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Year 1
Price: $1.00 Basis: Affordable price.
Est. # of Purchases: 50-100Basis: Just getting noticed.
Est. Total Revenue: $50-$100
Basis: Price multiplied by amount of purchases.
Est. Cost to Make: $0Basis: No hiring or marketing costs.
Est. Total Profit: $50-$100
Basis: Revenue minus cost to make.
Year 2
Price: $1.00Basis: Affordable price.
Est. # of Purchases:1,000-2,000
Basis: Good word of mouth, better updates
Est. Total Revenue:$1,000-$2,000
Basis: Price multiplied by amount of purchases.
Est. Cost to Make: $50
Basis: Office supplies, hours worked.
Est. Total Profit:$950-$1,950
Basis: Revenue minus cost to make.
Year 3
Price: $1.00Basis: Affordable price.
Est. # of Purchases:2,500-5,000
Basis: Press, word of mouth, good updates.
Est. Total Revenue:$2,500- $5,000
Basis: Price multiplied by amount of purchases.
Est. Cost to Make: $1,000Basis: Hiring developer help
Est. Total Profit:$1,500-$4,000
Basis: Revenue minus cost.
How the Highland Talent Co. would Use $10,000 to bring this app to market:
Developers- $7,000
Designers- $0
Marketing- $1,000
Supplies/Equipment- $2,000