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Lead to Win
The Ottawa Chamber of CommerceJune 23, 2009
Erin KellyExecutive DirectorOttawa Chamber of Commerce
Lead to WinSlide 2
Agenda
• Brief Overview of Chamber of Commerce
• What the Chamber offers LTW
• What the Chamber offers post-LTW
Lead to WinSlide 3
Chamber of Commerce: A local and global enterprise
• The largest business to business networking association in Canada
• Over 7500 Chambers worldwide• Business advocacy at the municipal, provincial
and federal levels• Overseas trade missions• Relationships with Embassies/trade partners• Over 40 high quality networking events/year
Lead to Win
What the Chamber offers LTW
• Sales support– sales coaches and training
• Services– Chamber network to
provide free services to you as you start your business
• Mentorship – Experienced professionals
to advise and guide
• Financial Support Programs: – Export Access
Slide 4
• Customers – Network, storefront
• Publicity – Chamber TV
• Cost savings– Group buying
• Affinity programs– Health care, etc.
Lead to Win
Publicity: Chamber TV
• Chamber TV reaches 9 Million each year
• Not just residents – policymakers, visitors, embassy staff
• Every 4th story is content from the Ottawa Chamber of Commerce
Slide 5
Lead to Win
Web storefront
• Business to Business directory largest in Ottawa– Referrals/testimonials
– Track local buying
• Marketplace features special offers for Chamber members
• Over 2 million hits/year
Slide 6
Lead to Win
Learn section
• Members forum– Learn from experts
• Resource library• Market research• Webinars• Tools
Slide 7
Lead to Win
Advocacy
• Changes to Gov’t of Ontario procurement policies to correct bias
• Working on procurement recommendations for all levels of government to give better access to small business
• Renewable energy plan and transit recommendations for city
Slide 8
Lead to Win
Group buying opportunities
• Media buying/group buying on behalf of members
• Advertisements• Bulk purchases of
machines and equipment
Slide 9
Lead to Win
Support your business community
• Chamber of Commerce is the gateway for the international community
• A strong chamber supports commerce • Get involved, influence policy decision making• Network and derive support from other
entrepreneurs• Benefit from numerous affinity programs and
group benefits• Support your local community
Slide 10