’s HallmarkDowneast WholesalersDream World CorpDrysdalesDynogen MarketingE Revolution Ventures, Inc.Earthbound Trading CompanyEaster Seals GoodwillEl MachetazoElam’s HallmarkEllis PotteryE-MartESI Enterprises IncEssex Bargain HuntEssex Technology GroupEtronicsEvent Network, Inc.Fabco ShoesFactor Sales IncFactory Direct Craft SupplyFairn & SwansonFamily Entertainment GroupFamsa MexicoFarmacia ArrochaFarmacias PlazaFascino Imports Ltd.Fashion Ave Of New York InFashion QFashion U Inc.FHC Enterprises Ltd.FidalgaFiorentinaFirefly BuysFirelake Discount FoodsFisher HawaiiFive BelowFlagco Gift IncFloral Design WholesaleFloyd’s Stores IncForever 21Forman MillsFossil Rim Wildlife CenterFotima USA IncFour Star Card & Gift Gallery Inc
FragranceNet.ComFrancesca’s Holdings CorporationFredrick’s 103 IncFreds IncFrench Beauty S.A.Fresh Fashion Daily Friedmans Home ImprovementFuegoGabriel Brothers IncGadgets & GizmosGame Exchange Of ColoradoGen X IncGeo F Novey IncGiant DollarGiant Tiger Stores LimitedGift ProGoodwill Easter Seals MnGoodwill Industries Of Northern New EnglandGoodwill Industries San DiegoGoodwill Industries SuncoastGoodwill Of Silicon ValleyGoodwill Of Southern ArizonaGoodwill Of The Finger LakesGoodwill South TexasGordman’sGorhams LtdGreat American BeautyGreat Canadian Dollar StoreGrocery OutletGroovy’sGroupon.ComGrupo SultanGrupo Todo A DollarGW School Supply IncHabitat Home CenterHabitat Renovation StationHajek CorpHalf Price BooksHalloween MartHammer And WikanHamrick’s StoresHappiness IncHappy House Gift ShopHappy’s HallmarkHarmon Stores IncHarps Food StoresHartville CollectiblesHastings EntertainmentHatcher Enterprises IncHaywood House Inc.HCI FundraisingHeartland AmericaH-E-BH-E-B MexicoHinkle Family Fun CenterHoboHome & CompanyHome Interiors And GiftsHomemart (Sears Guatemala)Homes R UsHoopes On The GoHot RagsHottie WorldHoudini’s Magic ShopI NaturalImports PlusIn Our HandsIsadoraItzapartyJ & J Cards IncJ Astaphan & Co LtdJ H SJack’s World
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ASDMARKETWEEK
Jadel Sales & MarketingJam Paper & EnvelopeJane’s HallmarkJan’s Hallmark ShopJC’s Cigarette OutletJC SalesJeans WarehouseJeson Enterprises IncJest JewelsJewel StoryJewelry & More FundraisingJewelry And More IncJewelry Factory Co IncJewelry Is FunJoiaJoys Hallmark ShopJust A BuckJust DealJuvolicious LLCJW ImportsKadel’s Hallmark ShoppeKaiser PermanenteKaman’s Art Shoppes IncKaribikKatharyne Shelton CoachingKaty’s HallmarkKB ImportadoraKelley FashionsKelly’s Home CentreKidsnipsKirlin’s IncKlingensmith’s Drug StoresLa CuracaoLa MarinaLACMA/ Los Angeles County MuseumLair’s HallmarkLarroc IncLas Vegas Harley-DavidsonLeblancs Food StoreLee’s Hallmark ShopsLeslie’s HallmarkLewis StoresLiberty Shoe Warehouse LlcLiquidation SupercentreLiving SocialLondon Drugs LtdLonestar Merchandising GroupLos Tres Elefantes S ALtd Commodities Inc.LTS Pinnacle Holdings IncLulus.ComLwnMad Hatters SuperstoreMarc Glassman IncMardelMarden SMarshall Retail GroupMarukai CorporationMasqueradeMedieval TimesMendel’sMercado LibreMerci BeaucoupBreak Time/MFA OilMGM Resorts InternationalMighty DollarMinvielle & ChastanetMonarch Jewelry & Gifts, Inc.Morongo CasinoPrice MattersMulan International IncMusee De La CivilisationMy Chemist AustraliaMy Secret GardenMystical Distributing Co Ltd
