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Hans Willem Cortenraad, directeur22 november 2012
Being the Control PanelDigital Distribution at CB
2nd European Digital Distributors MeetingMadrid - 10th and 11th June
1
Susan Breeuwsma - Business Development and Digital Services
Integrale logistieke oplossingenOndertitel van de presentatie
About CB
• Established in 1871 • Owned by both booksellers and publishers • What we do in a nutshell:
• warehousing • distribution • order processing • billing • reporting • ISBN registration office • Management of title information and metadata
• From all Publishers to all booksellers and consumers (webshopfullfilment)
• Both for print and digital books, including POD • Since 2012 diversification strategy to new markets: CB fashion
en healthcare
2
Integrale logistieke oplossingenOndertitel van de presentatie
en vele anderen…
plat
form
libra
ryBo
oksh
elf
web
shop
+w
ebsh
op
3
publisher consumer
Digital Distribution by CB
stre
amin
g
Integrale logistieke oplossingenOndertitel van de presentatie
Retailers who sell e-books
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198retailers
and many more…
Integrale logistieke oplossingenOndertitel van de presentatie
Publishers who offer e-books
5
315Publishers
and many more…
Integrale logistieke oplossingenOndertitel van de presentatie
Available e-book titles
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40.000titles
average of 500 new titles each month
Integrale logistieke oplossingenOndertitel van de presentatie
Marketshare evolution in the Netherlands
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1,5%
3%
4,5%
6%
5,2%5%
4,2%
2,6%
1,4%
0,7%
2010 2011 2012 2013 2014 Q1 2015
Integrale logistieke oplossingenOndertitel van de presentatie
Current marketshare
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total e-commerce
94,8%5,2%
73,3%
26,7%e-book
salese-book sales
print sales
print sales
Integrale logistieke oplossingenOndertitel van de presentatie
E-book sales vs loan (Library)
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E-book sales and e-book loans from the Library show big differences: • Amount of titles is limited (7.000 vs 40.000) • Top ten list of most loaned e-books differs completely to
the best selling e-books • On average an e-book title from the Library is three years
old
Despite of the limited amount of titles and their average age, the amount of loans via the Library has been a succes until now: • 840.000 vs 2,2 mln sales in 2014 • 2,5 mln vs. 2,8 mln sales in 2015 (expected)
Loans Sales
2014 2015
Integrale logistieke oplossingenOndertitel van de presentatie
Data - Information - Interpretation
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CB publishes it’s e-book infographic each quarter, with the latest state of affairs on digital reading for both the Netherlands and Flanders.
Integrale logistieke oplossingenOndertitel van de presentatie
In development: Analytics for business intelligence and benchmarking
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Hans Willem Cortenraad, directeur22 november 2012www.slideshare.net/sbreeuwsma