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Allan Chao Startup Consultant Startup V8 [email protected] UC Berkeley Extension, Summer 2012

Class 10: Introduction to web technology entrepreneurship

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Page 1: Class 10: Introduction to web technology entrepreneurship

Allan Chao Startup Consultant Startup V8 [email protected] UC Berkeley Extension, Summer 2012

Page 2: Class 10: Introduction to web technology entrepreneurship

Question of the day:

What makes a successful startup?

Page 3: Class 10: Introduction to web technology entrepreneurship

The Agenda Quiz

Quick review of last session

Final Project Presentations

Wrap up

Page 4: Class 10: Introduction to web technology entrepreneurship

Quiz Time

Good luck!

10 minutes max

Page 5: Class 10: Introduction to web technology entrepreneurship

Quick review of prior material Non disclosure agreement (NDA)

Contracts

Incorporation

Sole proprietorship

Partnership

C-corporation

LLC

S-corporation

Liability shield

Stock and shares

Common stock

Preferred stock

Stock options

Vesting

Dilution

Patents

Personal Wealth

Debt financing

Equity financing

Fundraising rounds

Friends and family round

Angel round

Super angles

Venture capitalist

Series A, B, C… etc

Cramdown rounds

Convertible Notes

Exit

IPO

Acquisition

Lifestyle business

The startup lifecycle

Venture capital history

Equity and dilution calculators

Capitalization tables

Crowd funding

Competitions and grants

Incubators

Page 6: Class 10: Introduction to web technology entrepreneurship
Page 7: Class 10: Introduction to web technology entrepreneurship
Page 8: Class 10: Introduction to web technology entrepreneurship

Team and Finding Co-founders The team is the absolute most important thing in a startup

Team problems tend to destroy startups

Best case is to work with people you already know and have relationships with

Classmates, friends, etc.

Vet others and their skill by doing small projects

Many times, swapping part of your time for part of his/her time works well and transitions into joining forces

Page 9: Class 10: Introduction to web technology entrepreneurship

Getting Involved in Startups News

Meetup groups

Conferences

Hackathons

Startup Weekend

Page 10: Class 10: Introduction to web technology entrepreneurship

News sources for startups TechCrunch

http://techcrunch.com/

Hacker News http://news.ycombinator.com/

Mashable http://mashable.com/

Page 11: Class 10: Introduction to web technology entrepreneurship

Meetup Groups Hackers and Founders

http://www.hackersandfounders.com/

Funders and Founders http://fundersandfounders.com/

Silicon Valley Entrepreneurs http://www.sventrepreneurs.net/

Page 12: Class 10: Introduction to web technology entrepreneurship

Conferences The startup conference

http://thestartupconference.com/

SXSW (South by Southwest) http://sxsw.com/

Failcon http://thefailcon.com/

Techcrunch Disrupt http://techcrunch.com/events/

Page 13: Class 10: Introduction to web technology entrepreneurship

Hackathons Event where lots of programmers build new projects

Usually has a theme

E.g. Facebook, iPhone, Windows 8

Most take place in one day

Decent place to find great programmers

Page 14: Class 10: Introduction to web technology entrepreneurship

Startup Weekend Like a hackathon, generally brings a lot more non-

engineers

Launch a startup in 54 hours

http://startupweekend.org/

Great place to build relationships with entrepreneurs

Page 15: Class 10: Introduction to web technology entrepreneurship

http://www.youtube.com/watch?v=I6IQ_FOCE6I

Page 16: Class 10: Introduction to web technology entrepreneurship

Session Topic

1 Context of Web Startups, The Lean Startup

2 Pitches, Business Planning

3 Product Design: Planning and UX

4 Website Introduction, CMS tools

5 Coding Basics, Frontend programming

6 Backend programming, comparison of frameworks

7 Servers, Deployment, Release cycles, project management

8 Marketing, user acquisition, analytics

9 Legal, Finance and Incubation

10 Final Project Presentations, wrap-up

Here’s a reminder of what we went through

Page 17: Class 10: Introduction to web technology entrepreneurship

Homework

Start your own startup

If you have time, watch this video: http://www.youtube.com/watch?v=jSlwuafyUUo&feature=gv&hl=en#!