Nanaimo MuseumNasa Imports Worldwide CorpNational And State Park ConcesNational Association Of College StoresNational DistributorsNational Wholesale StoresNew York New YorkNew York New York Hotel & CasinoNiagara Duty FreeNobbiesNorthwest Company InternationalNot Just Toys IncNovelteesO’Keefe And MartinOcean State Job Lot Inc.Okutani CorpoationOllie’s Bargain OutletOmaha’s Henry Doorly ZooOne Love Vapors LLCOne SourceOnly In San FranciscoOperadora Futurama S A De COverstock MexicoOverstock.ComPaganos Ace HardwarePahrump Party SupplyPalmer MarketingPalms Casino ResortPapermartParsonsParty CityPartyland IncPatricia Field/The Pants PubPearson’s GiftsPenelope, Inc.Peninsula Beauty Supply IncPeoples Drug MartPeppercornPetro Stopping CenterPfaltzgraffPicasso StylePine Country Gift ShopPink RevolverPinnacle Entertainment IncPitco FoodsPitusa StoresPlay It Again SportsPolar Bear Gifts Inc.Porter’s Craft & FramePovisaPowerplay LtdPrice MartPricebusters WholesalePride And Country VillagePride Products CorpPrincess Auto LtdPS Imports IncPublishers Clearing HousePureVapor.ComPuregold Duty Free IncPurse-Onality BoutiqueQT ConceptsQuik Stop Markets IncQuilted BearQuips N’ QuotesRainbow Apparel Co.Ras Retail Group IncRC JewelsReams Food StoresRed Apple Stores Inc.Reese GroupReeves Boomland & DistResurgo Place Moncton MuseumRichards Arts And CraftsRontina Of NY Inc
Rosa GitanaRoss Stores, IncRoyal Tobacco Wholesale LlcS & S Creations IncSafeway IncSage Brush Traders, LlcSaint Louis ZooSalzer’s RecordsSam Moon GroupSamko SalesSan Diego Trading CompanySan Diego Zoo GlobalSanta Cruz Seaside CompanySanta Fe SecondsSapp Bros Travel CentersSatnam Gifts, Inc.Save-A-LotSchwesers Stores IncSears OutletSedesco, Inc.Sevana Discount CompanySFO ForecastShasaShemoni JewelrySheralven Enterprises LtdFood 4 LessShinoda Design CenterShoe StationShoeaholicsShoes Fashion IncShowcaseSierra Pacific CraftsSignature Style, LlcSimply SeattleSix Flags Entertainment Corp.SixtySkyger IncSM Mart IncSmart PlanetSmith & EdwardsSodexoSourcing EdgeSouth Bay CanopySouth Point Hotel & CasinoSouthern GamesSouthern Oregon GoodwillStage StoresStandard IndustriesStar WorldStudio 54Styles For Less Inc.Sugar BowlSunset Station Hotel & CasinoSuper San Francisco De AsisSupermercados Econo Inc.Support PlusSure LuxurySuzy ShierSweet Deal Clothing Co.Sweetly You LlcSwisher’sTacoma Goodwill IndustriesTai Pan TradingTanga.ComTAO GroupTaycorTelco StoresTemple Fork OutfittersThe AlleyThe Christmas HouseThe Crown ShopThe Exploration Place And Science CenterThe Famous MartThe French Shoppe
The Hidden CottageThe Little TravelerThe North West CompanyThe Paper Store IncThe Potpourri HouseThe Sportsman’s GuideThree Bears General StoreTiendas 3BTiendas ChapurTiendas Comercial MexicanaTiger Lily BoutiqueTJX CorporationTJX CanadaTojo EnterpriseTova, S.A.Toy ShackToy WorldToys DepotTraci Lynn Fashion JewelryTrans World EntertainmentTreasure Island Hotel & CasinoTree Of LifeTreehouse, IncTrees N’ TrendsTrendnation LlcTri-State Souvenir & NoveltyTrue Family HealthTuesday Morning CorpTuscany Casino Gift ShopTwice As NiceTyrrell LimitedUCLA StoreUC San DiegoUltimate Product DistributorsUnited Fashions Of TexasUnited Pacific Designs / UPD Inc.United States Military AcademyUpstart Crow-Universal City WalkUS Novelty & PartyVM MotorsValeroValley WholesaleValue DrugVariety Wholesalers IncVenetian Casino ResortVenetian Worldwide FurnitureVezina Party CentreVivo Clothing & AccessoriesWaco S.A.Waldo’s Merchandising ServicesWall Drug StoreWal-Mart Central AmericaWayfairWeinberg HosieryWild West MunchiesWilliamsburg PotteryWindsor Fashions, Inc.Wireless StopWona TradingWoodcraft Supply LLCWorkbench Ace HardwareYelimel Import S.R.LYM LLC Usa/Annie SezYoungland/Kid City StoresZapposZen IslandZia Record ExchangeZulily
ASD MARKET WEEK MARCH 2016 SAMPLING OF BUYERS (CONTINUED)
MARCH 2016 POST SHOW REPORT
