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Trends & Opportunities in the Emerging Green Environment By Tom Barrett BRAVE NEW WORLDS: Copyright © 2015 by Tom Barrett

Brave New World - Trends & Opportunities in the Emerging Green Environment (Ohio Irrigation Association) January 2015

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Trends & Opportunities in

the Emerging Green

Environment

By

Tom Barrett

BRAVE NEW WORLDS:

Copyright © 2015 by Tom Barrett

IT’S the ECONOMY

• If you’re not confused . . .

• …you’re not paying attention.• - Tom Peters

Home Price Up

Mortgage Rate Up

29 States Have

Raised

The Minimum

Wage

The World is Changing

WHY

A

WEBSITE?Why not a Camel?

do U need a WeBsite?

A Good Website is

Not About the

L K

A Good Website is

AboutL K

Relevancy

Recency

The

GREENEconomy

Low Impact Site

Development

Planting Trees

Rain Garden

BioswalesBurnsville, Minnesota

Porous Paving

Rainwater Harvesting

Green RoofsAqualand, St. charles, Illinois

Wheezers

GeezersBoomers

http://files.myopera.com/ramute/albums/48935/294851.jpg

By age 50, the

average

American will

have lived less

than half of

their adult life.

—Bill Novelli, 50+: Igniting a

Revolution to Reinvent America

AVERAGE NUMBER

OF CARS PURCHASED

PER HOUSEHOLD=13

Average # of cars bought after

the “head of the household”

reaches age 50 = 7MARTI BALETTI

PrimeTime Women

Forget China, India and the Internet: Economic Growth Is Driven by Women

— Economist, April 15, 2006

Since 1970

Women have

held two out of

every three

new jobs

created.

— Financial Times

October 3, 2006

Although more men

than women graduate

high school,

more women enroll in college. – U.S

Dept. of Labor

Women posted a net increase of 1.7

million jobs paying above the

median salary.

Men posted a net increase of

220,000 new jobs above the

median salary.

WALL STREET JOURNAL.

February 20, 2007

“Women are the

MAJORITY market.”

1,700,000 WOMEN 89%

+220,000 MEN 11%

1,920,000 NEW JOBS

Women posted a net increase of 1.7

million jobs paying above the

median salary.

Men posted a net increase of

220,000 new jobs above the

median salary.

WALL STREET JOURNAL.

February 20, 2007

“Women are the

MAJORITY market.”

ZAG

Be Different

Be REALLY

Different

INNOVATion

The World is Different

It is not the strongest of the

species that survives,

nor the most intelligent, but the

one most responsive to change.

– Charles Darwin