12
How To Follow Up And Convert An Attendee After A Webinar Session YesInsights Wilson Peng (co-founder YesInsights) @wilsonpeng8

How to follow up and convert an attendee after a webinar session

Embed Size (px)

Citation preview

Page 1: How to follow up and convert an attendee after a webinar session

How To Follow Up And Convert An Attendee After A Webinar Session

YesInsightsWilson Peng (co-founder YesInsights)@wilsonpeng8

Page 2: How to follow up and convert an attendee after a webinar session

Sending a follow up email within 24 hours of the webinar.

A follow up is important while the webinar is the fresh in their minds.

Personalized, short, replay link and segmented are awesome.

Page 3: How to follow up and convert an attendee after a webinar session

Adding a survey to your follow up webinar emails

Page 4: How to follow up and convert an attendee after a webinar session

The first follow up email that goes out should always be a replay or additional education resources.

The email that you should send right after should be a survey email.

Page 5: How to follow up and convert an attendee after a webinar session

Copy and paste a simple survey into your email client.

YesInsights integrates with Gmail, Mailchimp, GotoWebinar, Zapier, Leadpages and any other service.

Takes less than one minute to set up.

Page 6: How to follow up and convert an attendee after a webinar session

Include a call to action

Page 7: How to follow up and convert an attendee after a webinar session

It’s Important to include a Call to Action button to the end of emails.

Either a demo or free trial of a product.

Most will offer a discounts to their webinars or a special code for a free trial.

Summary of what you can actually get from the coaching program.

A sense of urgency.

Page 8: How to follow up and convert an attendee after a webinar session

continue to engage with your attendees post webinar.

follow up emails should not be only 2 or 3 emails.

end them additional resources as well as offer free help.

Building relationship with customers and nurture leads.

Page 9: How to follow up and convert an attendee after a webinar session

Create a simple one-click survey with Yesinsights.

Sign up for Yesinsights, Log onto dashboard, and click create a survey on the top right.

Page 10: How to follow up and convert an attendee after a webinar session

Fill out the data to include in your survey.

Set up an auto follow up email for after the person has answered your survey.

Design a customer landing page.

Page 11: How to follow up and convert an attendee after a webinar session

Benefits of one-click surveys.This type of survey is considered to be a one-click or inline surveys.

Reduces the barrier to entry for respondents.

Doesn’t ruin the user experience.

One-click surveys get up to 80%+ response rates compared to traditional surveys.

Page 12: How to follow up and convert an attendee after a webinar session

YesInsightshttps://www.yesinsights.com

- One click surveys (75%+ response rates)

- NPS Surveys

- Website Feedback Widget

- Hear the voice of your customer and understand why

- Starts at $20/month FREE trial

Wilson Peng (@wilsonpeng8)