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Accelerating Business Performance via Enterprise 2.0 Approaches and Technology
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Introduction
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• Strategy and Execution Consulting Firm
• Focus: Helping organizations accelerate business performance with strategic uses of social and collaborative technologies
• Employee & Workplace Performance
• Process Performance – Sales– Marketing– Partner Relationships– Customer Engagement
Introduction
AboutAbout What We DoWhat We Do
Team Experience: Sun Microsystems, Cisco, McKesson, Sony PlayStation, Sabre, KPMG, amongst others
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Enterprise 2.0 – Where’s the Business Value?
Value Inhibitors Setting Up for Performance Acceleration Performance Acceleration Outcomes
Topics
Enterprise 2.0 – what is it?
What its not
Setting Up for Performance
Acceleration
Performance Outcomes
Q&A <placeholder image>
ENTERPRISE 2.0 – What is it?
Customer Centricity
Customer Centricity
ENTERPRISE 2.0 – What is it?
It’s performance acceleration through the strategic use of social and collaboration approaches and
technology, in the context of business objectives
Customer Centricity
Operational Efficiency
Innovation
Drive Revenue
Lower Cost
Reduce Risk
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It’s about improving discrete outcomes by including customers, employees, distribution
partners and suppliers….
ENTERPRISE 2.0 – What is it?
Heightened risks and costs of building, marketing and selling productsIneffective engagement models to sell what customers want to buy
ENTERPRISE 2.0 – What is it?
By moving from closed, linear processes…
Today’s Process Centric Design
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Social Computing concepts and technologies accelerate performance by placing people at the nucleus of business activity.
…to a social, collaborative design….
The High Performance Design
…in the context of business activity. 10
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Discrete business activity can be
unnecessarily fenced in by ERP/ SCM/CRM and
Intranet/ Extranet design
It’s about improving business outcomes by complimenting traditional, structured output
with richer social and collaborative input.
Process Social+
But it also means objectively identifying where structured processes can in fact be enhanced or re-designed with social and collaborative constructs.
Process Social
And where it can’t.
Process
Social
Its being cognizant about governance and compliance and injecting social constructs at the right points within discrete business processes
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Its about measuring
progress and the value of
contributors in the flow of work
It’s about responding to behaviors and participation incentives, with better ways
to get the job done
Enterprise 2.0 – what is it?
Value Inhibitors
Setting Up for Performance
Acceleration
Performance Outcomes
Q&A
Value Inhibitors
If you frame tools as Enterprise 2.0…
WHAT WONT DELIVER SUSTAINABLE ADVANTAGE
If you consider Social or
Collaboration a “Strategy”
If you consider Collaboration or Social, an Outcome.
If you approach it
as a one-size –fits-all design
Enterprise 2.0 – what is it?
Value Inhibitors
Setting Up for Performance
Acceleration
Performance Outcomes
Q&A
SETTING UP FOR PERFORMANCE ACCELERATION
Focus on Discrete Performance Objectives
Identity where collaboration and social concepts can move the needle
Design for participation early and you’ll have adoption later
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Account for change management, support & user guidance
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Show each user benefits of using tactics and tools
Be able to identify where to replace and where to augment based on the right execution path
for your enterprise
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Be ready to articulate the effort, and switching cost
PERFORMANCE OUTCOMES Enterprise 2.0 – what is it?
Value Inhibitors
Setting Up for Performance
Acceleration
Performance Outcomes
Q&A
Drive Revenue
Reduce Cost
Lower Risk
<placeholder image>
Enterprise 2.0 – what is it?
Value Inhibitors
Setting Up for Performance
Acceleration
Performance Outcomes
Q&A
Closing Thoughts
<placeholder image>
Enterprise 2.0 – what is it?
What its not
Setting Up for Performance
Acceleration
Performance Outcomes
Q&A
ThanksQ&A
Contact: Email: [email protected]: http://www.sovosgroup.com
Oliver MarksE: [email protected]: @olivermarks
Sameer PatelE: [email protected]: @sameerpatel
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TALKKING POINTS SLIDES
Drive Revenue: Its about designing an engagement and relationship architecture that lets you identify and respond to
customer and lead requests from all relevant parts of the enterprise
Reduce Cost: Its about fostering innovation that comes from open interactions with those that know your customers needs
best: distribution partners and customers them selves. And from those that know the power of your products best: your suppliers
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Reduce Cost: XXX
Mitigate Risk: Its about adding transparency to reduce risk, measure capital and operational
investment performance in the flow of activity
Mitigate Risk: Its about identifying the best performers in the enterprise based on in the flow participation
and contribution to core performance objectives
Mitigate Risk: Its about engaging known and unknown experts across your extended ecosystem to significantly
improve the likely hood of programmatic success
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Its strategically enabling social interactions, and identifying the best people to enrichen the output from what have traditionally been structured ERP driven processes typically managed by ERP and CRM systems