Rise of Prosumerism

Paul De Martini

May 15, 2013

© 2013, Newport Consulting Group

Signposts point to different experiences and pace of change across US

Market Driven

Policy DrivenRapid Deployment

New Normal

5 Forces Driving Transformation

© 2013, Newport Consulting Group

Source: ACEEESource: EIA

2011 US State Renewable Policy 2010 US State EE Policy

Policy is Spurring DER AdoptionCombined with accelerating improvements in DER technology price & performance are creating opportunities for electric system efficiencies

3

Over 80% of US population under the equivalent of EU’s 20/20/20 Plan

© 2013, Newport Consulting Group

DG is not just for Asia, Europe & California

Solar PV is already more concentrated in Northeast and will expand into Texas and

across the sunbelt over this decade as costs decline and retail rates rise

More than 1.2 million solar PV panels installed by the top 20 corporate solar users in US Source: SEPA

© 2013, Newport Consulting Group

Responsive Demand

Central to Distributed Transition

Variable & Distributed Energy Resources Require New Operational Systems

Distributed Gen

Electric Network + Central Gen

Energy Storage

© 2013, Newport Consulting Group

Customer Evolution

Linking Smart Grid with Web 2.0 Enables Customer Partnerships

CustomerIn Control

CustomerIn Context

CustomerCollaboration

CustomerCo-creation

Zero Net EnergyGreen Button

© 2013, Newport Consulting Group

Evolving Energy Ecosystem

Convergence of Four Key Networks

© 2013, Newport Consulting Group

Customer-Grid Evolution