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NC-DKM003-0399Kessl-RC
CONFIDENTIAL
This report is solely for the use of client personnel. No part of it may be circulated, quoted, or reproduced for distribution outside the client organization without prior written approval from McKinsey & Company.
PD document
March 1999
Basic Facts About Clinical Trials
Rob Glassman – NYMarla Kessler – NCPrat Kumar – AT
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CLINICAL TRIALS FACT PACK
• What is a clinical trial and who are the key players?
• What are the key trends and issues of the industry?
• What are the important terms to know?
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DEFINITION OF A CLINICAL TRIAL
Carefully designed scientific investigation of the effect of a drug, medical treatment, or device on a group of patients. The purpose of a trial is to find new and/or better ways to prevent a disease or disorder. During clinical trials, key questions are answered
• Is the drug safe?
• Is the drug effective for its intended treatment?
• What is the appropriate does to prescribe for the targeted population?
• What side effects, if any, does it cause?
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CLINICAL INVESTIGATION COMES IN SEVERAL FLAVORS
Types of activities
• Physiological trials: disease understanding
• Outcome trials: cost-effectiveness of standard tests/therapies
• Clinical trials: treatment algorithms
Types of clinical areas
• By therapeutic area: respiratory, cardiovascular, surgical, oncology, infectious diseases, rheumatology, etc.
• By care setting: emergency room, intensive care, outpatient, inpatient, etc.
• By type of illness: acute, chronic, etc.
Ways to collect data
• Retrospective studies• Prospective studies• Interventional trials
Types of analyses
• Qualitative• Quantitative
– Statistical analyses– Meta-analyses
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OVERVIEW OF CLINICAL PART OF DRUG DEVELOPMENT
*Investigationaly new drug application
**New drug approval
Basic research and discovery
Process
Key regulatory checkpoints
Phase Preclinical Clinical Scale-up/ market
Development
Exploratory
Preclinical
Formulation
FullProduct launch
Manufacture
IND* NDA**
Phase 2
Phase 3
Phase 1 Marketing/
Phase 4
Clinical
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Subjects
Objective
Key require-ments
Comments (profitability refers to CRO)
• Rodents, dogs, primates, in vivo studies
• Toxicology to identify risks for humans; gathering early pharmaco-kinetic data
• Animal testing and lab facilities
• Low margins, high fixed costs. Overcapacity, especially in U.S. Profitable in specialty areas. Regulatory changes may shrink demand
Pre-clinical Phase 1 Phase 2 Phase 3
• 20-100 healthy volunteers
• Establish safety in humans, study how the drug works, how it is metabolized, interactions with other drugs
• High occupancy test beds
• Low margins, high fixed costs. Relatively slow growth. Companies often overbook facilities (like airlines)
Phase 4
• 100-300 patients
• Establish effectiveness of drug and optimal dosage
• Data management; therapeutic area expertise
• Lower resource intensity, higher margins. Growing more slowly than later phases
• 300-3,000 patients
• Confirm efficacy, dosage regime, and safety profile
• Data management; global operations; therapeutic area expertise
• Higher profitability. Long contracts
• 300+ patients
• Widen spectrum of patients and indications, gain further study safety data, pharma-coeconomic data
• Data management; global operations; therapeutic area expertise
• Recent upsurge in use because of FDA requirements. Higher profitability
ELEMENTS OF DRUG DEVELOPMENT PROCESS
Source:CenterWatch
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TIMING AND COST OF THE DRUG DEVELOPMENT PROCESS
*Does not reflect ~$10 million for manufacturing and processing research throughout Phases 1-3 and opportunity cost of capital
Source:PERI study of 117 development projects of 20 pharmaceutical companies; Nature Biotechnology 12/15/97; McKinsey data
Preclinical Phase 1 Phase 2 Phase 3Submission to NDA
Phase 4OTC submission
1.6 1.5 1.5 2.5 1.5 5.0 1.5TimingYears
Cost*$ Millions
Attrition rateCompounds required for each approved drug
5.9 7.3 18.9 43.3 1.0 12.5 1.0
10.0 5.0 3.5 1.5 1.0 1.0 ?
