Shuo Chen

Nov. 21, 2016

Bloomberg

Products• Financial news, data, analysis, and video

Products

History of Company• Founded by Michael Bloomberg in 1981

• Renamed Bloomberg L.P in 1986

• Launched news services division in 1990

• Purchased New Energy Finance in 2009

• Sold Bloomberg Sports to STATS LLC in 2014

Now…• 19,000 employees

• 192 locations

• 73 countries

• 2,400+ news & multimedia professionals

• 4,000 technologists

Now…

Remain Private

Business ModelBloomberg Professional Services

(Bloomberg Terminal) 85% of Revenue

Bloomberg Enterprise 5% of Revenue

Bloomberg Industries 5% of Revenue

Bloomberg News & Media 5% of Revenue

Bloomberg Professional Services

• $24,000 a year

• 11 languages

• market moving news

• independent research

• parallel data

Financial Information

• Profitable! 325,000 subscriptions globally

• A private company

• $9 billion revenue in 2014

• estimated $9.3 billion revenue in 2015

Secret Sauce

• High Quality Data

• Network Building

• High Price

CompetitionFinancial Information Platforms

Pros• huge amount of users • professional • higher data quality

Cons • expensive • complex

Prediction

• $uccess!

• Remain a Private Company?

References• https://en.wikipedia.org/wiki/Bloomberg_L.P.

• https://www.linkedin.com/company-beta/2494

• https://www.bloomberg.com/professional/products-solutions/

• http://www.valuewalk.com/2013/12/bloomberg-beats-reuters/