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Southwest Airlines has a highly engaged workforce known for its sense of humor and teamwork. Its culture is fueled by significant investments in leadership development. This session explores how Southwest’s Developing Legendary Leaders program, an intensive boot camp for managers and directors, builds leadership, strategic thinking and business acumen skills. The session takes a close look at a competitive team-based simulation that allows Southwest’s rising leaders to hone their business acumen skills. Get an inside view into Southwest’s successful leadership development program, and see the results of Southwest’s focus on developing leaders from within the organization.
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Southwest Airlines: Developing Legendary Leaders,
Southwest Style
Bonnie Endicott, Southwest Airlines
Bjorn Billhardt, Enspire Learning
Southwest Airlines University for People
• Serve all 40,000 Southwest and AirTran employees with professional and leadership development
• Facilitated over 124,000 learning hours in 2011
• Staff of 17 facilitators, instructional designers, program specialists, and coordinators
Enspire Learning
• Leadership development experiences and simulations since 2001
• 50 learning and leadership development professionals
• Offices in Austin, TX and Berlin, Germany
Enspire Simulation Programs
Focus: Leadership, strategic thinking, cross-departmental collaboration
Focus: Business acumen, understanding drivers of financial success
Focus: Managing people, handling difficult conversations
Delivery: Blended, team-based, multiplayer
Delivery: Blended, classroom or virtual delivery, multiplayer, team-based
Delivery: Blended, classroom or virtual delivery, multiplayer, team-based
Outcomes: Personal insight, “big picture” mindset, effective cross-functional collaboration, behavior change
Outcomes: Better managerial decision-making, better communication using financial data and metrics
Outcomes: Confidence in handling difficult managerial situations, improved ability to manage employee productivity and engagement
Leadership Development at Southwest
High Potential Supervisors
• Managers-in-Training (MIT) Level I (3 weeks)
High Potential Managers
• Managers-in-Training (MIT) Level II (6 weeks)
Is Leadership for me?
• Leadership 101(2 days)
Yes! I want to be a Leader!
• Leadership 201(2 days)
Promotion to Leadership
• FUNdamen-tals of Southwest Leadership (2 days)
Promotion to Supervisor
• Leadership Southwest Style(3 weeks)
Promotion to Manager
• Next Level Leadership(2.5 days)
Director+
• Leadership Summit(1 day annually)
Emerging Leaders
Managers-in-Training II Program Objectives• Develop a personal leadership style that impacts the hearts
and minds of your People• Be a change Leader, building strong Teams and
communicating at all levels • Think strategically, seeing beyond today to plan for tomorrow• Serve others—be a model of a Servant’s Heart• Model Living the Southwest Way daily
6
Managers-in-Training II Program Objectives• Navigate the Southwest organization with influence• Research, assess, and present a recommendation to Senior
Management Committee that supports Southwest’s strategic direction
• Be purposeful and planful in your growth as a Southwest Leader
Blend of development techniques
• Executive sponsorship• Guest Professors• Strategic project• “Shadowing” a Senior
Executive• Business simulation• Online modules• Book debriefs
• 360° feedback• Camping & challenge
courses• Development opportunities
for Alumni
A Typical Agenda
Monday Tuesday Wednesday Thursday Friday
Freedom Hall / Training Room E / U4P 106
*Wear your MIT shirtU4P 106 U4P 106 U4P 106 U4P 106
7:30am Shuttle 8:00am Shuttle 7:30am Shuttle 7:30am Shuttle 8:00am Shuttle
8:00 – 8:30amPresentation Set-up
8:30am – 1:00pmSMC Presentations & Feedback
Freedom Hall / Training Room F for Lunch
1:30 – 2:30pmDebrief PresentationsU4P 106
8:30 – 9:00amDebrief & Daily Agenda
9:00am – 11:30noonInfluencer
11:30 – 1:00pmLunch w/ Herb and Colleen
1:00 – 5:30pmInfluencer, continued
8:00 – 8:15amDebrief & Daily Agenda
8:15am – 12:00pmInfluencer
12:00 – 1:30pmLunch with Sponsor
1:30 – 5:30pmInfluencer, continued
8:00 – 8:15amDebrief & Daily Agenda
8:15am – 12:00pmBusiness Simulation
12:00 – 1:00pmLunch
1:00 – 5:30pmBusiness Simulation, continued
8:30 – 11:30amIndividual Development Planning
Take-aways &Next Steps
CELEBRATE!! 4:30 pm Shuttle
5:30 pm Shuttle 5:00pm Shuttle
5:30 - 7:30pmFlt Ops – SIMS& Dinner
8:00 pm Shuttle
5:00pm Shuttle
5:30 - 7:30pmDinner (?)
8:00 pm Shuttle
12:00pm Depart to Airport
Simulation Capstone Experience
Team-Based Simulation• Teams formulate strategies and
execute multiple rounds• Structured, customized
debriefs drive learning• Duration: 6-12 hours
Online Pre-work• Rich, video-based media• Tools and exercises• Self-paced instruction• Duration: 4-8 hours
The Experience
The Experience
Debriefing Topics
• Strategy and finance• Shareholder value • Unit economics
– Breakeven analysis– Payback period– NPV and IRR
• Financial metrics and statements• Investment analysis and ROI• Profitability and cash flow• Systems thinking
Bonnie Endicott
Southwest Airlines
Questions?
Bjorn Billhardt
Enspire Learning