Upload
jerome-kunegis
View
458
Download
0
Tags:
Embed Size (px)
DESCRIPTION
Diversity is an important characterization aspect for online socialnetworks that usually denotes the homogeneity of a network's contentand structure. This paper addresses the fundamental question ofdiversity evolution in large-scale online communities over time. Indoing so, we study different established notions of network diversity,based on paths in the network, degree distributions, eigenvalues, cycledistributions, and control models. This leads to five appropriatecharacteristic network statistics that capture corresponding aspects ofnetwork diversity: effective diameter, Gini coefficient, fractionalnetwork rank, weighted spectral distribution, and number of driver nodesof a network. Consequently, we present and discuss comprehensiveexperiments with a broad range of directed, undirected, and bipartitenetworks from several different network categories~-- includinghyperlink, interaction, and social networks. An important generalobservation is that network diversity shrinks over time. From theconceptual perspective, our work generalizes previous work on shrinkingnetwork diameters, putting it in the context of network diversity. Weexplain our observations by means of established network models andintroduce the novel notion of eigenvalue centrality preferentialattachment.
Citation preview
Web Science and Technologies
University of Koblenz–Landau, Germany
Diversity Dynamics in Online Networks
Jérôme Kunegis¹ Sergej Sizov¹ Felix Schwagereit¹ Damien Fay²
¹ University of Koblenz–Landau, Germany ² University College Cork, Ireland
HT 2012, Milwaukee, WIJune 27, 2012
Jérôme Kunegis et al. Diversity Dynamics in Online Networks 2
Everyone likes good things:
Jérôme Kunegis et al. Diversity Dynamics in Online Networks 3
Or even better: Diversity!
Jérôme Kunegis et al. Diversity Dynamics in Online Networks 4
Structural Diversity
Jérôme Kunegis et al. Diversity Dynamics in Online Networks 5
(1) Length of paths
“Large” world Small world
Diversity No diversity
Jérôme Kunegis et al. Diversity Dynamics in Online Networks 6
90-percentile effective diameter ±0.9
Hop plot
Jérôme Kunegis et al. Diversity Dynamics in Online Networks 7
“The World Gets Smaller”
(Leskovec, Kleinberg & Faloutsos 2007)
Jérôme Kunegis et al. Diversity Dynamics in Online Networks 8
Outline
(A) How can structural diversity be measured?
(B) How does diversity change?
Jérôme Kunegis et al. Diversity Dynamics in Online Networks 9
(A) How to Measure Diversity in a Network?
(1) Length of paths(2) Numbers of neighbors(3) Size of communities(4) Random walks(5) Controllability
Jérôme Kunegis et al. Diversity Dynamics in Online Networks 10
(2) Number of neighbors
Diversity No diversity
d(i) ¼ d(j) d(i) ¿ d(j)
Jérôme Kunegis et al. Diversity Dynamics in Online Networks 11
Gini Coefficient
Jérôme Kunegis et al. Diversity Dynamics in Online Networks 12
“The Rich Get Richer”
(Barabási & Albert 1999)
Jérôme Kunegis et al. Diversity Dynamics in Online Networks 13
(3) Size of communities
Diversity No diversity
Jérôme Kunegis et al. Diversity Dynamics in Online Networks 14
rankF = §k (¸k / ¸1)2 = (kAkF / kAk2)2
Fractional Rank
Spectrum of the graph = f¸1, ¸2, ¸3, . . .g
Jérôme Kunegis et al. Diversity Dynamics in Online Networks 15
Ui1 Uj1 > ¸1 / 2jEj
“Eigenvector Preferential Attachment”
Jérôme Kunegis et al. Diversity Dynamics in Online Networks 16
(4) Random walks
Pret(L) large Pret(L) small
Diversity No diversity
Jérôme Kunegis et al. Diversity Dynamics in Online Networks 17
Pret(L) = §(i, j, . . . k) (d(i) d(j) . . . d(k)){1
= tr(NL)= §k ¸k
L
where ¸k are eigenvalues of N = D{1/2 A D{1/2.
Here: Use L = 4 and k · R
Weighted Spectral Distribution
Jérôme Kunegis et al. Diversity Dynamics in Online Networks 18
Eigenvalues of N
Jérôme Kunegis et al. Diversity Dynamics in Online Networks 19
“Random Walks Arrive Less Often”
Jérôme Kunegis et al. Diversity Dynamics in Online Networks 20
(5) Controllability
(Liu, Slotine & Barabási 2011)
Diversity No diversity
Jérôme Kunegis et al. Diversity Dynamics in Online Networks 21
#Knobs needed = jVj { max jMj
Find a maximal directed 2-matching
Jérôme Kunegis et al. Diversity Dynamics in Online Networks 22
“Networks Get Easier to Control”
Jérôme Kunegis et al. Diversity Dynamics in Online Networks 23
(B) Experiments20 networks from konect.uni-koblenz.de
9 authorship, 3 communication, 3 social, 3 interaction, 1 rating, 1 physical
Measure Diversity decreasing
No diversity trend
Diversity increasing
(1) Diameter 12 8 0
(2) Gini coefficient 13 3 5
(3) Fractional rank 10 6 4
(4) Weighted spectral distribution 12 7 1
(5) Controllability 15 5 0
Jérôme Kunegis et al. Diversity Dynamics in Online Networks 24
Jérôme Kunegis @kunegisSergej SizovFelix SchwagereitDamien Fay
University of Koblenz–Landau, GermanyUniversity College Cork, Ireland
konect.uni-koblenz.de
Thank You
Jérôme Kunegis et al. Diversity Dynamics in Online Networks 25
QuestionsDid you try the power law exponent instead of the Gini coefficient?
→ Yes, but see (Kunegis & Preusse 2012)
Did you try the absolute value instead of the square in rankF ? → Yes, it leads to the nuclear norm instead of the Frobenius
norm
Isn't it hard to find a maximal directed 2-matching? → It takes a runtime of O(|V|1/2 |E|)
How is the approximation using only R eigenvalues for the WSD justified?
→ By observing that all eigenvalues shrink
Jérôme Kunegis et al. Diversity Dynamics in Online Networks 26
ReferencesJ. Kunegis, S. Sizov, F. Schwagereit, D. Fay. Diversity Dynamics in Online Networks. Proc. Conf. on Hypertext and Social Media, 2012.
J. Kunegis, J. Preusse. Fairness on the Web: Alternatives to the Power Law. Proc. Web Science Conf., 2012.
Y.-Y. Liu, J.-J. Slotine, A.-L. Barabási. Controllability of Complex Networks. Nature, 473:167–173, May 2011.
J. Leskovec, J. Kleinberg, C. Faloutsos. Graph Evolution: Densification and Shrinking Diameters. ACM Trans. Knowledge Discovery from Data, 1(1):1–40, 2007.
A.-L. Barabási, R. Albert. Emergence of Scaling in Random Networks. Science, 286(5439):509–512, 1999.
Jérôme Kunegis et al. Diversity Dynamics in Online Networks 27
Credits
http://www.shewearsshortshorts.com/2012/01/downside.htmlhttps://twitter.com/#!/justinbieberhttp://www.iconspedia.com/icon/nerd-4255.htmlhttp://hk.digikey.com/1/3/index1227.html