The Affordable Shopping Destination / asdonline.com 13
HOSTED NEW BUYER PROGRAM
In it’s second year, our Attendee Development team worked to host 112 new retail buyers, aimed at delivering a higher quality buyer to your booth. How did we do that? By getting recommendations from you, our valued customers! Thank you to all who participated in this incredibly successful program. The buyers who participated were treated to a world class experience from the time they set foot in Las Vegas to their last day at ASD Market Week. We look forward to continuing the Hosted Buyer Program in August 2016 and beyond.
BRING YOUR OWN BUYER PROGRAM OVERVIEW
Eligibility Criteria• Nominated by a current show exhibitor• Company not represented at ASD Market Week Vegas from
2013-2015 Amenities for Buyers Included • 3 night hotel accommodations** • VIP transportation to and from the hotel to the Convention Center
during show days (Sunday-Wednesday) • Daily Continental Breakfast • Access to all 4 VIP Buyer lounges at the show including
internet access • Access to pre-show Personal Concierge to review vendor matches
and help set-up onsite appointments via ASD Market Week Matcher Tool
Conditions • By Invitation Only • One time exclusive offer • Non-Transferrable • Limited Supply
** International Buyers receive up to 4 nights’ accommodations and up to $600 towards airfare costs
WANT TO NOMINATE A BUYER?Contact our Buyer Concierge Manager to nominate a new buyer. Then, kick back and let us do all the work! We will let you know if your buyer accepts the nomination.
VIP ATTENDANCE INCREASED 34%
from March 2015
Amy SadikoffBuyer Concierge [email protected] Phone: 323.817.2208
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ASDMARKETWEEK
SHOW HIGHLIGHTS
MATCH ME DESKSOur new “Match Me” desks on the show fl oor helped connect buyers and sellers like never before.
KEYNOTE SPEAKERInternet-seller Jim Cockrum drew a standing-room only crowd of over 400 people to discuss creative strategies for selling online and achieving exponential growth in 2016. After his inspirational keynote speech, Jim stayed for three hours to personally sign books and give incredible advice to attendees.
SEMINARSASD attendees had free access to over 65 sessions presented by trusted industry experts from Amazon sellers, Yelp, Wish, Email Contact, Retail Minded, and more.
GOLF CARTSWith so much to see and do at ASD Market Week, we know every second counts. Thanks to the Yiwu Fotang Xinrong Colour Printing Factory, getting from one end of the convention to the other was a breeze with complimentary golf cart shuttles.
DAILY RECAPSVendor and event highlights were featured daily on the ASD Insider, our brand new blog.
UPDATED FASHION & ACCESSORIES/BEAUTY & FRAGRANCE HALLWith a new layout showcasing our expanding Apparel & Footwear categories, Buyers loved being able to discover new vendors they had never seen before!
MARCH 2016 POST SHOW REPORT
The Affordable Shopping Destination / asdonline.com 15
EXHIBITOR APPRECIATION PARTYTo show our gratitude for all that our customers do, ASD Market Week served up beers and entertainment from around the world in the SourceDirect show on Monday night.
CLOSING NIGHT PARTYTo round out the excitement of the week, ASD Market Week hosted over 800 attendees at Omnia Nightclub in Caesars Palace on Tuesday night. Guests enjoyed exclusive VIP access and a complimentary cocktail to kick off the evening.
LIVE PERFORMANCES ATTHE SHOE PARLORAttendees enjoyed daily live acoustic performances by Lauren Black, one of Southern California’s rising musical stars.
