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Where does Engagor come from and where are we going? #engagorday
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The Way Forward
Feb 2013
How we got here
20122011 2013
Feb 2011Launch
16 people
Jan 2012Inbox
200+ customers>1.000.000.000 conversationsdelivered in Engagor
The Future of Social Media
• The 4 steps of Social Media Adoption• 80% of the companies follow the same path
PR & Communications
1
Monitoring Analytics Engagement
Marketing
2
Monitoring Analytics Engagement
Marketing & Customer Service
3
Monitoring Analytics Engagement
A Social Media Team is born
4
Monitoring Analytics Engagement
Specialized Social Media Teamsneed Specialized Tools
Measure Results
Analytics
Engagement
Monitoring
Real-time collaboration
CRM
The Social Enterprise
Social Media Team
⬌ Customer Support⬌ Marketing⬌ HR⬌ Sales⬌ PR
CRM Integration
See relevant conversations at a glance
Profile Tags
Get details of any social profile
How does this person interact with you?
Notes
Twitter Following
Salesforce.com / Zendesk / Desk.com / … anything! …
Team Performance
Chat
Chat
Advanced Text Analytics
The EndTime to relax and get some drinks!
