Generations in the Workplace Training Outline - Dr. Di Ann Sanchez, DAS HR Consulting, LLC

Di Ann Sanchez, PHD, SPHR © 2010-2014

Di Ann Sanchez, PhD, SPHR

[email protected]

www.dasHRconsulting.com

Di Ann Sanchez, PHD,SPHR © 2010-2014

Learning Objectives

Top Myths Regarding Generations

Definition of Generational Cohorts and Conflict

Who are the Generations in the Workplace?

Generational Values and Expectations

Generations by Major Country

Managing Younger and Older Bosses

Implications of a Multi-Generational Workforce

Management Best Practices for Each Generation

References

“In times of change, the learners inherit the

earth, while the learned find themselves

beautifully equipped to deal with a world that

no longer exists.” – Eric Hoffer

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Older workers are afraid of

change

Veterans are too old to work

Baby Boomers can’t handle technology

Baby Boomers are too bossy

Younger generations are

not loyal

Younger generations have

no work ethic

Younger generations are

impatient

Gen Y can’t add value

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“Demographics are the single most

important factor that nobody pays

attention to, and when they do pay

attention, they miss the point”

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A generational cohort is defined by common tastes, attitudes, and experiences which is a product of its times.

Those times encompass a myriad of circumstances—economic, political, social and of course, demographic.

People resemble their times more than they resemble their parents.

All members of a generation are deeply affected by the personality of their cohort group—their generation!

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Di Ann Sanchez, PHD,SPHR © 2010-2014 6

“There is a problem in the workplace—a problem of values, ambitions, views, mine-sets, demographics and generations in conflict. At no time in our history have so many and such different generations with such diversity been asked to work together shoulder to shoulder, side by side, cubicle to cubicle. There are four generations at odds in the workplace”.

- Zemke, et al. 2013


• 1930 – 1942

• 71 - 83 years old Veterans

• 1943 – 1960

• 53 – 70 years old Baby Boomers

• 1961 – 1980

• 33 – 52 years old Generation X

• 1981 - 2000

• 32 – 13 years old Generation Y

• 2000 and later

• 13 years and younger Generation Z 7


5% of current workforce

Age 71+ Also known as:

• Traditionalists

• Matures

• The Silent Generation

• Depression Babies

• The Greatest Generation

“Failure is simply the opportunity to begin

again, this time more intelligently” – Henry Ford

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“Boomers are now in the ‘Grand Tweens’,

shaping a new stage of life fueled by a

renewed sense of purpose”

– Gail Sheehy

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Approx. 32% of current workforce

Age 33 to 52 Also know as

• Xers

• Post Boomers

• Baby Busters

• The Latchkey Kids

• “Twentysomethings”

“We want to have a life!”

– Gen Xer

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Approx. 25% of current workforce (will be 56% in 2020)

Age 13 to 32 Also known as

• Millennials

• The Net Generation

• The Digital Generation

• Yers

• Digital Natives

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“If future generations are to remember us more with gratitude than sorry, we must achieve more than technology. We must also leave them a glimpse of the world as it was created, not just as it looked when we got through with it.”

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Di Ann Sanchez, SPHR

[email protected]

817-343-0066

www.dasHRconsulting.com

For more information contact:

Di Ann Sanchez © 2010

“WHAT YOU DON’T KNOW

ABOUT HR---CAN HURT YOU!!” Di Ann Sanchez, PhD, SPHR

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“Does The Boss Know Best?: A study in performance management reactions by generation.”

Sanchez, D (2013)

“Generational differences in psychological traits and their impact on the workplace.”

Journal of Managerial Psychology, 23(8), 862-877

Twenge, J. M. & Campbell, S. M. (2008)

“A review of the empirical evidence on generational differences in work attitudes.”

Journal Business Psychology, 25, 201-210

Twenge, J.M. (2010)

“Generational differences in personality and motivation.”

Journal of Managerial Psychology, 23(8), 878-890

Wong, M., Gardiner, E., Lang, W. & Coulon, L. (2008)

“Generations at work: Managing the clash of Veterans, Boomers, Xers, and Nexters in your

workplace.”

Saranac Lake, NY: AMACOM

Zemke, R., Raines, C. & Fliipcak, B. (2013)

“Generations and Geography. Understanding the Diversity of Generations around the Globe.”

Erickson, T. J. & Bevins, T. (2011)

“Managing the Generation Mix”

Martin, C.A. & Tulgan, B. (2006)

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Age Business

Background Culture Disability

Educational Level or

Background

Employee Status

Organiza-tional Level

Family Status

Lifestyle Retirees

Gender Language National

Origin Physical

Appearance Race

Religious Origin

Leadership style

Sexual Orientation

Thinking Style

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Total Population 1980 1990 2000 2010

Hispanics 6.45% 8.99% 12.55% 16.4%

White 79.57% 75.64% 69.13% 63.7%

Black 11.52% 11.75% 12.06% 12.3%

American Indian & Eskimo 0.63% 0.72% 0.74% .90%

Asian 1.54% 2.80% 3.60% 4.7%

Hawaiian & Pacific Islander* - - 0.13% .20%

Other 0.30% 0.10% 0.17% 1.9%

Two or More Races* - - 1.64% 2.9%

* Non-Hispanic only; in 1980 and 1990 "Asians" includes Hawaiians and Pacific Islanders.


The median age of the U.S. workforce is 36.8

The first Boomers turned 65 in 2008

• 80% plan to work after retirement age

• 33% will face poverty

27% of the adult population are already

elder caregivers

This will increase to 50% over the next 10

years

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More women in the workforce

• 60% of all women work outside the home

• Women comprise over 50% of total workforce

More single parents

• 27% of households with children are headed by a single parent

More dual income households

• 67% of married couples with children both work

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Hispanics are the largest ethnic group.

Ethnic and racial minorities will grow at

a much more rapid pace than Caucasians

People with disabilities continue to constitute

the largest minority group in the U.S. –54

million people

The fastest growing industries continue to

be IT, Residential Care, and Health Services

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Gay and lesbian employees constitute 12% of the

workforce.

12 million women-owned and minority owned business generate $4

trillion gross sales

Consumer buy power doubled among people of

color over the last decade—rising at a much

faster rate than overall U.S. buy power

Foreign born people residing in the U.S

represents 9.7% of the total U.S. population and

growing

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Owners and Managers need to understand

the Federal and State Laws as it relates to

the workforce.

Be aware of the global issues

Education on these issues will reduce the

company’s liability with applicants and

employees.

Understand the different generations

in order to address work issues.

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Prepare For Rising Health Care Costs

• The cost to provide employee medical increased to over $9,000 per employee when Boomers started turning 65

• Disability claims will increase by 37% over the next decade

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