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How much does your idea worth? There are persons that think a good idea worth millions of dollars, but there are other that think that it doesn't matter how good an idea is, it doesn't worth a penny! Well, I don't like neither approaches, I prefer Derek Sivers one's that I explain in this presentation. You can see more in my blog: http://startupbizmodel.com (in portugueses)
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How much does your idea worth?!
Thiago Paiva!!Blog: http://startupbizmodel.com!Twitter: @ThiagoPaiva!
So, how much does an idea worth?!
• Some people thing good ideas worth millions of dollars and others that idea are worthless, that what really worth is execu8on.
• I don’t share neither one of this visions, I like one that was introduce by Derek Sivers at O’Reilly blog’s, that says that ideas are mul8pliers and execu8on that has some intrinsic value.
Awful Weak So-so Good Great Brilliant
No Execution = $1 Weak Execution = $1000 So-so Execution = $10,000 Good Execution = $100,000 Great Execution = $1,000,000 Brilliant Execution = $10,000,000
After all, give some numbers!!
IDEA MULTIPLIER EXECUTION VALUE
Idea Mu8plier
Execu8on Value
Company Value
= -1 = 1 = 5 = 10 = 15 = 20
SOURCE: hFp://www.oreillynet.com/onlamp/blog/2005/08/ideas_are_just_a_mul8plier_of.html
Conclusion:!
• As you can see, ideas are mul8pliers of your execu8on. • Awesome execu8on of poor ideas s8ll worth a lot. • Brilliant ideas with poor or no execu8on worth almost
nothing. • Your idea will change during the execu8on, so focus in
execu8ng it and in adap8ng it to market.