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Dr.Chitra.C, Managing Directo r, Chanakya Creators, Chennai . Opportunities Opportunities and Challenges and Challenges on on Entrepreneurshi Entrepreneurshi p Development p Development

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Page 1: Entrepreneurship    New

Dr.Chitra.C, Managing Director, Chanakya Creators, Chennai.

Opportunities and Opportunities and Challenges on Challenges on

Entrepreneurship Entrepreneurship DevelopmentDevelopment

Page 2: Entrepreneurship    New

Dr.Chitra.C, Managing Director, Chanakya Creators, Chennai.

1.Introduction to starting 1.Introduction to starting and Operating your Own and Operating your Own

BusinessBusiness

Objectives and GoalsObjectives and Goals

Page 3: Entrepreneurship    New

Dr.Chitra.C, Managing Director, Chanakya Creators, Chennai.

2. What type of business will 2. What type of business will you choose to own?you choose to own?

Narrowing the FieldNarrowing the Field Product or Service based?Product or Service based? Market ResearchMarket Research

Primary ResearchPrimary Research

Secondary ResearchSecondary Research Build, Franchise, or Buy?Build, Franchise, or Buy?

Page 4: Entrepreneurship    New

Dr.Chitra.C, Managing Director, Chanakya Creators, Chennai.

3. Foundation of Success:3. Foundation of Success:The Business PlanThe Business Plan

BP is a navigational RoadBP is a navigational Road BP provides credible input for BP provides credible input for

bankers and Professionalsbankers and Professionals BP facilitates communicationBP facilitates communication BP Develops Managerial skillsBP Develops Managerial skills

Page 5: Entrepreneurship    New

Dr.Chitra.C, Managing Director, Chanakya Creators, Chennai.

4.You mean It takes 4.You mean It takes Money?Money?

Starting from ScratchStarting from Scratch Buying an existing businessBuying an existing business Purchasing a FranchisePurchasing a Franchise Manufacturing Manufacturing RetailRetail ServiceService

Page 6: Entrepreneurship    New

Dr.Chitra.C, Managing Director, Chanakya Creators, Chennai.

5.Building your corporate Team 5.Building your corporate Team and assembling your resourcesand assembling your resources

The PartnershipThe Partnership CorporationCorporation ResourcesResources PeoplePeople Places and OrganizationsPlaces and Organizations ThingsThings

Page 7: Entrepreneurship    New

Dr.Chitra.C, Managing Director, Chanakya Creators, Chennai.

6. Marketing Strategies6. Marketing Strategies Analyze the MarketAnalyze the Market Game PlanGame Plan Personality Traits of a Successful Personality Traits of a Successful

marketer marketer Successful Market FormulaSuccessful Market Formula The Adverting MediaThe Adverting Media Developing a Marketing PlanDeveloping a Marketing Plan

Page 8: Entrepreneurship    New

Dr.Chitra.C, Managing Director, Chanakya Creators, Chennai.

7. Managing your Business 7. Managing your Business and Making a Profitand Making a Profit

Get OrganizedGet OrganizedHuman ResourcesHuman ResourcesAccountingAccountingInventoryInventoryVehiclesVehiclesEquipmentEquipmentCustomer filesCustomer filesInsuranceInsurance

Page 9: Entrepreneurship    New

Dr.Chitra.C, Managing Director, Chanakya Creators, Chennai.

Get in TouchGet in Touch

With With

[email protected]@yahoo.comm

[email protected]@yahoo.co.ino.in