IND NDA OTC approved drug
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Dispose unused medications
Planning phase
OVERVIEW OF THE CLINICAL OPERATIONS PROCESS FLOW: CONCURRENT STREAMS OF WORK
Start-up phase Enrollment Close-out Analysis
Design trial Project management and review
Enlist/scout sites
Site relationships/training
Site management and monitoring and clinical hotline
Pharmacy prepares and distributes medications
Enrollment*/randomization
Clinical events review and adjudication and core lab
Final statistical analysis
Present findings
*Includes follow-up visits
Interim statistical analysis
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KEY MILESTONES
*May be one step if using remote data entry
**Key milestones for data management and statistical purpose
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KEY MILESTONES (CONTINUED)
*Key milestone for data management and statistical purpose
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Player Description Role
Sponsor The pharmaceutical, biotech,research institution, healthorganization, or government thatpays for the clinical trial
Discovers, purchases, or identifies thedrug, treatment, or medical device to betested
Defines questions to be answered by test Coordinates and sometimes conducts the
clinical trial Applies for approval of drug, treatment, or
medical device from FDA for tested use
Food and DrugAdministration(FDA)
Government agency charged withensuring that “drugs” sold in the U.S.are safe and effective
Reviews applications for new drugs ordevices or new uses for existing drugs anddevices to ensure they are significantlybetter than current options
Approves applications for drugs afteranimal and clinical testing before they canbe sold to the public
Approves language of labels and insertsprovided with drugs and devices
Contractresearchorganization(CRO)
Organization providing outsourcedproduct development and relatedactivities to make the drugdevelopment process proceedmore efficiently and cost-effectively,maximizing the benefits in productlife cycle and profitability of patent-protected products
Provides a specific service (e.g., drugdevelopment, toxicology study)
Coordinates (potentially) activities of sites,sponsor, and/or other CROs
INTRODUCTION TO KEY PLAYERS AND THEIR ROLES
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INTRODUCTION TO KEY PLAYERS AND THEIR ROLES (CONTINUED)
Player Description Role
Principle investigators A medical professional who isoverseeing the treatment ofpatients in the clinical trial at a site
Identifies patients to enroll in trial Administer treatment/therapy Provides care for patient during entire trial
Study coordinators Individual (e.g., nurse orphysician’s assistant) whomanages the conduct of a clinicaltrial at a site
Identifies patients to enroll in trial Fills out the CRF based on patient files Manages paperwork related to trial
Institutional reviewboard (IRB)
A board consisting of health careprofessionals from the institutionwhere the clinical trial takesplace as well as members of thelocal community that mustapprove a protocol before thetrial can be conducted at theinstitution
Scrutinizes all trial activities includingrecruitment, advertising, and potentialrisks
Ensure FDA regulations are beingfollowed
Verifies that the study does not presentan undue or unnecessary risk to thepatient
Enrolled patients People receiving treatment (orplacebo) in a clinical study
Agree to be included in study Return for follow-up visits as necessary
Source:CenterWatch literature search
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CONTRACT RESEARCH ORGANIZATIONS STAND IN THE CENTER OF DRUG DEVELOPMENT
*Includes private funding sources such as Robert Wood Johnson Foundation and the Pew Charitable Trust
Source:Analyst reports
Pharma, medical
product, and biotech
firms
$20 billion in development expenditures
Sites (specific physicians at a
hospital or practice)
Multi-site networks• Cooperative groups• Physician consortiums
Contract research organizations
NIH*
$3 billion in revenues
$6.5 billion in clinical trials
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WHY SPONSORS USE CROs
Percent
Source:CenterWatch survey of 15 pharmaceutical companies
Data collection/monitoring
Statistical analysis
Pharmacoeconomics
Patient recruitment assistance
Medical writing
Negotiating budgets and contracts
Site selection
CANDA preparation
CRF design
Protocol design
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SNAPSHOT OF U.S.-BASED CROs
Source:CenterWatch 1998 survey of 158 CROs
Before 1980
1995-present
1990-94
1985-89
1980-84
When foundedPercent
500-999
100-49940-99
10-39
1-9
1,000 more
Number of employeesUnits
Over $70 million
$0 million-9 million
$30 million-69 million
$10 million-29 million
Foreign officesPercent
Europe Asia Australia Central and S. America
Africa
Annual revenuePercent
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THE LARGEST PUBLIC CROs
$ Millions
*Based on November 1998 exchange rate
Source:CenterWatch
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CLINICAL TRIALS FACT PACK
• What is a clinical trial and who are the key players?
• What are the key trends and issues of the industry?
• What are the important terms to know?
