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TAKE CONTROL
By Adrian Ciesielski, for the PDEM class of 2014
CONQUER GRAHAMSTOWN WITH GOOD BUSINESS IDEAS
THEIMPACT
of
CHANGE!YOU ARE YOUR BIGGEST
OBSTACLE
IT’S NOT ABOUT YOUR DEGREE
YES, THAT’S ME
IT’S NOT ABOUT YOUR DEGREE
Oweek Field Party
Oweek Field Party
Inter-Varsity After Party
Graphic Designer
$ Creative Consultant
Environmental Consultant
Mobile App Developer
Red Bull Opinion Leader
Understand the trends and you will not make a marketing mistake
15% of users
30% of users
facebook.com/groups/rhodessrc/
@RhodesSRC
UNDERSTANDING THE CLIMATEThese are your customers, understand them better
• There are 7500 students at Rhodes • 0.8% of SA students • 20% of students are foreign, and come from 50
countries • 58% of students are females • 60% of the students are non-white • The biggest faculty is Humanities • The smallest is Law. • The average spending power of a student in SA is
R2500 per month
DE
MO
GR
AP
HIC
S
SRC
SOCITIES
BUSINESSES
•NEED IDEAS •ENJOY OWNERSHIP •LAZY TO START PROJECTS
•EQUIPMENT •ENERGY •UNDERSTANDING
•RESOURCES •ADVICE •RELATIIONSHIPS
YOU
USING WHAT IS AVAILABLE TO YOUR ADVANTAGE
RHODES
•HERE FOR YOU •CRITICAL INSIGHT •OPPURTUNITIES
• Oweek • Boat Races • Fish River • Inter Varsity • Hall Balls • School Matric Dances • Student hoodies, vests and apparel (sports) • Internal League Rugby • Internal League Hockey • Societal events • Outreach projects • St Patricks Day • Transport needs • Tutoring
THE GIVEN ELEMENTS THESE WILL ALWAYS HAPPEN, TAKE ADVANTAGE
YOUR OPPORTUNITIES
• Grahamstown/Rhodes • Mobile App
• Water Distribution • Food Alternative • Leasing of equipment
• Easy to network • Short distances • Quick access
• Movie nights at Provost • Evening cocktails • High societal events
• Fitness Boot Camps • Tutorials, fun and easy • Healthy, cheap meals • Security options
• Event Packages • Accommodation Packages
• Using the Union • Maximising internal leagues • Pushing the sales of clothes
• Vending machines • Glow Sticks • Promo Teams • Booze Aways
IN CLOSING
Winning is not a sometime thing; it’s an all time thing. You don’t win once in a while, you don’t do things right once in a while, you do them right all the time. Winning is
habit. Unfortunately, so is losing. ~ Vince Lombardi
You were born to win, but to be a winner, you must plan to win, prepare to win, and
expect to win. ~ Zig Ziglar