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Content Marketing Examples - Big Digital Adelaide - James Norquay

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Page 1: Content Marketing Examples - Big Digital Adelaide - James Norquay
Page 2: Content Marketing Examples - Big Digital Adelaide - James Norquay

James Norquay 10+ years SEO and Digital Marketing(2006-2009) Started and grew my own media sites when I was young 25 million + visitors.(2009-2012) Started SEO team for Australia’s largest PPC company Columbus. (2012 – now) Started my own Agency Prosperity Media (Content Marketing & SEO Focus)Work with companies such as -

Featured on sites such as -

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@connections8

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@connections8

1. Get your Facebook Fans to help make your blog content and then get them to share it!!!

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@connections8

http://jamesnorquay.com/an-interview-ex-member-matt-cuttss-search-quality-team/

2. Interview someone REALLY interesting

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@connections8

2. Interviews can yield HUGE shares and links

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Giving out gifts and getting links and social traffic3. Blog Give Away

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3. Influencers are important!

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3. Influencers are important!

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@connections8

4. April Fools Blog Content – One

opportunity a year.

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5. Fix or remove low quality on site content

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6. Competitions

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7. Blog Award Badges

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8. Blog Quizzes

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9. Survey Data - Yearly

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10. EGO Bait

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11. Email influencers and ask them to SHARE blog content

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11. Engaging with influencers can lead to meetups

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12. Yearly ranking updates infographic

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13. Produce highly technical content for niche communities

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14. Creative Web Application on your blog

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15. Weekly Blog Roundups of content

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16. Reviews targeting influencers = retweet

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17. Slide Share Your Best Content Assets and Presentations on your blog & Cross promote

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18. Screaming Frog look for broken internal links on blog posts

www.screamingfrog.co.uk/seo-spider/ 

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@connections8

19. How to Find Creators = Buzzsumo.com & Followerwonk.com

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20. Using SEM Rush.com for content ideas from competitors

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21. Ahrefs.com Top Content Tool Great for competitive research

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smo.knowem.com

22. Ensure all content is marked up with Social Media

Optimizer Tool

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23. Ensure you monitor website content Bing Webmaster Tools +

Google Search Console

http://www.bing.com/toolbox/webmaster

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24. Remember to start planning EARLY for all blog content at the

START of the year.

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Q&A