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EVOLUTION OF SPONSORED CLINICAL RESEARCH INDUSTRY
Professional management
Consolidation
Sophistication
Mature hi-tech industry
The once fragmented market is consolidating into full-service CROs and small niche playes• The top four CROs now have 55% of the market • The top six CROs have been gaining about 4-6% market
share each year from small and mid-sized CROs• Successful smaller players are often niche players with
highly specialized skills without large-scale production
Technology-enabled scale advantage where many manual processes are replaced by large systems that can be justified only with scale. Some believe that increasing IT capacity and capabilities are fundamental for success• The FDA encourages the use of computer-assisted filings
in an effort to expedite the approval process • As regulatory requirements have become more complex,
the pharmaceutical and biotechnology industries are increasingly outsourcing to CROs to take advantage of their data management expertise, technological capabilities and global presence
• Several large CROs have purchased remote data entry companies/technologies and/or have formed alliances with such companies
Professional management includes key players from pharma/biotech industry
Cottage industry
Several small players in niche therapeutic areas to complement pharma/ biotech’s internal capacity
“Manual yellow legal pad to spreadsheet” based operations
In-house operation
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SCALE APPEARS TO PLAY A ROLE IN THE CRO INDUSTRY. . .
-0.40
-0.30
-0.20
-0.10
0.00
0.10
0.20
0 100 200 300 400 500 600 700 800 900
EBIT/sales
Sales$ Millions
Source:Public financial statements
Premier
ClinTrials
CCR
Covance
Icon
Kendle
ParexelPPDI Quintiles
Chrysalis
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. . . AND MAY BE DRIVEN BY THE ADMINISTRATIVE COSTS OF RUNNING THESE BUSINESSES (ESPECIALLY IT)
Source:Public financial statements
0.00
0.10
0.20
0.30
0.40
0.50
0.60
0.70
0.80
0 100 200 300 400 500 600 700 800 900
SGA/sales
Sales$ Millions
Covance
ClinTrials
CCR
Icon
KendleParexel
PPDI
Premier
Quintiles
21NC-DKM003-0399Kessl-RC
Synthesis and extraction
Toxicology and safety testing
Regulatory IND and NDA
Process development for manufacturing and quality
Other
Clinical evaluation Phase 4
ALLOCATION OF DOMESTIC U.S. RESEARCH AND DEVELOPMENT BY FUNCTION
Percentage of overall research and development in 1994, 100% = $35.0 billion
Source:Pharmaceutical Research and Manufacturers of America, 1996
Biological screening and pharmacological
Pharmaceutical dosage formulation and stability
Clinical evaluation Phases 1, 2, and 3
Bioavailability 3.0
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*Not including stroke
Source:PhRMA 1996 annual survey; analyst reports
Total R&D spending
OUTSOURCED CLINICAL RESEARCH BY THERAPEUTIC AREA
Outsourced clinical researchPercent, 100% = 3,200 ($ Millions)
Outsourced R&D
Outsourced clinical research
Internal R&D
Outsourcedbasic research
30,400
35,000
Other (480)
Rheumatology (96)
Endocrinology (256)
Neurology/ psychiatry (608)
CV* (384)
Flow of pharma/biotech R&D funds$ Millions
ESTIMATE
Oncology (512)
Infectious diseases(480)
Respiratory (192)
GI/GU (128)
Dermatology (64)
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51.56.545.0
OUTLOOK FOR CRO INDUSTRY
$ Billions
The CRO industry is likely to grow moderately to rapidly.
*Or outsourced to academia
**All scenarios assume that total R&D spending will grow at historical rate of 8%
Source:Pharmaceutical Research and Manufacturers of America; analyst reports; interviews
51.58.543.0
51.511.040.5
35.04.430.6
Estimated CAGR for outsourcingPercent
Projected CRO revenues by 2003
Scenario 1**
• Share of R&D outsourced to CROs continues at current 13%
1996 U.S. R&D spending
Total in-house R&D*
Scenario 2**
• Continued capacity shortfalls force increase in outsourcing of R&D to 17%, but falls short of expectations
Scenario 3**
• Based on analyst estimates• Portion of R&D outsourced
increases significantly (as per industry expectations) to 21%
Outsourced to CRO
Total
8
14
20
Total in-house
R&D
TotalOutsourced to CRO
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MIXED PERFORMANCE OF PUBLIC CROs ON WALL STREET
Ranked by annual return on stock price
IPO PriceHighestprice
Price on8/14/98
Changesince IPOPercent
Average annualchange since IPOPercent
Return in 1998Percent
Quintiles 4.88 (4/94)1 53.50 44.94 821 185 15
Parexel 7.50 (11/95)2 44.75 32.88 338 119 -12
Kendle 14.00 (8/97) 35.00 28.25 102 102 69
Phoenix3 5.00 (11/94) 16.50 10.95 119 31 16
Icon 18.00 (5/98) 32.25 28.00 55 n/a 55
Covance 19.75 (1/97) 27.25 26.06 32 19 31
PPD 18.00 (1/96) 47.75 23.25 29 11 51
ClinTrials 9.00 (11/93) 33.66 4.50 -50 -11 -43
Bioreliance 15.00 (7/97) 26.50 9.75 -35 -32 58
Collaborative 13.50 (6/96) 15.50 3.50 -74 -34 -31
PremierResearch
17.00 (2/97) 26.25 4.00 -76 -48 -66
Chrysalis n/a4 8.75 1.31 n/a n/a -39
BioAnalytical 8.00 (11/97) 10.25 6.75 -16 n/a -10
1Adjusted for two-for-split on 11/95 and two-for-one split on 12/972Adjusted for two-for-one split on 2/973Chrysalis was formed through a merger of biotechnical company and a CRO and thus there is no IPO price for Chrysalis4Phoenix is traded on the Toronto exchange; amounts are in Canadian dollars
Source:CenterWatch
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CLINICAL TRIALS FACT PACK
• What is a clinical trial and who are the key players?