OPENING DAY CEREMONY Our friends at SourceDirect in the North Hall kicked off the opening day with a traditional Chinese lion dance and ribbon cutting ceremony.
OPENING NIGHT PARTYAttendees enjoyed complimentary cocktails and a live DJ on Sunday night at Sayers Club in the SLS Hotel, the Official destination for ASD Market Week VIP’s.
VIP BUYER HAPPY HOUR We hosted and toasted the best of the best at ASD Market Week.
SPECIAL EVENTS
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ASDMARKETWEEK
47% increase in square footage from March 2015
55% increase in exhibiting companies from March 2015
8,000 unique attendees
62 countries attending
90% of attendees finalize, authorize and/or recommend purchases
86% of attendees are executive management, owner/partner, merchandiser, or sourcing director/manager
FACTS ABOUT SOURCEDIRECT MARCH 2016
QUICK FACTSPARTICIPATING COUNTRIES
FEATURED PRODUCT CATEGORIES
SourceDirect at ASD is the premier wholesale destination for all ASD exhibitors and for Importers, Distributors, Wholesale Manufacturers, and Product Development companies. Those who come to this trade show are looking for wholesale providers and contract manufacturers in order to source the products they need directly from the factory; saving them both time and money.
EXPO DATE: February 28–March 2, 2016 SOURCEDIRECT SHOW ESTABLISHED: August 2013 VENUE: Las Vegas Convention Center, Nevada
SAVE TIME AND MONEY. SOURCE HERE!
• Algeria• China• Hong Kong• India• Japan
• Mexico• Nepal• Pakistan• Singapore• South Korea
• Taiwan• Turkey• United States• Vietnam
VarietyPromotional ItemsOutdoorToys Luggage & Travel Electronic AccessoriesCell Phone AccessoriesHeadphonesUsb ChargersCases & Covers
StyleApparel & Affordable Footwear Fashion AccessoriesStyle & BeautyResort
HomeHome AccentsHome DécorBedroomBath
GiftGift & CraftsArtHandmadeHolidays
MARCH 2016 POST SHOW REPORT
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BEST BOOTH AWARDSNine winners were chosen from each section of the show to be awarded for their creative booth designs.
Beauty + Fragrance: Offa Beauty Inc.Offa Beauty’s debut at ASD won them the top spot at Beauty + Fragrance for their impeccable booth design and make-up studio-like setting. It created an unforgettable and luxurious experience for our attendees.
Jewelry + Cash & Carry: BonopopBringing an urban flair to the Jewelry Show, Bonopop’s creative use of space and minimalist merchandising approach garnered top props at ASD Market Week.
General Store: Scosche IndustriesBrand new to ASD, Scosche is a leader in the electronics industry. Chosen for their sleek booth design and interactive product demos.
Convenience Store: Fifo WirelessPerfect for Convenience Store displays, Fifo Wireless has wowed at ASD with an attractive and colorful showcase of their tech accessories.
Fashion + Accessories: VisionASD welcomed Vision to the newly redesigned apparel section with their simple and elegant booth design, reminiscent of famous boho apparel boutiques. Made in the USA and effortlessly chic, Vision was a true hit with Buyers.
Gift+ Home: The Nutty BavarianTheir new eye-catching booth design spelled sweet success for this long-time legacy ASD exhibitor.
Smoke + Vape: Beard VapeBeard Vape had a creative and innovative booth that looked like a wood cabin and constructed out of real wood. It provided a homey and casual environment inside to do business and sample products.
SourceDirect: Crafts from Northeast IndiaThe high quality merchandise and beautiful booth design won Crafts From North East India a top-spot at SourceDirect.
Toys + Novelties: Jada Toys Inc.Talk about a WOW factor! We found this booth to be simply MARVEL-ous!
