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• Check In | Passion • Needs & Opportuni7es • Users & Customers • Idea7on • Lean Canvas & Prototype
Workshop Flow
How entrepreneurs approach empathy?
• Without judgment • With a beginner’s eyes
• Curious • Op9mis9c
• RespecGul
Expose. Observe. Engage
7 Brainstorming Principles
• Defer Judgment • Encourage wild ideas
• Build on the ideas of others • Stay focused on topic
• Be visual • One conversa9on at a 9me
• Go for quan9ty
Vote using selec9on criteria
“Most likely to succeed”! Place two votes on the ideas that you think most effectively address the challenge"
“Most likely to delight”! Place two votes on the ideas that would delight customers the most"
“Most breakthrough/Innovative”!
Place two votes on the ideas that are most innovative"
Fail early & o`en
$ Cost of an error
Project timeline Launch
Prototype, fail and learn early and cheap
Too late to fail
It’s never easy You need many pilots, tests & itera9ons before you come up with the product/service/experience that fascinates your costumers.
• Learning by doing! • Team entrepreneurship • Global Mindset • Much more than Co-‐Working • Social Innova7on