• What are the key trends and issues of the industry?
• What are the important terms to know?
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Term Description
Analytical lab services Laboratory tests/assays on biological samples, e.g., blood, collected duringclinical trials
A specialized service with high entry barriers; can be quite profitable
Biostatistics Consulting for statistical design and planning of trials Well qualified experts in short supply
Case report form(CRF)
A form that contains data that needs to be collected directly from the patientbased on information contained in the patient’s hospital/physician records(e.g., patient’s blood pressure 10 minutes after treatment is administered)
Database The electronic database where all the data collected from patients on theCRFs are collected, stored, and later analyzed
Data management May include development of CRFs, database design and management, andsystems for rapid reporting of adverse drug reactions
Drug formulation andpackaging
Pharma companies often are reluctant to interrupt production lines tomanufacture material for clinical trials; lack of synthesized product a frequentcause of development delays
FDA application Application for permission to conduct tests on human patients or to sell theproduct once these tests are complete
KEY TERMS USED IN CLINICAL TRIALS
Source:CenterWatch; literature search
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Term Description
Investigator and patientrecruitment
Lining up investigators (the doctors and research centers who conductclinical trials) is another frequent cause of delays, particularly in specializedpatient populations
CROs can maintain databases of experienced, high-quality investigativesites for specific therapeutic areas
Pharmacoeconomics Determine cost effectiveness of new medical therapies to support regulatorysubmissions, pricing, and reimbursement strategies
High-growth area which can be leveraged to broader managed careapplications
Pre-clinical laboratory In vitro and animal models to establish toxic effects and potential to causecancer or birth defects
Some niches, e.g., continuous infusion facilities for primates andimmunotoxicology, can be profitable
Protocol A protocol defines the medical issues that a clinical study seeks to examineand the statistical tests that will be conducted. Accordingly, the protocoldefines the frequency and type of laboratory and clinical measures that are tobe tracked and analyzed.
The protocol also defines the number of patients required to produce astatistically valid result, the period of time over which they must be trackedand the frequency and dosage of drug administration.
The study’s success depends on the protocol’s ability to predict correctly therequirements on the regulatory authority.
KEY TERMS USED IN CLINICAL TRIALS (CONTINUED)
Source:CenterWatch; literature search
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Term Description
Query Process where data provided on CRFs are checked for consistency,feasibility, and completeness with the person that completed and submittedthe CRF
Randomization Process where patient is enrolled in trial and assigned a treatment to be given(i.e., tested therapy, placebo, or currently accepted treatment/”standard ofcare”), usually randomly through a predetermined algorithm
Regulatorysubmissions
Pulling the package together: data, statistical analysis, medical writing forIND and NDA submissions
Some companies, e.g., IBAH, particularly experienced in NDA process
Study design Poor protocol design is a frequent cause of delays in drug development (e.g.,unrealistic inclusion/exclusion criteria for study populations), or prolongingdevelopment efforts of duds (e.g., spurious positive Phase 2 trial resultsfollowed by therapeutic failure in Phase 3)
Study monitoring Interviewing investigators, supervising, trouble shooting, and maintainingquality control in clinical trials which may span hundreds of sites over severalyears
KEY TERMS USED IN CLINICAL TRIALS (CONTINUED)
Source:CenterWatch; literature search