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ASDMARKETWEEK
VIDEOS
ROI
SEOEMAIL
MAGAZINEADVERTISING
ATTENDEEDEVELOPMENT
TEAM
DIRECTMAIL
SOCIALMEDIA
BLOG
WEBSITE
ONLINEPROMOTION
MarketingASD
ASD INVESTS an ADDITIONAL $1 MILLION DOLLARS IN MARKETING for 2016
NATIONAL & INTERNATIONAL ADVERTISING FOR ASD MARKET WEEK:
• Accessories Magazine• B2B Wholesale
Magazine• California Apparel News• Canadian Merchandiser• ERB Magazine• Gift Biz Buzz• Gift Shop Magazine• Giftware News Magazine• Gifts & Decorative
Accessories• GetThatWholesale.com• Global Premium Gifts
& Housewares• Independent Retailer• Museums & More
• OffPriceNetwork.com• RetailMinded.com• Retailers Forum • Solomayoreo• Souvenirs, Gifts
& Novelties• Specialty Retail Report• Swap Meet Magazine• The Closeout News• The Merchandiser Group• TopTenWholesale.com• Web Wholesaler
Magazine• WholesaleU.com• WWD Magazine
MARCH 2016 POST SHOW REPORT
The Affordable Shopping Destination / asdonline.com 19
MAJOR INCREASE IN SOCIAL MEDIA MARKETING
INSTAGRAM @ASDShow
2002 Photo Likes: 267% increase258 New Followers2797 Followers: 365% increase (since August 2015)
TWITTER @ASDShow
52K Impressions: 51% increase347 Mentions (@asdshow): 11.5% increase509 Mentions (#asdshow): 38% increase120 Favorites: 275% increase2668 Total Followers: 11% increase(since August 2015)
FACEBOOK @ASDTradeShows
210K Impressions: 48.94% increase1218 Post Likes: 32.54% increase703 Shares: 596% increase246 Comments: 148.48% increase390 New Followers: 15.32% increase19,835 Total Followers: 126.74% increase (since August 2015)
INDUSTRY INSIGHTS WITH THE ASD INSIDER BLOG
Coming onto the scene in 2015, the ASD Insider gained popularity in the retail community with over 10,000 readers. Topics ranged from trend setting must-stock accessories to super-selling on Amazon, SEO tips and advice from experts on how to maintain growth in the retail industry.
insider.asdonline.com
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The Affordable Shopping Destination / asdonline.com 21
Amy Sadikoff, Buyer Concierge [email protected] Phone: 323.817.2208
Briana Shieh, Buyer Concierge [email protected] Phone: 323.817.2209
Millie Lewis, Buyer [email protected]: 702.778.3668
Octavio Alvarez, Buyer Concierge [email protected]: 323.817.2239
Greg Schultz, Sr. Account [email protected]: 323.817.2233
Debbie Puccio, Sales Account [email protected]: 323.817.2215
Vanessa Martinez, Account [email protected]: 323.817.2223
Michael Braden, Account [email protected]: 323.817.2202
Tomel Lora, Show [email protected]: 323.817.2247
Sheng (Tom) Hua, Account [email protected]: 323.817.2237
Stephanie Beringhele, Account [email protected]: 323.817.2228
Rosario Garcia, Account [email protected]: 323.817.2219
Joseph Woo, Business Development [email protected]: 323.817.2249
Holly Harris, Show [email protected]: 323.817.2242
Renee Knight, Sr. Account [email protected]: 323.817.2224
James Solomon III, Sr. Account [email protected]: 323.817.2235
Nadine Buccieri, Sr. Account [email protected]: 323.817.2232
Nicole Watson, Sales [email protected]: 323.817.2230
Rosario Garcia, Account [email protected]: 323.817.2219
SEE YOU SOON!July 31 - August 3, 2016 / March 19-22, 2017Las Vegas Convention Center, Nevada USA
FASHION & ACCESSORIES /BEAUTY & FRAGRANCE
GIFT & HOME /TOYS & NOVELTIES
GENERAL STORE / CLOSEOUTS /C-STORE / SMOKE
JEWELRY / CASH & CARRY / HANDMADE
ATTENDEE DEVELOPMENT
ASDMARKETWEEK6255 Sunset Blvd.Floor 19Los Angeles, CA 90028
postage
ASDMARKETWEEKAFFORDABLE SHOPPING DESTINATIONFUTURE SHOW DATES July 31–August 3, 2016 | March 19–22, 2017Las Vegas Convention Center, NVasdonline.com
Serious selling opportunities
book space NOW and receive a complimentary ad package valued at $4,000.
Call today: 800.421.4511
34% increase in VIP buyers.
14% increase in all buyers.
2.8 billion spent as a result of attending ASD.